Drizly

Last updated
Drizly
Company type Subsidiary
Industry Retail
Founded2012;12 years ago (2012)
FounderJustin Robinson
Spencer Frazier
Nick Rellas
Defunct2024;0 years ago (2024)
Headquarters Boston, Massachusetts, United States
Key people
Cory Rellas, CEO
ServicesAlcohol delivery
Parent Uber
Website www.drizly.com

Drizly was an online ordering and delivery platform that facilitated the delivery of alcohol from local retailers via its mobile app or website. During 2020, the company had approximately 4,000 retail partners. [1]

Contents

Drizly has proprietary identity document verification technology that allows drivers to verify the purchaser is of legal age to purchase alcohol.

Drizly did not take a commission and could therefore operate without beer, wine, and liquor licenses.

History

Drizly was founded by Nick Rellas, Justin Robinson, and Spencer Frazier [2] in 2012. The company launched its service in Boston in 2013, then expanded to New York, Los Angeles, and Chicago. [3]

In 2015, the company raised a $13 million Series A round from Polaris Partners, Suffolk Equity Partners, Cava Capital, Fairhaven Capital Partners, and First Beverage Group. [4]

In February 2016, Drizly expanded to Edmonton and Calgary, Alberta, Canada through a partnership with Liquor Stores N.A. (LSNA). [5]

In August 2016, the company raised a $15 million Series B round. [6]

In July 2018, Drizly partnered with Anheuser-Busch to keep beer stocked in offices using Anheuser-Busch's Office Bud-e fridges, which use technology to automatically re-order beer when stocks run low. [7]

In September 2021, the company added a service that specifically delivers alcohol to weddings. [8] [9]

In October 2021, Uber acquired the company for $1.1 billion in cash and stock. [10]

In January 2024, Uber announced that Drizly would be shutting down and would be merged with the Uber Eats app by March 2024. The goal was to offer consumers a unified delivery experience. At the time of the announcement, Uber said it was also sunsetting its grocery shopping app Cornershop.

Uber said their reasoning for Drizly's closure was a strategic move to integrate its services under Uber Eats, catering to shifts in the market and consumer behavior post-pandemic and to better align with their overall infrastructure. [11]

Data breach

On July 28, 2020, Drizly announced it was the victim of a data breach that exposed the contact information of approximately 2.5 million customers. [12] This resulted in a class action lawsuit that was settled in 2021, with each affected member receiving approximately $14. [13]

Related Research Articles

<span class="mw-page-title-main">Anheuser-Busch</span> American brewing company

Anheuser-Busch Companies, LLC, is an American brewing company headquartered in St. Louis, Missouri. Since 2008, it has been wholly owned by Anheuser-Busch InBev SA/NV, now the world's largest brewing company, which owns multiple global brands, notably Budweiser, Michelob, Stella Artois, and Beck's.

<span class="mw-page-title-main">Uber</span> American ridesharing and delivery company

Uber Technologies, Inc., commonly referred to as Uber, is an American multinational transportation company that provides ride-hailing services, courier services, food delivery, and freight transport. It is headquartered in San Francisco, California, and operates in approximately 70 countries and 10,500 cities worldwide. It is the largest ridesharing company worldwide with over 150 million monthly active users and 6 million active drivers and couriers. It facilitates an average of 28 million trips per day and has facilitated 47 billion trips since its inception in 2010. In 2023, the company had a take rate of 28.7% for mobility services and 18.3% for food delivery.

Anheuser-Busch InBev SA/NV, commonly known as AB InBev, is a Belgian multinational drink and brewing company based in Leuven, Belgium and is the largest brewer in the world. In 2023, the company was ranked 72nd in the Forbes Global 2000. Additionally, AB InBev has a global functional management office in New York City, and regional headquarters in São Paulo, London, St. Louis, Mexico City, Bremen, Johannesburg, and others. It has approximately 630 beer brands in 150 countries.

Anheuser-Busch, a wholly owned subsidiary of Anheuser-Busch InBev SA/NV, is the largest brewing company in the United States, with a market share of 45 percent in 2016.

delivery.com American online platform and suite of mobile apps

delivery.com LLC is an American online platform and suite of mobile apps that enables users to order from local restaurants and stores for on-demand delivery. The company currently has more than one million users and an online marketplace of more than 12,000 restaurants, wine and liquor stores, grocery stores, and laundry/dry cleaning providers.

Zomato is an Indian multinational restaurant aggregator and food delivery company. It was founded by Deepinder Goyal and Pankaj Chaddah in 2008. Zomato provides information, menus and user-reviews of restaurants as well as food delivery options from partner restaurants in more than 1,000 Indian cities and towns, as of 2022–23. Zomato rivals Swiggy in food delivery and hyperlocal space.

Postmates Inc. is a food delivery service, founded in 2011, and acquired by Uber in 2020. It offers local delivery of restaurant-prepared meals and other goods. It is headquartered in San Francisco, California.

<span class="mw-page-title-main">Ola Cabs</span> Indian multinational ridesharing company

Ola Cabs is an Indian transportation company that provides ridesharing services and operates other business verticals such as financial services and cloud kitchens. It is headquartered in Bangalore, Karnataka and operates in 250+ Indian cities.

<span class="mw-page-title-main">Instacart</span> Internet-based grocery delivery service

Maplebear Inc., doing business as Instacart, is an American delivery company based in San Francisco that operates a grocery delivery and pick-up service in the United States and Canada accessible via a website and mobile app. It allows customers to order groceries from participating retailers with the shopping being done by a personal shopper. The company also provides alcohol delivery in states and provinces where it is allowed. It has partnerships with 1,400 retail banners comprising 80,000 stores. In 2022, it fulfilled 262.6 million orders with a total transaction value of $28.8 billion and an average transaction value of $110.

DoorDash, Inc. is a San Francisco–based company that operates an online food ordering and food delivery platform. It trades under the symbol DASH. With a 56% market share, DoorDash is the largest food delivery company in the United States. It also has a 60% market share in the convenience delivery category. As of December 31, 2020, the platform was used by 450,000 merchants, 20,000,000 consumers, and one million delivery couriers.

<span class="mw-page-title-main">Food delivery</span> Courier service in which food is delivered to a customer

Food delivery is a courier service in which a restaurant, store, or independent food-delivery company delivers food to a customer. An order is typically made either by telephone, through the supplier's website or mobile app, or through a third party food ordering service. The delivered items can include entrees, sides, drinks, desserts, or grocery items and are typically delivered in boxes or bags. The delivery person will normally drive a car, but in bigger cities where homes and restaurants are closer together, they may use bikes or motorized scooters.

Deliveroo is a British online food delivery company founded by Will Shu and Greg Orlowski in 2013 in London, England. It operates in the United Kingdom, France, Belgium, Ireland, Italy, Singapore, Hong Kong, the United Arab Emirates, Kuwait,

<span class="mw-page-title-main">Bolt (company)</span> Peer-to-peer ridesharing, food delivery

Bolt is an Estonian mobility company that offers ride-hailing, micromobility rental, food and grocery delivery, and carsharing services. The company is headquartered in Tallinn and operates in over 500 cities in more than 45 countries in Europe, Africa, Western Asia and Latin America. The company has more than 150 million customers and more than 3 million driver and courier partners. The company has plans for an initial public offering in 2025.

Uber Eats is an online food ordering and delivery platform launched by the company Uber in 2014. The meals are delivered by couriers using various methods, including cars, scooters, bikes, or on foot. It is operational in over 6,000 cities in 45 countries as of 2021.

Careem is a Dubai-based super app with operations in over 70 cities, covering 10 countries across the Middle East, Africa, and South Asia regions. The company, which was valued at over US$2 billion in 2018, became a wholly-owned subsidiary of Uber after being acquired for $3.1 billion in January 2020. Careem expanded into the food delivery business with Careem Now in November 2018, which evolved into Careem Food as well as the rapid grocery delivery service Careem Quik in 2020, and launched a digital payment platform, Careem Pay in April 2022. In April 2023, Careem's Super App business was spun out into a new legal entity, which e& acquired a 50.03% stake in, while Uber maintains full ownership of Careem's ride-hailing business. The Super App currently offers 20 digital services in the UAE including ride-hailing, food, grocery, micromobility, DineOut, and a subscription-based service - Careem Plus, amongst others

Ibotta, Inc. is an American mobile technology company headquartered in Denver, Colorado. Founded in 2011, the company offers cash back rewards on various purchases through its Ibotta Performance Network and consumer properties, including mobile app, website, and browser extension. Ibotta partners with CPG brands and network publishers to provide these rewards. As of 2024, the company operates solely in the United States and offers rewards on categories such as groceries, online shopping, general merchandise, and more, including alcohol purchases in certain locations. The company's rewards-as-a-service offering, the Ibotta Performance Network, went live in 2021.

Gopuff Digital delivery service

GoBrands, Inc., doing business as Gopuff, is an American consumer goods and food delivery company headquartered in Philadelphia. The company operates in more than 650 US cities through approximately 500 microfulfillment centers as of October 2021. It also operates in the United Kingdom, following a takeover of Newcastle upon Tyne-based Fancy. As of July 2021, the company was valued at $15 billion.

Tilray Brands, Inc. is an American pharmaceutical, cannabis-lifestyle and consumer packaged goods company, incorporated in the United States, headquartered in New York City. Tilray also has operations in Canada, Australia, New Zealand, and Latin America, with growing facilities in Germany and Portugal.

<span class="mw-page-title-main">Minibar Delivery</span> Alcohol delivery platform

Minibar Delivery is an online alcohol service based in New York City, offering on-demand delivery in over 50 American cities and shipping to 40 states. It was founded in 2014 by Lara Crystal and Lindsey Andrews. Minibar Delivery connects customers with local liquor stores as well as vineyards for delivery to their location via the company's mobile app and website.

Swiggy is an Indian online food ordering and delivery platform. Founded in 2014, Swiggy is headquartered in Bangalore and operates in more than 500 Indian cities as of September 2021. Besides food delivery, the platform also provides on-demand grocery deliveries under the name Instamart, and a same-day package delivery service called Swiggy Genie.

References

  1. ↑ Dingwall, Kate (January 8, 2021). "What America Was Drinking On New Year's Eve, According To Drizly" . Forbes .
  2. ↑ O'Neil, Luke (May 22, 2013). "Thursty: A new app called Drizly delivers booze right to your doorstep". Metro New York .
  3. ↑ HUDDLESTON JR., TOM (May 18, 2015). "Ordering On-Demand Booze Is About to Get Easier". Fortune .
  4. ↑ Crook, Jordan (May 18, 2015). "Drizly Lands $13 Million In Series A Funding". TechCrunch .
  5. ↑ Sawers, Paul (February 17, 2016). "Drizly's booze delivery service expands into Canada, its first international market". VentureBeat .
  6. ↑ Crook, Jordan (August 4, 2016). "Drizly pulls in $15 million Series B to power liquor-based e-commerce". TechCrunch .
  7. ↑ "Anheuser-Busch And Drizly Brew Up Partnership To Keep Office Beer Fridges Stocked" (Press release). PR Newswire. July 10, 2018.
  8. ↑ Bartlett, Jessica (September 28, 2021). "Drizly launches service to bring booze to your wedding". American City Business Journals .
  9. ↑ "New Free Service From Drizly Offers People Planning Wedding Events Personal Concierges For Alcohol Planning, Shopping And Delivery" (Press release). PR Newswire. September 7, 2021.
  10. ↑ "Cheers! Uber Completes Acquisition of Drizly" (Press release). Business Wire. October 13, 2021.
  11. ↑ Delouya, Samantha (2024-01-15). "Uber is shutting down alcohol delivery app Drizly | CNN Business". CNN. Retrieved 2024-01-16.
  12. ↑ Whittaker, Zack (July 28, 2020). "Alcohol delivery service Drizly hit by data breach". TechCrunch .
  13. ↑ Fitzgerald, John (April 1, 2021). "Booze delivery app Drizly settles class action over 2020 data breach". Westlaw .
This page is based on this Wikipedia article
Text is available under the CC BY-SA 4.0 license; additional terms may apply.
Images, videos and audio are available under their respective licenses.