Euromonitor International

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Euromonitor International Ltd is a London-based market research company founded in 1972. [1] [2]

Contents

The firm is well regarded, and its research database has been described as the "Cadillac of industry information sources", [3] but subscriptions have been described as too expensive for some institutions. [3] [4]

History

The firm was founded by Robert Senior in 1972. [5] Trevor Fenwick joined in 1978. [6] [7] [8]

Euromonitor International's main product is Passport, a subscription-based database of market research. Much of the information on Passport is written by Euromonitor International's analysts, although it also includes information from various other sources. [4]

In 2014, the Queen's Award for Enterprise: International Trade (Export) was awarded to Euromonitor. [9] [10]

See also

References

  1. ↑ "Chart of the Week: Coffee and tea around the world". PEWresearch.org Pew Research Center . December 20, 2013. This map from The Economist (aggregating data on 79 countries from market-research firm Euromonitor International)
  2. ↑ "Sweets industry stands firm against sugar backlash - BBC News". BBC.com BBC News . February 10, 2019.
  3. 1 2 Giglierano, Joan (October 1, 2011). "Comparative Review of IBISWorld Global Industry Reports, Euromonitor Market Research Monitor, and Mintel Global Market Navigator". The Charleston Advisor . 13 (2): 12. doi:10.5260/chara.13.2.10.
  4. 1 2 Nedda Ahmed (2015). "Resource Review: Euromonitor International's Passport". Media Industries Journal. 2 (2). doi: 10.3998/mij.15031809.0002.207 .
  5. ↑ Euromonitor's BLog on the Queen's Award referred to "Euromonitor's Founder, Robert Senior and Executive Chairman, Trevor Fenwick." "Euromonitor Celebrates Winning the Queen's Awards for Enterprise 2014".
  6. ↑ "Trevor Fenwick".
  7. ↑ born Feb. 1954: "Trevor Fenwick, Managing Director, Euromonitor". Business Information Review. 10 (4): 23–30. 1994. doi:10.1177/0266382944235097. S2CID   220737877.
  8. ↑ "Trevor Fenwick". Fenwick joined Euromonitor in 1978 and has overseen the growth of it from printed reference publisher to online information provider[ dead link ]
  9. ↑ Awarded April 21, 2014: "The Queen's Award Magazine". QueensAwardsMagazine. Archived from the original on December 31, 2014. Retrieved December 8, 2014.
  10. ↑ "Travel Counsellors wins 2014 Queen's Award". April 22, 2014. Research company Euromonitor International also won an award for international trade.
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