Evelyn Mora

Last updated
Evelyn Mora
Born
Kimia Moradzadeh

(1992-04-09) 9 April 1992 (age 33)
Vaasa, Finland
Years active2014–present
Known forHelsinki Fashion Week
Website evelynmora.com

Evelyn Mora (born Kimia Moradzadeh; 9 April 1992) is a Finnish entrepreneur known for her work in sustainable fashion. [1] [2] [3] [4]

Contents

Early life

Mora was born in Vaasa, Finland, and raised in Helsinki, Finland. She is French-Finnish and of Iranian descent on her mother's side. [4] [5] [6]

Career

Mora worked as a fashion photographer in Paris and London before returning to Finland. [4] She founded the modelling agency Studio Eneas in 2014. The company was renamed Evelyn Mora Corporation in 2016. [7]

In 2015, Mora acquired the trademarks for Helsinki Fashion Week and re-launched the event under a new organization. [8] The event has since focused on a sustainable approach to the fashion industry. [9] In 2019, Mora announced that Helsinki Fashion Week would no longer use leather in its collections. [10] [11] The decision received international media attention and positioned the event within wider industry discussions on sustainable fashion. [12]

Mora served as a Board member for the Nordic Fashion Week Association, which supported Helsinki Fashion Week. [13] In 2021, Nordic Fashion Week filed for bankruptcy. [14] That same year, Mora founded VLGE, an AI and virtual reality company. [15]

References

  1. ↑ "Industry Insiders: Evelyn Mora, CEO of Helsinki Fashion Week". Launchmetrics. 17 April 2018. Retrieved 2020-01-24.
  2. ↑ "Meet Evelyn Mora, the Sustainability Trailblazer Behind Helsinki Fashion Week". Vilda Magazine. 2019-02-01. Retrieved 2020-01-24.
  3. ↑ Rabimov, Stephan. "From Helsinki To The Moon: How Finland Is Changing The Role Of Fashion". Forbes. Retrieved 2020-01-25.
  4. 1 2 3 Kosonen, Susanna (July 24, 2014). "Evelyn Mora ilmestyi kuin tyhjästä ja perusti Helsinkiin yli 300 mallin mallitoimiston". Helsingin Sanomat (in Finnish). Retrieved August 24, 2020. SUOMALAIS-RANSKALAINEN Evelyn Mora ... syntyi Vaasassa ... synnyinnimi on Kimia Moradzadeh[Finnish-French Evelyn Mora ... was born in Vaasa ... her birth name is Kimia Moradzadeh]
  5. ↑ Malvasio, Gabriela (June 7, 2018). "La fotógrafa que se convirtió en guerrera de la moda sustentable". El Observador (in Spanish). Retrieved 24 August 2020. De madre iraní, Evelyn Mora[Of Iranian mother, Evelyn Mora]
  6. ↑ Press, Clare (2018-07-19). "Meet the millennial behind Finland's disruptive sustainable fashion week". Vogue Australia. Retrieved 2020-01-25.
  7. ↑ "Mallitoimistot puhuvat suoraan: Maksulliset mallikansiot silkkaa rahastusta – "Selfie riittää meille"". mtvuutiset.fi (in Finnish). 2016-01-31. Retrieved 2021-06-03.
  8. ↑ "Helsinki: the first 100% sustainable fashion week". Vogue.it. 2018-03-05. Retrieved 2025-01-09.
  9. ↑ "HFW Schedule 2016".
  10. ↑ "Fashion "needs to rapidly develop" beyond animal leather says Helsinki Fashion Week founder". Dezeen. 2019-07-30. Retrieved 2020-01-25.
  11. ↑ Conlon, Scarlett (2018-08-17). "Helsinki fashion week to ban leather as vegan fabrics catch on". The Guardian. ISSN   0261-3077 . Retrieved 2020-01-25.
  12. ↑ "Helsinki Fashion Week. Absolutely Green". Vogue.it. 2018-08-01. Retrieved 2020-01-25.
  13. ↑ "Helsinki Fashion Week Bans Leather". Vegan Designer Bags. 2018-10-03. Retrieved 2020-01-25.
  14. ↑ Kauppalehti. "Nordic Fashion Week ry | Yritys- ja taloustiedot | Kauppalehti". Tärkeimmät talousuutiset | Kauppalehti (in Finnish). Retrieved 2021-06-15.
  15. ↑ "About VLGE" . Retrieved 2025-11-29.
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