Gary Hirshberg

Last updated
Gary Hirshberg
Born1954
Manchester, New Hampshire, United States
NationalityAmerican
Education The Derryfield School
Alma mater Hampshire College (BA)
OccupationChairman and former CEO of Stonyfield Farm
Political party Democratic
Children3

Gary Hirshberg (born 1954) [1] is an American businessman. He is the former CEO of Stonyfield Farm, the world's leading organic yogurt producer, based in Londonderry, New Hampshire. He joined the company just after its founding in 1983 and stepped down in 2011, but continues to serve as Chairman. He frequently speaks on topics including sustainability, organic agriculture and the profitability of green business.

Contents

In 2011, Hirshberg was mentioned as a possible Democratic candidate for the U.S. Senate against New Hampshire's junior U.S. Senator John E. Sununu. [2]

Early life and education

Hirshberg was born in Manchester, New Hampshire in 1954. Hirshberg was one of the first graduates of Hampshire College in Amherst, Massachusetts in 1976. He was also one of the first graduates of The Derryfield School in Manchester, New Hampshire. [1]

Work history

In his early career, Hirshberg served as the Executive Director of The New Alchemy Institute, a research and education center dedicated to organic farming, aquaculture and renewable energy. [3] He also held positions ranging from water pumping windmill specialist, to environmental educator with the U.S. Fish and Wildlife Service. [4]

In 1983, Hirshberg joined the Board of The Rural Education Center (TREC), a small, seven-cow organic farming school in Wilton, NH from which Stonyfield was born. Hirshberg led Stonyfield from its infancy to $360 million in annual sales when he stepped down as CE-Yo at the end of 2011. [5]

Under Hirshberg's reign, Stonyfield launched many innovative marketing programs aimed not only at growing customer loyalty to the brand but also in building public interest in sustainability, the environment, and small family farming. In 1989, the Adopt-a-Cow Program (which was later renamed to the Have-a-Cow Educational Program), allowed frequent customers to "adopt" their own cow, learning about the value of small family farms in the process. [6] Participants would receive a photo of their sponsored Stonyfield cow, updates about life on the farm and issues small farmers faced, as well as information about sustainable farming methods. Although originally envisioned as a one-cow-one-parent model, each cow ended up with multiple sponsors just weeks after the program launched due to its instant popularity. Other Stonyfield programs include Profits for the Planet, by which Stonyfield donated 10% of their profits annually through grants to various environmentally focused non-profit organizations and Salute Your Commute, a program designed encouraged consumers to use alternative modes of transportation to help reduce carbon emissions. [7] [8]

During Hirshberg's tenure, Stonyfield enjoyed a compounded annual growth rate of over 23% by consistently producing superior products and using innovative marketing that blended the company's social, environmental, and financial missions. Hirshberg arranged the sale of Stonyfield to Danone in 2001, and stayed on as CEO for an additional 10 years, naming former Ben & Jerry's CEO Walt Freese as his successor in January 2012. [9] At that time, Hirshberg moved into the role of Chairman and also became the Managing Director of Stonyfield Europe, launching organic brands in France, Ireland, Italy and Spain. He resigned from his Danone responsibilities in March 2017 when Danone was required by the US Dept of Justice to divest its Stonyfield holdings. Hirshberg remains Stonyfield's Chair under the new ownership, Lactalis.

Activities

Hirshberg serves on several corporate and non-profit boards including Blue Apron, Inc. (NYSE- APRN), Forager Project (organic plant-based dairy alternatives), Late July Snacks (organic salty snacks), Orgain (organic protein drinks and powders), Peak Organic Brewing, sweetgreen (national organic and natural fast casual restaurant chain), Sweet Earth Natural Foods (organic and natural vegan and vegetarian entrees), and Unreal (producer of organic and non-gmo candy), as well as on the Advisory Board of Applegate (organic meats). [10] He was also the chairman and co-founder of O'Naturals, a chain of fast food restaurants. [11]

Outside the corporate world, Hirshberg is Chairman and a founding Partner of Just Label It, the national campaign to label genetically engineered foods. He is also the Chairman of Organic Voices, a consortium that seeks to eliminate consumer confusion about the benefits of organic. In March, 2011, President Obama appointed Hirshberg to serve on the Advisory Committee for Trade Policy and Negotiations, where he served from 2011 until February 2017. [12]

Publications

Hirshberg is the author of the 2008 book, Stirring it Up: How to Make Money and Save the World, a book about socially-minded business that calls on individuals to realize their power to make a difference in the marketplace, while doing business in ways that adhere to a multiple bottom line - one that takes into consideration not only finance, but the environment and health as well.

Personal life

Hirshberg is the husband of writer Meg Cadoux Hirshberg and a father of three adult children, all of whom work in organic and sustainability ventures. He currently lives in Concord, New Hampshire.

Awards and recognition

A New Hampshire native, Hirshberg has received twelve honorary doctorates and won numerous awards for corporate and environmental leadership including a 2012 Lifetime Achievement Award by the US EPA. [13] He was named a Yale Gordon Grand Fellow, one of "America's Most Promising Social Entrepreneurs" by Business Week and one of the top ten, "most inspiring people in sustainable food." by Fast Company. [14] He was featured in the successful 2008 documentary "Food, Inc."

Throughout his career, Hirshberg has received the following representative awards:

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Sustainable agriculture Farming system that considers long-term as well as short-term economics

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Biodynamic agriculture is a form of alternative agriculture very similar to organic farming, but it includes various esoteric concepts drawn from the ideas of Rudolf Steiner (1861–1925). Initially developed in 1924, it was the first of the organic agriculture movements. It treats soil fertility, plant growth, and livestock care as ecologically interrelated tasks, emphasizing spiritual and mystical perspectives.

Whole Foods Market American supermarket chain specializing in natural and organic foods

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Brown Cow (yogurt) American yogurt brand

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Yeo Valley is the UK's largest organic brand established in 1994. The Yeo Valley Organic range includes organic yogurt, cream, milk, butter, cheese, ice cream and compote. Yeo Valley is a real place in the heart of Somerset. The Yeo Valley company is owned by the Mead Family. The Mead family can trace their farming roots back to the 15th century and farm 2,000 acres of land across the Mendip Hills, Somersetwhich includes their own herd of British Friesian cows, two organic farms and the 6.5 acre Yeo Valley Organic Garden which is open to the public. Yeo Valley Organic is the 48th biggest grocery brand in the UK, according to The Grocer and the third largest yogurt brand in the UK.

Sprouts Farmers Market American supermarket chain

Sprouts Farmers Market, Inc., is a supermarket chain headquartered in Phoenix, Arizona, US. The grocer offers a wide selection of natural and organic foods, including fresh produce, bulk foods, vitamins and supplements, packaged groceries, meat and seafood, deli, baked goods, dairy products, frozen foods, natural body care and household items. Sprouts employs more than 35,000 workers and operates more than 340 stores in 23 states. A typical store is around 30,000 square feet.

Stonyfield Farm, also simply called Stonyfield, is an organic yogurt maker and dairy company located in Londonderry, New Hampshire, USA. Stonyfield Farm was founded by Samuel Kaymen in 1983, on a 19th-century farmstead in Wilton, New Hampshire, as an organic farming school. The company makes the second leading brand of organic yogurt in North America, with 13.3% of the market.

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Food, Inc. is a 2008 American documentary film directed by filmmaker Robert Kenner. The film examines corporate farming in the United States, concluding that agribusiness produces food that is unhealthy, in a way that is environmentally harmful and abusive of both animals and employees. The film is narrated by Michael Pollan and Eric Schlosser.

Environmental impact of agriculture

The environmental impact of agriculture is the effect that different farming practices have on the ecosystems around them, and how those effects can be traced back to those practices. The environmental impact of agriculture varies widely based on practices employed by farmers and by the scale of practice. Farming communities that try to reduce environmental impacts through modifying their practices will adopt sustainable agriculture practices. The negative impact of agriculture is an old issue that remains a concern even as experts design innovative means to reduce destruction and enhance eco-efficiency. Though some pastoralism is environmentally positive, modern animal agriculture practices tend to be more environmentally destructive than agricultural practices focused on fruits, vegetables and other biomass. The emissions of ammonia from cattle waste continues to raise concerns over environmental pollution.

Earthbound Farm

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Lactalis

Lactalis is a French multinational dairy products corporation, owned by the Besnier family and based in Laval, Mayenne, France. The company's former name was Besnier SA.

Danone North America is a consumer packaged food and beverage company based in Broomfield, Colorado, U.S., that manufactures, markets, distributes, and sells branded plant-based foods and beverages, coffee creamers, premium dairy products, and organic produce throughout North America and Europe.

Saffron Road

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References

  1. 1 2 Teather, David (May 18, 2007). "King of organic yoghurt adds UK to milk round". The Guardian. Retrieved 26 October 2018.
  2. ↑ "With Lynch out, lengthy list eyes governor's seat | New Hampshire". UnionLeader.com. Retrieved 2017-09-14.
  3. ↑ "PAN in conversation Gary Hirshberg". Pesticide Action Network. November 4, 2013. Retrieved 26 October 2018.
  4. ↑ "Stonyfield Farm CE-Yo to Discuss How to Make Money and Save the World". Yale University. March 31, 2008. Retrieved 26 October 2018.
  5. ↑ "Stonyfield exec urges Bates grads to doubt 'experts'". Sun Journal. May 26, 2013. Retrieved 26 October 2018.
  6. ↑ Moss Kanter, Rosabeth (October 12, 2010). "Adopt a Cow: Strategy as Improvisational Theater". Harvard Business Review. Retrieved 26 October 2018.
  7. ↑ Makower, Joel (January 7, 2008). "Gary Hirshberg: Changing the Culture and 'Stirring It Up". Green Biz. Retrieved 26 October 2018.
  8. ↑ Delves Broughton, Philip (April 8, 2009). "Taking Care of the Customer". The Wall Street Journal. Retrieved 26 October 2018.
  9. ↑ "Hirshberg steps down at Stonyfield, former Ben & Jerry's CEO to take over | New Hampshire". UnionLeader.com. Retrieved 2017-09-14.
  10. ↑ "Gary R. Hirshberg". Bloomberg. Retrieved February 23, 2019.
  11. ↑ "What's next for fast food? McTofu?". Chicago Tribune. June 15, 2005.
  12. ↑ "President Obama Announces More Key Administration Posts, 3/29/11". whitehouse.gov. 2011-03-29. Retrieved 2017-09-14.
  13. 1 2 01, US EPA,REG. "2012 Environmental Merit Award Recipients | US EPA". US EPA. Retrieved 2017-09-14.CS1 maint: numeric names: authors list (link)
  14. ↑ "Eat-onomics: The Ten Most Inspiring People in Sustainable Food". Fast Company. 2010-03-08. Retrieved 2017-09-14.
  15. ↑ Southwick, Katherine. "Mount Sinai Children's Environmental Health Center Annual Review, 2015" (PDF). Retrieved 14 September 2017.
  16. ↑ "2015 Social Innovator of the Year". University of New Hampshire. 2016-10-26. Retrieved 2017-09-14.
  17. ↑ "Award Honorees | OTA". www.ota.com. Retrieved 2017-09-14.
  18. ↑ "Hall of Legends 2012 honorees". New Hope Network. 2012-03-08. Retrieved 2017-09-14.
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