Glorb

Last updated
Glorb
Glorbworldwide.jpg
Glorb's icon
TikTok information
Page
Followers851.9 thousand
YouTube information
Channel
Years active2023–present
Genres Rage, gangsta rap, drill
Subscribers1.02 million
Views316.9 million
Last updated: August 7, 2025
Website glorbworldwide.com

Glorb (also known as GlorbWorldwide) is a pseudonymous YouTuber and TikToker who creates rap music using AI-generated voices of characters from the animated series SpongeBob SquarePants .

Contents

The creator's true identity has not been revealed. Songs from the creator's social media channels have gone viral and led to significant media attention, including renewed discussion on the copyright and legal implications of AI-generated content involving third-party characters.

Identity

Glorb is pseudonymous. In an interview with Cr1TiKaL, Glorb claimed to have been leaving small hints in their music about their identity. [1] Glorb is not affiliated with Nickelodeon. [2] [3]

Content and themes

Glorb produces their songs using generative AI technology, replicating the voices of characters from the American animated television series SpongeBob SquarePants . [4] [5]

In the videos, the SpongeBob character and his friends frequently rap about guns and drugs. [3] [4] For example, the "Eugene" music video (named after the first name of Mr. Krabs) opens with an animation of a newscaster reporting on a shooting at the Chum Bucket, a restaurant which is run by Mr. Krabs' rival, Plankton. [2]

The songs and their associated music videos form an overarching story arc parodying the longtime rivalry between Mr. Krabs and Plankton in the series, portraying both characters as rap artists amidst the backdrop of a gang war, releasing multiple disses towards each other. Except for Karen, the major characters are portrayed as using stage names.[ citation needed ]

Release and reception

Glorb began uploading to YouTube and TikTok in June 2023.[ citation needed ] The animated music video for "The Bottom 2", was uploaded on December 6, 2023, and has received over 24 million views on YouTube as of November 2025. [6] [ non-primary source needed ] The song has also been streamed more than 11 million times on Spotify. [3] [2]

Emily Forlini of PCMag said that the images and voices were "indistinguishable" from the actual show, the frequent use of profanities and violence notwithstanding. [2]

The nature of the channel has raised copyright concerns. [3] Legal experts have debated whether music made in the style of a public figure or character is considered to be legal. [2] The use of AI-generated content and music on social media platforms has increased in recent years. K.J. Genualdo of Music Times noted parallels to "Heart on My Sleeve", a 2023 AI-generated song featuring the vocals of Drake and The Weeknd that was taken down by Universal Music Group. [5] Alexandra Roberts, a law and media professor at Northeastern University, said that the channel's use of copyrighted characters for profit could raise legal concerns, but also that the question overall was still up in the air. [4]

See also

References

  1. penguinz0 (April 30, 2024). I Interviewed Glorb . Retrieved August 31, 2025 via YouTube.{{cite AV media}}: CS1 maint: numeric names: authors list (link)
  2. 1 2 3 4 5 Forlini, Emily (3 April 2024). "Bye-Bye Bikini Bottom: AI Deepfakes Turn Spongebob Into a Sinister Hip-Hop Star". PCMAG. Retrieved 14 January 2025.
  3. 1 2 3 4 "AI's quiet creep into music punctuated by 'SpongeBob' voices and a secretive artist called Glorb". NBC News. April 3, 2024. Retrieved August 31, 2025.
  4. 1 2 3 Mello-Klein, Cody (April 9, 2024). "Glorb is hitting it big with AI-generated SpongeBob raps. But is it legal under copyright law?". Northeastern Global News. Retrieved August 31, 2025.
  5. 1 2 Genualdo, K.J. (December 19, 2023). "AI Music Here To Stay, Is It Even Legal?". Music Times. Retrieved August 31, 2025.
  6. Glorb (2023-12-06). Glorb - The Bottom 2 (Official Music Video) . Retrieved 2025-11-15 via YouTube.