Goodnites

Last updated
Goodnites Nighttime Underwear
Current 2023 Goodnites Logo.png
Most recent logo design for the brand being discussed.
TypeDiapers (Pull-Up Style)
MaterialSodium Polyacrylate
Polypropylene
Wood Pulp
Polyethylene
Polyurethane/polyolefin elastics
Adhesives
Colorants
Printing Inks
ManufacturerKimberly-Clark
Website https://www.goodnites.com/en-us/

https://www.drynites.com/
https://www.facebook.com/Goodnites/

Contents

https://www.kimberly-clark.com/en-us/brands/ingredients/ingredient-library/goodnites-nighttime-underwear-for-girls-sizes--xs-s-or-m-l-xl

Goodnites [1] [2] [3] (formerly Pull-Ups Goodnites; known as DryNites [4] in the United Kingdom and most markets outside of North America) are diapers designed for managing bedwetting. Goodnites are produced by Kimberly-Clark. The product has also been seen titled as Huggies Goodnites on official Huggies branded webpages. [5]

Goodnites constitute the middle level of Kimberly-Clark's line of disposable products, being targeted at children, teens and young adults. The company also produces Huggies diapers for babies, Pull-Ups training pants for toddlers undergoing toilet training, [6] Poise pads for adult women, and Depend incontinence products for adults in general. [7]

History [8] [9]

1990s

2000s

2010s [17]

2020s

Effectiveness [31]

In a study published in the Bulletin of Pediatric Health, Goodnites and similar bedwetting underpants were analyzed for effectiveness in relieving social anxiety related to bedwetting for boys ages 7 to 13 and for girls ages 5 to 15. Nearly five-hundred boys who wore diapers on a nightly-basis were compared to a control group experiencing the same problem but did not wear diapers to bed. 625 girls who wore diapers on a nightly-basis were compared to a control group experiencing the same problem but did not wear diapers to bed. The study found, predictably, that nearly all of the children were fearful of being discovered by their peers, while 48% of the 7-to-10-year-olds and 81% of the 11-to-13-year-olds described Goodnites, in particular, being "a little" or "very babyish." Despite these statistics, 60% said they would not go to bed without them. Asked about what they feared upon "discovery," the top worries were verbal teasing (89%) and loss of friends (61%) followed closely by physical bullying (gaining bullies, being beaten up by a peer, given wedgies, swirlies, or other kinds of playground bullying) 57%, and being compared to a baby (51%). Actual incidences of bullying due to bedwetting were found to be higher among the wearers than in the control, leading the study's author to conclude that the Goodites and similar products did successfully add to the wearers' confidence, so that they engaged more in what was dubbed for the purposes of the study "risky behavior" (e.g. going to sleepovers, participation in camping trips); 17% of the experimental group reported bullying, while only 11% of the control reported bullying.

Current Products [25]

Goodnites Nighttime Underwear [3]

Goodnites are designed to be worn to bed in order to prevent wetting of the sheets and pajamas in case of an accident. Goodnites are pull-up style rather than tab-style to make it easier for the wearer to change their own pant and to reduce the chance of stigma associated with having to wear disposable underwear by making the experience more similar to wearing actual underwear. [10]

Goodnites Bed Mats

Goodnites released Goodnites Bed Mats in April 2012. They can be used to protect the mattress from bedwetting accidents. These are made more for that occasional bedwetter. For a person who wets maybe once a week, the Goodnite would be wasted after two nights of wearing. These protect the mattress in the event of an accident. Goodnites Bed Mats feature adhesive to allow them to stick to the bed. [32]

Discontinued Products

Boxers & Sleep Shorts [16] [15]

Goodnites Boxers (for boys) and Sleep Shorts (for girls) were a product manufactured by Kimberly-Clark from 2007–2009, and distributed from 2007–2010. They were designed to look and feel like boxers. They were blue for boys and pink for girls. The outer covering was cloth-like to look like a pair of boxers. The inside was a pull-up underwear.

As of 2011, Kimberly-Clark makes no reference to this product line on the official Goodnites website. [33]

Tru-Fit [34] [35] [36]

The Tru-Fit line was a pad-and-pants system that combined an absorbent, disposable liner inside a rubberized, waterproof pair of boxer shorts. They came in 4 styles. Likely released in 2014 and then discontinued in 2019 according to the company Facebook page stating, "Our GoodNites Tru-Fit underwear have been discontinued, however, you may be able to find the Tru-Fit underwear through online retailers until inventories are depleted." [37]

Goodnites Inserts

In 2019, Goodnites introduced inserts for boys who experience minor leakage while sleeping. They fit inside underwear briefs and are one size fits most. They are not recommended for heavy to complete loss of bladder control or for full bedwetting accidents. In 2021, inserts for girls were introduced with similar functionality. They fit inside a standard girls' underwear brief.

As of 2023, the official Goodnites website (owned by Kimberly-Clark) makes no mention of the product. [25]

Competition

When they were first released, Goodnites were an alternative to waterproof mattress pads and more expensive disposable youth diapers intended for the disabled; as a result, they lacked any direct competition. By 2000, Goodnites' primary competition consisted of store brand disposable bedwetting diapers. In 2002, Procter & Gamble, Kimberly-Clark's primary competitor, introduced Luvs Sleepdrys as a direct competitor to Goodnites. Luvs Sleepdrys were discontinued in 2004, and, from 2004 to 2008, store brands were the primary form of direct competition to Goodnites. In 2008, Procter & Gamble released Pampers Underjams as another direct competitor to Goodnites. [38] In 2020, Procter & Gamble discontinued Pampers Underjams and replaced them with Ninjamas. [39] [40] [41] As of 2023, Goodnites' competition comes from both Ninjamas and store brand pull-ups or diapers.

Related Research Articles

<span class="mw-page-title-main">Diaper</span> Undergarment for incontinence containment

A diaper or a nappy is a type of underwear that allows the wearer to urinate or defecate without using a toilet, by absorbing or containing waste products to prevent soiling of outer clothing or the external environment. When diapers become wet or soiled, they require changing, generally by a second person such as a parent or caregiver. Failure to change a diaper on a sufficiently regular basis can result in skin problems around the area covered by the diaper.

<span class="mw-page-title-main">Kleenex</span> Brand name for a variety of paper-based products

Kleenex is a brand name for a line of paper-based facial tissues. Often used informally as a genericized trademark for facial tissue, it is a registered trademark of Kimberly-Clark, applied to products made in 78 countries and sold in over 196.

<span class="mw-page-title-main">Kimberly-Clark</span> American multinational personal care corporation

Kimberly-Clark Corporation is an American multinational personal care corporation that produces mostly paper-based consumer products. The company manufactures sanitary paper products and surgical & medical instruments. Kimberly-Clark brand name products include Kleenex facial tissue, Kotex feminine hygiene products, Cottonelle, Scott and Andrex toilet paper, Wypall utility wipes, KimWipes scientific cleaning wipes and Huggies disposable diapers and baby wipes.

<span class="mw-page-title-main">Nocturnal enuresis</span> Involuntary urination while asleep

Nocturnal enuresis (NE), also informally called bedwetting, is involuntary urination while asleep after the age at which bladder control usually begins. Bedwetting in children and adults can result in emotional stress. Complications can include urinary tract infections.

<span class="mw-page-title-main">Menstrual pad</span> Absorbent item worn in the underwear

A menstrual pad, or simply a pad, is an absorbent item worn in the underwear when menstruating, bleeding after giving birth, recovering from gynecologic surgery, experiencing a miscarriage or abortion, or in any other situation where it is necessary to absorb a flow of blood from the vagina. A menstrual pad is a type of menstrual hygiene product that is worn externally, unlike tampons and menstrual cups, which are worn inside the vagina. Pads are generally changed by being stripped off the pants and panties, taking out the old pad, sticking the new one on the inside of the panties and pulling them back on. Pads are recommended to be changed every 3–4 hours to avoid certain bacteria that can fester in blood; this time also may differ depending on the kind worn, flow, and the time it is worn.

<span class="mw-page-title-main">Pampers</span> Brand of baby and toddler products

Pampers is an American brand of baby and toddler products marketed by Procter & Gamble.

<span class="mw-page-title-main">Huggies</span> American brand of baby products

"Huggies is an American company that sells disposable diapers and baby wipes that is marketed by Kimberly-Clark ". Huggies were first test marketed in 1968, then introduced to the public in 1977 to replace the Kimbies brand.

Pull-Ups is a brand of disposable diapers made under the Huggies brand of baby products. The product was first introduced in 1989 and became popular with the slogan "I'm a big kid now!" The training pants are marketed with purple packaging: boys' designs are blue and currently feature characters from the Disney Junior show Mickey Mouse Funhouse; girls' designs are purple with the Disney Junior show Minnie's Bow-Toons characters.

<span class="mw-page-title-main">Training pants</span> Type of incontinence garment

Training pants are undergarments used by incontinent people, typically toddlers, as an aid for toilet training. They are intended to be worn in between the transition between wearing diapers but before they are ready to wear regular underpants. Training pants may be reusable and made of fabric, or they may be disposable. In the US, disposable training pants may also be referred to as "pull-ups", and in the UK, training pants are frequently referred to as nappy pants or trainer pants. The main benefit of training pants over diapers is that unlike traditional diapers, they can be easily pulled down in order to sit on a potty or toilet, and pulled back up for re-use after the person has used the toilet. The main benefit of wearing training pants over regular underpants is that if the person has an accident, they do not soil their environment.

<span class="mw-page-title-main">Luvs</span> Disposable diaper

Luvs is a brand of disposable diapers made by Procter & Gamble. Luvs were sold as "Deluxe" diapers in the late 1980s. In 1994 they became budget diapers. The Luvs brand also includes baby wipes.

<span class="mw-page-title-main">Carefree (feminine hygiene)</span> American feminine hygiene brand

Carefree is an American brand of pantyliners from Johnson & Johnson. In the US, the Carefree brand was formerly marketed by McNeil-PPC and currently being marketed by Edgewell Personal Care.

<span class="mw-page-title-main">Adult diaper</span> Diaper made to be worn on a body larger than that of an infant or toddler

An adult diaper is a diaper made to be worn by a person with a body larger than that of an infant or toddler. Diapers can be necessary for adults with various conditions, such as incontinence, mobility impairment, severe diarrhea or dementia. Adult diapers are made in various forms, including those resembling traditional child diapers, underpants, and pads resembling sanitary napkins. Superabsorbent polymer is primarily used to absorb bodily wastes and liquids.

<span class="mw-page-title-main">Swim diaper</span> Diaper that is made for those who have fecal incontinence

A swim diaper or swim nappy is a diaper that is made for those who have fecal incontinence, which is worn underneath a bathing suit, or as a bathing suit. Swim diapers can be reusable and disposable. They are not intended to be absorbent, but only to contain solid waste (feces); the lack of absorbency prevents the swim diaper from swelling with water.

Kimberly-Clark de México(KCM) is a Mexican company that engages in the manufacture and commercialization of disposable products for daily use by consumers within and away-from home in Mexico and internationally. The company's products include diapers and childcare products, feminine pads, incontinence care products, bath tissue, napkins, facial tissue, hand and kitchen towels, wet wipes and health care products. Today the company has 8 000 direct employees and over 10 thousand indirect jobs.

<span class="mw-page-title-main">UnderJams</span> Pull-on style diaper for managing bedwetting

UnderJams were a pull-on style diaper made by Pampers for managing bedwetting. They are similar to Goodnites. "UnderJams" claim to be softer and quieter than Goodnites. The package states that they will only fit children up to 85 lbs. Also, because of their low waist, they are hardly visible under pajamas. They were discontinued in 2020 in favor of the new Procter & Gamble product, Ninjamas.

A wetness indicator is a common feature in many disposable diapers and toilet training pants. It is a feature that reacts to exposure of liquid as a way to discourage the wearer to urinate in the training pants, or as an indicator to a caregiver that a diaper needs changing.

Depend is a brand of absorbent, disposable underwear and undergarments for people with urinary or fecal incontinence. It is a Kimberly-Clark brand, and positions its products as an alternative to typical adult diapers. Depend is the dominant brand of disposable incontinence garments in the United States with a 49.4 share of the market.

Incontinence underwear is a type of reusable undergarment designed to absorb urine. It provides an alternative to traditional disposable incontinence products, which are often bulky and plastic-based. Due to concerns about the environmental impact of disposable products, incontinence underwear is becoming an alternative to pads. Only recently has the textile technology existed to enable the design and manufacture of reusable products with comparable functionality to a disposable pad or diaper.

Thinx is a New York–based company that sells period underwear, an undergarment designed to be as absorbent as traditional feminine hygiene products. Since 2022, Kimberly-Clark has had a majority stake in the business.

<span class="mw-page-title-main">Period underwear</span> Menstrual garment

Period underwear are absorbent garments designed to be worn during menstruation. Period underwear is designed like conventional underwear but it is made up of highly absorbent fabrics to soak up menstrual blood. Most commercially manufactured period underwear makes use of microfiber polyester fabric. It is recommended that period underwear should be changed every 8-12 hours to avoid leakage and infection.

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