![]() Bottle and glass of Hawkstone Lager | |
Type | Beer |
---|---|
Manufacturer | The Cotswold Brewing Company |
Country of origin | England |
Region of origin | Oxfordshire |
Introduced | 2021 |
Alcohol by volume | 4.8 |
Style | Lager |
Ingredients | Barley |
Hawkstone Lager is a lager created by television presenter and farmer Jeremy Clarkson using ingredients grown at his Diddly Squat Farm in Chipping Norton, Oxfordshire, England. It is brewed by Cotswold Brewing Co. near Bourton-on-the-Water, Gloucestershire. [1]
Jeremy Clarkson is a British television personality who owns Diddly Squat Farm in Oxfordshire and has been running it since 2019 for the purposes of the Amazon Prime Video documentary Clarkson's Farm . [2] Due to a lowering of government farm subsidies, [3] in 2021 he decided to make a lager beer using barley grown on his farm. [4] After consulting with his farm workers, he decided it should have a 4.8 ABV. [5] Clarkson had to have the beer rebrewed after an initial attempt due to it failing a blind taste test against a nearby local beer. [5] It was originally planned to only be sold at Clarkson's farm shop, but was later sold on Amazon as well. [6] The beer was criticised for competing with local brewers and potentially drawing business away from them. [7]
Hawkstone Lager is distributed by the Craft Drink Co. [8] It has the same barcode as the former Cotswold IPA 5.2% which "was born out of our brewer’s love for big tasting American keg IPAs". [9]
Clarkson claimed that he intended to call the beer "Lager McLagerface", but this was vetoed by the advertising agency for not conveying a premium image. [3] [5] [10] It was named Hawkstone Lager after a prehistoric stone near Diddly Squat Farm. [11] He produced a number of adverts for the beer to be broadcast on national television in the United Kingdom, but these were banned by the Advertising Standards Authority, reportedly on the grounds that the first contained Clarkson saying the phrase "fuck me, that's good", [4] the second for Clarkson saying the beer was better than Birmingham, and the third because it promoted alcohol being served irresponsibly as it featured Clarkson drinking the lager in the morning before going to work. [12] When Hawkstone Lager was released, it became the top selling beer on Amazon. [13] In January 2022, Clarkson announced that the beer would be sold on tap in pubs in Oxfordshire. [14]
Foster's Lager is an internationally distributed brand of Australian lager. It is owned by the Japanese brewing group Asahi Group Holdings, and is brewed under licence in a number of countries, including its biggest market, the UK, where the European rights to the brand are owned by Heineken International.
Chipping Norton is a market town and civil parish in the Cotswold Hills in the West Oxfordshire district of Oxfordshire, England, about 12 miles (19 km) south-west of Banbury and 18 miles (29 km) north-west of Oxford. The 2011 Census recorded the civil parish population as 5,719. It was estimated at 6,254 in 2019.
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Carling Black Label is a lager distributed by Carling Brewing Company.
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Beer, called maekju in Korean, was first introduced to Korea in the early 20th century. Seoul's first brewery opened in 1908. Two current major breweries date back to the 1930s. The third brewery established in Korea, Jinro Coors Brewery, was founded in the 1990s. It was later acquired by Oriental Breweries (OB). Hite Breweries's former name was Chosun Breweries, which was established in 1933. The company changed its name to Hite Breweries in 1998. OB Breweries established as Showa Kirin Breweries in 1933. The company changed its name to OB Breweries in 1995.
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The Hawk Stone is a neolithic standing stone just north of the hamlet of Dean, Oxfordshire, England near Diddly Squat Farm belonging to Jeremy Clarkson. He has since named a lager made by him and the Cotswolds Brew Co. after the stone standing near to the fields where the barley is grown for the lager.
BrewDog is a multinational brewery and pub chain based in Ellon, Scotland. With production of over 800,000 hectolitres, BrewDog is the seventh largest beer brand in Britain, and the company claims to be the "#1 Craft Brewer in Europe". It was founded in 2007 by James Watt and Martin Dickie, who together own 19% of the company.
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The Chipping Norton set is a group of media, political and show-business acquaintances who have homes near the market town of Chipping Norton in Oxfordshire, England. Chipping Norton is located approximately 75 miles from London. The group gained media attention in the wake of the News International phone hacking scandal, which directly involved members of the group.
Cotswolds Brewing Co. is a microbrewery in Cheltenham, England in the United Kingdom. Aside from beer, they also produce vodka and gin.
Curious Brewing is a brewery in Ashford, Kent, England. It was established in 2011 by the Kent-based winery group Chapel Down.
Clarkson's Farm is a British television documentary series about Jeremy Clarkson and his farm in the Cotswolds. The series documents Clarkson's attempts at running a 1,000-acre (400 ha) farm near Chipping Norton in West Oxfordshire. Described by Clarkson as "genuine reality television", the series has received positive reviews and has been praised for raising public awareness of the British farming industry on the international stage. The first series premiered on Amazon Prime Video on 11 June 2021.