Howdy (streaming service)

Last updated

Howdy
Howdy by Roku logo.jpg
Developer Roku, Inc.
Key people
Type OTT platform
Launch date
  • August 5, 2025;45 days ago (2025-08-05)
Platform(s)
List of platforms
StatusActive
Pricing modelsubscription
AvailabilityUnited States
Website howdy.tv OOjs UI icon edit-ltr-progressive.svg

Howdy is an American subscription video on-demand over-the-top streaming service available in the United States. The service was launched in 2025, and is owned and operated by Roku, Inc. [1] [2]

Contents

History

Howdy launched on August 5, 2025, and is Roku’s first subscription streaming service. Roku already owns The Roku Channel which is a free streaming service. Howdy is ad-free and will cost subscribers $2.99 per month. It currently features around 10,000 hours worth of content. While Howdy TV won’t compete[ clarification needed ] against other existing streaming services, it does include content from Lionsgate, FilmRise and Warner Bros. Discovery. [3] [4]

References

  1. ↑ "Roku unveils $2.99 ad-free subscription streaming service". Los Angeles Times. August 5, 2025. Retrieved August 5, 2025.
  2. ↑ Spangler, Todd (August 5, 2025). "Roku Launches Howdy, a Low-Cost No-Ads Streamer, but It Doesn't Want to Compete With Netflix" . Retrieved August 5, 2025.
  3. ↑ Huston, Caitlin (August 5, 2025). "Roku Launches Howdy, a $2.99 Monthly Streaming Service". The Hollywood Reporter . Retrieved August 5, 2025.
  4. ↑ "Roku, See what your TV can really do". Roku. Retrieved August 5, 2025.
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