Israel Beer Breweries

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International Beer Breweries Ltd (IBBL) is a brewery founded in 1992 in Ashkelon, Israel as Israel Beer Breweries. [1] It is also known as Carlsberg Israel.

Contents

History

The company was founded in 1992 by Central Bottling Company, then Israel's dominant soft drink company, as a way to challenge the near monopoly held by Tempo Beer Industries, beginning by importing Carlsberg Beer. [2] In 2004, IBBL was ranked the second largest company in Israel's beer and cider market, behind Tempo Beer. [3] In July 2008, Carlsberg announced it sold its share of IBBL stock to CBC Group in a deal valued at $80&nsbp;million. [4]

By 2012, Tempo Beer Industries and Central Bottling Company had become an effective duopoly that was able to raise Israeli prices for beer in unison, with Tempo controlling nearly half the market and Central Bottling about 40%. [5]

Israel Beer Breweries is a subsidiary of Central Bottling Company  [ he ], which has held the Israeli franchise for Coca-Cola products since 1968. [2] [6]

The brewery is located above an underground aquifer and uses its water in the production process. There are approximately 320 employees.

The brewery is part of the IBBL visitors center, in which visitors tour the brewery and the Carlsberg factory. [7]

IBBL produces Carlsberg Beer and Tuborg Beer. In addition to beer, the company produces "Malty", a non-alcoholic beverage, as well as the "Prigat" brand juice-based drinks and nectars. [8]

Carlsberg Group logo.svg

See also

References

  1. "About the brewery". Carlsberg Israel (in Hebrew). Archived from the original on 11 February 2017.
  2. 1 2 Montefiore, Adam. "Wine Talk: Proof of the pudding; CBC Israel brings some big international names to Israel, what is most interesting to me are the locally conceived and produced beers.", The Jerusalem Post , July 27, 2025. Accessed February 17, 2026. "It is now 30 years since Carlsberg Israel established its brewery in Ashkelon. Before that, Tempo Brewery was the undisputed beer monopoly, and the Central Bottling Company (CBC), aka Coca-Cola Israel, was king in soft drinks. Then things suddenly became more competitive in the early 1990s. Tempo became the Israel bottlers of Pepsi Cola and importers of Heineken, and CBC Israel began importing Carlsberg.... It was surprising how hard I had to push to secure a meeting with Ofer Havkin, the beer sommelier of Carlsberg Israel, aka IBBL (International Beer Breweries Ltd.). It did not come easily. It is a subsidiary of CBC Israel, a juggernaut of soft drinks and alcoholic beverages and the number one total beverage company in Israel."
  3. "Beer, Cider & FABs in Israel to 2009". marketresearch.com. 6 June 2006. Retrieved 31 July 2008.
  4. "Carlsberg Offloads Shares in Türk Tuborg and Israel Beer Breweries", Food Ingredients First, July 23, 2008. Accessed February 17, 2026. "23/07/08 Carlsberg has sold its 95.6% stake in Türk Tuborg Bira ve Malt Sanayi A.S. to CBC Group. Through Israel Beer Breweries, CBC Group is Carlsberg’s in Israel and Romania. The selling price is USD 80 m minus interest bearing debt and plus/minus adjustment for the difference between working capital as of end June 2008 and closing."
  5. Dovrat, Adi. "Brewers Raise Keg Prices", Haaretz , May 29, 2012. Accessed February 17, 2026. "The two major local players in the beer market, Moshe 'Mozi' Wertheim's Central Bottling Company and Tempo Beer Industries, have both raised prices on kegs of beer. Tempo, the larger of the two beer sellers with a 48% share of the market, took the plunge first, raising prices on kegs of Heineken, Goldstar and Maccabee by 3% to 5% about a month and a half ago."
  6. "The Central Bottling Company Group – Company Profile", Dun & Bradstreet Israel – Dun's 100 Israel's Largest Enterprises 2009, archived from the original on 1 March 2012, retrieved 22 November 2009
  7. "The IBBL Carlsberg Visitors Center". Carlsberg Israel. Archived from the original on 11 February 2017.
  8. "Israel Beer Breweries Ltd". carlsberggroup.com. Archived from the original on 16 November 2008. Retrieved 31 July 2008.