This article contains promotional content .(July 2015) |
Jerry Wind | |
|---|---|
| Professor Jerry Wind | |
| Other names | Yoram Wind |
| Occupation(s) | Professor, author, consultant |
| Academic background | |
| Education |
|
| Academic work | |
| Discipline | Marketing |
| Institutions | Wharton Graduate School,University of Pennsylvania |
| Notable works | Editor-in-chief of the Journal of Marketing ;research on organizational buying |
Yoram "Jerry" Wind is the Lauder Professor and professor of marketing at The Wharton School of the University of Pennsylvania. He set up and was the first director of the Wharton SEI Center for Advanced Studies in Management. [1]
Wind received his PhD from Stanford University in 1967 and his MA (in 1963) and BA in Social Science (1961) degrees from The Hebrew University in Jerusalem. He has an M.A. from the University of Pennsylvania. [2]
Wind is the Lauder Professor and professor of marketing at the Wharton School of the University of Pennsylvania. He has been editor-in-chief of the Journal of Marketing . He was involved in setting up the Wharton Executive MBA Program in 1974,and was the first director of the Lauder Institute in the 1980s and of Wharton International Forum in 1987. He directs the Wharton SEI Center for Advanced Studies in Management.
Wind was one of the founders of the Interdisciplinary Center Herzliya,Israel (IDC),and chairman of its academic council. [3]