Joone (director)

Last updated
Joone
Born
Ali Joone

c. 1969 (age 5455) [1]
Alma mater University of California Los Angeles
Occupation(s) Photographer, director & producer
Years active1998–2008 (porn director) [2]
Organization(s) Digital Playground
Diosa Spirits
SpouseSamantha Lewis (divorced) [1]

Joone is an American entrepreneur, [3] photographer, [4] director and producer. For directing pornographic films, he won AVN Award twice. In 1993, Joone founded American pornographic movie studio Digital Playground [5] and was a co-owner of the company until it was acquired by Manwin in 2012.

Contents

Career

He founded the Digital Playground company [5] in 1993 when he was 25 and still a student, [1] initially making adult CD-ROM computer games. [6]

Commenting on the transition of the pornography industry from the underground economy to mainstream corporate acceptance, the company's founder said: "I look at the porn business where Vegas and gambling was in the 70's… Vegas was still mob-owned and they were making the transition between these small groups of people to being corporate owned… I feel the same exact thing is going to happen with adult". [7]

Joone has directed the pornographic films Pirates and Pirates II: Stagnetti's Revenge .

In January 2012, alongside his ex-wife Samantha Lewis—who was co-owner, CEO and President of Digital Playground—he reached an agreement with Fabian Thylmann to sell the company to Manwin. On the acquisition, Joone commented: "To me this deal is no different than the acquisition of Pixar by Disney, The consumer is going to see more blockbusters, big-budget productions, and it's our goal to create the next genre of adult entertainment. This acquisition is a marriage between two industry leaders. Adult entertainment is changing and Manwin has a lead on technology." The price or terms of the deal was not disclosed, but it was announced that Lewis and Joone will "continue to oversee the studio"; [8] however, it was reported in March that Manwin had released Lewis and some other employees. [9]

Other ventures

Joone is co-owner of "Diosa Spirits" tequila, with Jesse Jane and her husband Rich. [10] [11]

Partial filmography

As director

Awards and nominations

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References

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  2. Joone
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  4. "Joone". AVN . Retrieved May 30, 2014.
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  6. Dana Kennedy (2003-08-17). "The Fantasy of Interactive Porn Becomes a Reality". The New York Times . Retrieved 2009-04-11.
  7. Jeffreys, Sheila (2008). The Industrial Vagina: The Political Economy of the Global Sex Trade. Taylor & Francis. p. 73. ISBN   978-0-415-41233-9.
  8. Pardon, Rhett (2012-01-17). "Manwin Acquires Digital Playground - XBIZ Newswire". XBIZ Newswire. Retrieved 2012-04-22.
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