Industry | Retail |
---|---|
Founded | 2020 |
Headquarters | United States |
Key people | Alicia Keys |
Products | Skin care, bodycare, candles |
Website | KeysSoulcare.com |
Keys Soulcare is a beauty and wellness lifestyle brand by American singer and songwriter Alicia Keys. [1] It includes a variety of skincare and bodycare products, candles, and cosmetics.
The brand's products were first sold in the UK with Cult Beauty. [2] [3]
In September 2020, Keys announced plans to launch her own lifestyle brand, called Keys Soulcare. [4] The brand is a joint venture between Keys and cosmetics retailer e.l.f. cosmetics, [5] [6] the latter's chief marketing officer Kory Marchisotto acting as the president of Keys Soulcare. [7] [8] [9] [10]
The brand was launched in December 2020 in the US, early 2021 in the UK. [11] [12] In April 2021, the brand was launched in France, [13] then in Canada in March 2022. [14]
The Estée Lauder Companies Inc. is an American multinational cosmetics company, a manufacturer and marketer of makeup, skincare, perfume, and hair care products, based in Midtown Manhattan, New York City. It is the second largest cosmetics company in the world after L'Oréal. The company owns a diverse portfolio of brands, including La Mer, Jo Malone London, Clinique and Tom Ford Beauty, among many more, distributed internationally through both digital commerce and retail channels.
Sephora is a French multinational retailer of personal care and beauty products with nearly 340 brands, along with its own private label, Sephora Collection, and includes beauty products such as cosmetics, skincare, fragrance, nail color, beauty tools, body lotions, and haircare.
Clinique Laboratories, LLC is an American manufacturer of skincare, cosmetics, toiletries and fragrances, usually sold in high-end department stores. It is a subsidiary of the Estée Lauder Companies. As of 2019, Clinique has over 22,000 customer consultants worldwide.
Shiseido Company, Limited is a Japanese multinational cosmetic company founded in Tokyo, Japan in 1872. Its product categories consist of: skin care, makeup, body care, hair care, and fragrances. The company is one of the oldest cosmetic companies in the world and celebrated its 150th anniversary in 2022. It is the largest cosmetic firm in Japan and the fifth largest cosmetic company in the world. In Japan, Shiseido is available at cosmetic counters at selected department stores and most pharmacies. The company owns numerous brands and subsidiaries worldwide, in addition to its founding label. The company is headquartered in Tokyo, and is traded on the Tokyo Stock Exchange, where it is a constituent of the Nikkei 225 and TOPIX Large70 indices.
Ulta Beauty, Inc., formerly known as Ulta Salon, Cosmetics & Fragrance Inc. and before 2000 as Ulta3, is an American chain of cosmetic stores headquartered in Bolingbrook, Illinois. Ulta Beauty carries both high-end and low-end cosmetics, fragrances, nail products, bath and body products, beauty tools and haircare products. Each location has a beauty salon available to the public.
e.l.f. Beauty, Inc. is an American cosmetics brand based in Oakland, California. It was founded by Joseph Shamah and Scott Vincent Borba in 2004. Items include bath and skin-care products, mineral-based makeup, professional tools, eyeliners, lipstick, glosses, blushes, bronzers, brushes, and mascara, among others.
Pechoin is a skin care brand under Shanghai Pehchaolin Daily Chemical Co Ltd based in Shanghai, China. Originally founded in 1931, Pechoin is China's first domestic skincare brand. The company manufactures cosmetic products including skincare products and perfumes. It is one of the largest skincare companies in China and a leading Chinese cosmetics brand. In 2013, Pechoin products were recognized as "national gifts (国礼)" of the People's Republic of China.
Nykaa is an Indian e-commerce company headquartered in Mumbai. It sells beauty, wellness and fashion products through its website, mobile app, and over 100 physical stores. In 2020, it became the first Indian unicorn startup headed by a woman.
K-beauty is an umbrella term for skincare products that are derived from South Korea. The fad gained popularity worldwide, especially in East Asia, Southeast Asia, South Asia, and the Western world, and focuses on health, hydration, and an emphasis on brightening effects.
Beautycounter was an American direct to consumer company that sold skin care and cosmetic products. As of 2018, the company had 150 products with over 65,000 independent consultants, and with national retailers. In April 2021, Beautycounter was acquired by The Carlyle Group in a deal that valued the company at $1 billion. In April 2024, Beautycounter shut down.
Gregg Renfrew is an American entrepreneur and businessperson. She established The Wedding List in the United States, which was later acquired by Martha Stewart in 2001, making it the first acquisition under the Martha Stewart Living brand. In March 2013, Renfrew launched Beautycounter, a beauty brand focused on creating safer skincare and cleaner cosmetics products.
Manuel Gutierrez Jr., known professionally as Manny MUA, is a make-up artist, YouTuber, entrepreneur, and beauty blogger. In 2017, he was the first male brand ambassador in a campaign for the "Big Shot" mascara of the make-up brand Maybelline. In 2018, he founded his own cosmetics company called Lunar Beauty and launched his own cosmetic products.
ColourPop Cosmetics, also known as ColourPop, is an American cosmetics brand often found at dollar stores based in Los Angeles, California. The company was founded in 2014 by siblings Laura and John Nelson. ColourPop products are sold through their website and at Ulta Beauty. They predominantly make products for the eyes, lips, and face.
Marcia Kilgore is a Canadian born entrepreneur who has founded several companies in the beauty industry in the United States.
Brandon Truaxe, was an Iranian-Canadian computer scientist and cosmetics entrepreneur known as the founder of Toronto-based beauty company DECIEM. He became known for launching 10 cosmetic brands at once and then for being the brain behind the brand The Ordinary with clinical formulations at modest price points - manufacturing everything in-house.
Bondi Sands is an Australian self tanning brand. The brand specialises in self tanners, suncare, skincare, and cosmetics. The business was established in 2012 and operates in Oceania as well as the US, UK and Europe.
Haus Labs by Lady Gaga is an American vegan and cruelty-free cosmetics brand founded by Lady Gaga. First launched on September 17, 2019, it was the first major beauty line to launch exclusively on Amazon as a retailer partner, and released in nine countries including France, Germany, Japan, the United Kingdom, and the United States. Haus Labs relaunched on June 9, 2022 with new retail partner Sephora. The company advertises its products as "supercharged clean artistry makeup powered by innovation."
Hyram Yarbro is an American skin care influencer known for his videos on YouTube and TikTok. His videos consist primarily of product reviews, skin care advice, and reactions to celebrity skin care routine videos. In 2021, he launched his skin care product line, Selfless by Hyram, with Sephora.
Clé de Peau Beauté is a Japanese luxury skincare and makeup brand. It was launched in 1982 in Japan. The brand is available in 23 countries and regions worldwide. It is part of Shiseido, the Japanese multinational cosmetic company.
C-beauty, or Chinese beauty is an umbrella term encompassing contemporary beauty products, practises, and ideals originating from China. China has the second largest beauty market in the world, after the United States. Common C-Beauty products include cosmetics, skin care, hair care, perfumes, and nail art. C-Beauty often incorporates influences from traditional Chinese medicine and Chinese art.