Lean product development

Last updated

Lean product development (LPD) is an approach to product development that specializes in minimizing waste. Other core principles include putting people over the product and creating new values in services and physical products. [1] This method of product development has been adopted by companies such as Toyota

Contents

History of lean product development

Toyota started its journey with lean product development [2] at Toyota Loom Works (see History of Toyota). Their early approach is notably different from Lean manufacturing that became famous through the book "The Machine that changed the world".

When Toyota started manufacturing cars, there was a difference in manufacturing conditions between Japan and the USA. Toyota had few educated engineers and little prior experience. Car companies in US employed a well-educated work force in the cities and benefited from the research and student skill-sets of established engineering schools. To tackle this shortfall in knowledge and experience, Toyota conducted an incremental approach to development that built on their existing knowledge and became the basis of the lean systems Toyota uses today. [3] [4]

Allen Ward studied Toyota’s lean product development system and found parallels with the US airplane industry. For instance, the Wright brothers’ method [5] of constructing their airplanes became one of the legacies they passed on to the aviation industry. This approach enabled the USA to create one of World War II's most successful fighter planes from scratch in the short span of six months. After the war, Toyota incorporated many of the airline industry's findings into its own product development methodology.

Differences between lean product development and lean production

While some basic principles and guidelines are applicable across Lean product development and lean production (such as waste reduction), many applications of lean process for development have focused more on the production approach. [6]

The purpose of production is to manufacture products reliably within margins of control. The flow of value is physically evident, and the link between cause and effect is easy to see. For example, feedback on adjusting the speed of production is immediately realized in an increase or decrease in rejected items. Any decisions made must be based on best practice.

On the other hand, the purpose of product development is to design new products that improve the lives of customers. This is a complex space where the flow of value can only be discerned at an abstract level and where cause and effect might be separated by time and space. For example, feedback on the decision to design a certain feature will not be received until the product has been built and is in the hands of the customer. This means that decisions are made on short-cycle experimentation, prototyping, set-based design, and emergent practice. A premium is placed on creating reusable knowledge and reducing risk at handover points.

An essential point about these differences is summarized in the advice Jim Womack gave Harley Davidson: "Don't try to bring lean manufacturing upstream to product development. The application of Lean in product development and manufacturing are different. Some aspects may look similar, but they are not! Be weary of an expert with experience in lean manufacturing that claims to know product development." [7]

The most common high level concepts associated with lean product development are:

  1. Creation of re-usable knowledge. Knowledge is created and maintained so that it can be leveraged for successive products or iterations.
  2. Set-based concurrent engineering. Different stages of product development run simultaneously rather than consecutively to decrease development time, improve productivity, and reduce costs.
  3. Teams of responsible experts. Lean product development organizations develop cross-functional teams and reward competence building in teams and individuals.
  4. Cadence and pull. Managers of lean product development organizations develop autonomous teams, where engineers plan their own work and work their own plans.
  5. Visual management. Visualization is a main enabler of lean product development. [8]
  6. Entrepreneurial system designer. The lean product development organization makes one person responsible for the engineering and aesthetic design, and market and business success, of the product.
  7. Flow management. [9]

Results of lean product development

Lean product development has been claimed to produce the following results:

Companies such as Toyota can attribute their success to lean product development. In 2000, Toyota launched 14 new products, a larger product line than GM's entire product offering. At that point, Toyota had just 70,000 employees while GM had more than five times as many. [10]

Applicability of lean product development

Researchers [12] divide product development projects accordingly to their need drivers:

For example, the mobile phone was a Wanted product in the 1990s because it was on the leading edge of technology. Today it is regarded as a Needed product. It is common in the market. There is enough knowledge in the public domain so that even small companies can make a good mobile phone.

Product development methods can be classified according to whether they are focused on handling stable or non-stable conditions. Lean product development is a dynamic method of product development that handles unstable conditions. [13]

The influence of need drivers and stability (or lack of stability) on product development are illustrated in the table below. [14]

ShortMediumLong
Neededstablestablemoderately non-stable
Wantedmoderately non-stablemoderately non-stablenon-stable
Wishednon-stablenon-stablenon-stable

See also

Notes and references

  1. "Lean Product & Process Development". Lean Enterprise Institute. June 19, 2024. Retrieved June 19, 2024.
  2. Kimoto, Shoji (1991). Quest for the Dawn (1st ed.). Dougherty Co. ISBN   1878150014.[ page needed ]
  3. Ward, Allen (2007). Lean Product and Process Development. LEI. p. 3. ISBN   978-1934109137.
  4. Sato, Masaaki (December 16, 2008). The Toyota Leaders: An Executive Guide (1st ed.). Vertical. pp.  40–45. ISBN   978-1934287231.
  5. Melvin, Bob (29 September 2013). Knowledge Based Product Development: A Practical Guide. CreateSpace Independent Publishing Platform. p. 16. ISBN   978-1492705963.
  6. Ballé, Michael; Ballé, Freddy. "Lean Development" (PDF). Business Strategy Review. pp. 17–22.
  7. Oosterwal, Dantar (January 13, 2010). The Lean Machine. Productivity Press. pp. 131–132. ISBN   978-0814432884.
  8. Holmdahl, Lars. Visual Management in Lean Product Development. pp. 1–15. ISBN   978-91-979196-1-6.
  9. Reinertsen, Donald G. (2009). The Principles of Product Development Flow: Second Generation Lean Product Development. Celeritas. ISBN   978-1935401001.[ page needed ]
  10. 1 2 3 Allen Ward - Lean Product and Process Development
  11. Oosterwal, Dantar (January 13, 2010). The Lean Machine. Productivity Press. pp. 237–240. ISBN   978-0814432884.
  12. Ottosson, S. (2016). Developing Sustainable Product Innovations. p. 112. ISBN   978-91-639-1980-0.
  13. Holmdahl, Lars. Visual Management in Lean Product Development. pp. 18–20. ISBN   978-91-979196-1-6.
  14. "The PESTEL Framework Explained: 6 Important Factors". pestleanalysis.com. 2022-02-06. Retrieved 2023-04-19.

Related Research Articles

<span class="mw-page-title-main">Lean manufacturing</span> Methodology used to improve production

Lean manufacturing is a method of manufacturing goods aimed primarily at reducing times within the production system as well as response times from suppliers and customers. It is closely related to another concept called just-in-time manufacturing. Just-in-time manufacturing tries to match production to demand by only supplying goods that have been ordered and focus on efficiency, productivity, and reduction of "wastes" for the producer and supplier of goods. Lean manufacturing adopts the just-in-time approach and additionally focuses on reducing cycle, flow, and throughput times by further eliminating activities that do not add any value for the customer. Lean manufacturing also involves people who work outside of the manufacturing process, such as in marketing and customer service.

<span class="mw-page-title-main">Kanban</span> Japanese business method

Kanban is a scheduling system for lean manufacturing. Taiichi Ohno, an industrial engineer at Toyota, developed kanban to improve manufacturing efficiency. The system takes its name from the cards that track production within a factory. Kanban is also known as the Toyota nameplate system in the automotive industry.

Kaizen is a concept referring to business activities that continuously improve all functions and involve all employees from the CEO to the assembly line workers. Kaizen also applies to processes, such as purchasing and logistics, that cross organizational boundaries into the supply chain. It has been applied in healthcare, psychotherapy, life coaching, government, manufacturing, and banking.

The Toyota Production System (TPS) is an integrated socio-technical system, developed by Toyota, that comprises its management philosophy and practices. The TPS is a management system that organizes manufacturing and logistics for the automobile manufacturer, including interaction with suppliers and customers. The system is a major precursor of the more generic "lean manufacturing". Taiichi Ohno and Eiji Toyoda, Japanese industrial engineers, developed the system between 1948 and 1975.

<span class="mw-page-title-main">PDCA</span> Iterative design and management method used in business

PDCA or plan–do–check–act is an iterative design and management method used in business for the control and continual improvement of processes and products. It is also known as the Shewhart cycle, or the control circle/cycle. Another version of this PDCA cycle is OPDCA. The added "O" stands for observation or as some versions say: "Observe the current condition." This emphasis on observation and current condition has currency with the literature on lean manufacturing and the Toyota Production System. The PDCA cycle, with Ishikawa's changes, can be traced back to S. Mizuno of the Tokyo Institute of Technology in 1959.

<span class="mw-page-title-main">Operations management</span> In business operations, controlling the process of production of goods

Operations management is concerned with designing and controlling the production of goods and services, ensuring that businesses are efficient in using resources to meet customer requirements.

Muda is a Japanese word meaning "futility", "uselessness", or "wastefulness", and is a key concept in lean process thinking such as in the Toyota Production System (TPS), denoting one of three types of deviation from optimal allocation of resources. The other types are known by the Japanese terms mura ("unevenness") and muri ("overload"). Waste in this context refers to the wasting of time or resources rather than wasteful by-products and should not be confused with waste reduction.

Genba is a Japanese term meaning "the actual place". Japanese detectives call the crime scene genba, and Japanese TV reporters may refer to themselves as reporting from genba. In business, genba refers to the place where value is created; in manufacturing, the genba is the factory floor. It can be any "site" such as a construction site, sales floor or where the service provider interacts directly with the customer.

Takt time, or simply takt, is a manufacturing term to describe the required product assembly duration that is needed to match the demand. Often confused with cycle time, takt time is a tool used to design work and it measures the average time interval between the start of production of one unit and the start of production of the next unit when items are produced sequentially. For calculations, it is the time to produce parts divided by the number of parts demanded in that time interval. The takt time is based on customer demand; if a process or a production line are unable to produce at takt time, either demand leveling, additional resources, or process re-engineering is needed to ensure on-time delivery.

<span class="mw-page-title-main">Value-stream mapping</span> Lean-management method for analyzing the current state and designing a future state

Value-stream mapping, also known as material- and information-flow mapping, is a lean-management method for analyzing the current state and designing a future state for the series of events that take a product or service from the beginning of the specific process until it reaches the customer. A value stream map is a visual tool that displays all critical steps in a specific process and easily quantifies the time and volume taken at each stage. Value stream maps show the flow of both materials and information as they progress through the process.

Cellular manufacturing is a process of manufacturing which is a subsection of just-in-time manufacturing and lean manufacturing encompassing group technology. The goal of cellular manufacturing is to move as quickly as possible, make a wide variety of similar products, while making as little waste as possible. Cellular manufacturing involves the use of multiple "cells" in an assembly line fashion. Each of these cells is composed of one or multiple different machines which accomplish a certain task. The product moves from one cell to the next, each station completing part of the manufacturing process. Often the cells are arranged in a "U-shape" design because this allows for the overseer to move less and have the ability to more readily watch over the entire process. One of the biggest advantages of cellular manufacturing is the amount of flexibility that it has. Since most of the machines are automatic, simple changes can be made very rapidly. This allows for a variety of scaling for a product, minor changes to the overall design, and in extreme cases, entirely changing the overall design. These changes, although tedious, can be accomplished extremely quickly and precisely.

Lean construction is a combination of operational research and practical development in design and construction with an adoption of lean manufacturing principles and practices to the end-to-end design and construction process. Unlike manufacturing, construction is a project-based production process. Lean Construction is concerned with the alignment and holistic pursuit of concurrent and continuous improvements in all dimensions of the built and natural environment: design, construction, activation, maintenance, salvaging, and recycling. This approach tries to manage and improve construction processes with minimum cost and maximum value by considering customer needs.

Lean Six Sigma is a process improvement approach that uses a collaborative team effort to improve performance by systematically removing operational waste and reducing process variation. It combines Lean Management and Six Sigma to increase the velocity of value creation in business processes.

Demand flow technology (DFT) is a strategy for defining and deploying business processes in a flow, driven in response to customer demand. DFT is based on a set of applied mathematical tools that are used to connect processes in a flow and link it to daily changes in demand. DFT represents a scientific approach to flow manufacturing for discrete production. It is built on principles of demand pull where customer demand is the central signal to guide factory and office activity in the daily operation. DFT is intended to provide an alternative to schedule-push manufacturing which primarily uses a sales plan and forecast to determine a production schedule.

Lean dynamics is a business management practice that emphasizes the same primary outcome as lean manufacturing or lean production of eliminating wasteful expenditure of resources. However, it is distinguished by its different focus of creating a structure for accommodating the dynamic business conditions that cause these wastes to accumulate in the first place.

Lean IT is the extension of lean manufacturing and lean services principles to the development and management of information technology (IT) products and services. Its central concern, applied in the context of IT, is the elimination of waste, where waste is work that adds no value to a product or service.

<span class="mw-page-title-main">Industrial engineering</span> Branch of engineering which deals with the optimization of complex processes or systems

Industrial engineering is an engineering profession that is concerned with the optimization of complex processes, systems, or organizations by developing, improving and implementing integrated systems of people, money, knowledge, information and equipment. Industrial engineering is central to manufacturing operations.

<span class="mw-page-title-main">Kanban (development)</span> Workflow management method

Kanban is a lean method to manage and improve work across human systems. This approach aims to manage work by balancing demands with available capacity, and by improving the handling of system-level bottlenecks.

Design for lean manufacturing is a process for applying lean concepts to the design phase of a system, such as a complex product or process. The term describes methods of design in lean manufacturing companies as part of the study of Japanese industry by the Massachusetts Institute of Technology. At the time of the study, the Japanese automakers were outperforming the American counterparts in speed, resources used in design, and design quality. Conventional mass-production design focuses primarily on product functions and manufacturing costs; however, design for lean manufacturing systematically widens the design equation to include all factors that will determine a product's success across its entire value stream and life-cycle. One goal is to reduce waste and maximize value, and other goals include improving the quality of the design and the reducing the time to achieve the final solution. The method has been used in architecture, healthcare, product development, processes design, information technology systems, and even to create lean business models. It relies on the definition and optimization of values coupled with the prevention of wastes before they enter the system. Design for lean manufacturing is system design.

Total productive maintenance (TPM) started as a method of physical asset management, focused on maintaining and improving manufacturing machinery in order to reduce the operating cost to an organization. After the PM award was created and awarded to Nippon Denso in 1971, the JIPM, expanded it to include 8 activities of TPM that required participation from all areas of manufacturing and non-manufacturing in the concepts of lean manufacturing. TPM is designed to disseminate the responsibility for maintenance and machine performance, improving employee engagement and teamwork within management, engineering, maintenance, and operations.