Matthew E. May

Last updated
Matthew E. May
Matthew E. May.jpg
Born
Alma mater Johns Hopkins University, B.A
Wharton School of Business, M.B.A.
Occupation(s)Author, business strategist
Years active1985-present
Website matthewemay.com

Matthew E. May is an American author and business strategist. He is best known for his six books: The Elegant Solution, In Pursuit of Elegance, The Shibumi Strategy, The Laws of Subtraction, Winning the Brain Game, and What a Unicorn Knows: How Leading Entrepreneurs Use Lean Principles to Drive Sustainable Growth.

Contents

Education

May graduated with a BA from Johns Hopkins University in 1981, and from the Wharton School of Business in 1985 with an MBA. [1]

Career

In his early post-graduate career May worked as an independent performance improvement consultant with leading training, development, and management consulting firms. In 1999, May was exclusively retained by Toyota to assist with the launch of their corporate university. The partnership lasted through 2006, after which May published his first of six books and began keynote speaking and advising senior executive teams. [2] In 2020, he began working exclusively with Insight Partners, a leading venture capital and private equity firm. May advises on matters of strategy, innovation, customer experience, and lean operations. [3]

The Elegant Solution

In 2007, May published the book The Elegant Solution: Toyota's Formula for Mastering Innovation. The book is based upon the lessons May learned as a consultant at University of Toyota, specifically as the company was making an effort to export the principles of its Toyota Production System to other areas of the company. From this experience, May has stated there are 3 principles (the art of ingenuity; the pursuit of perfection; and the rhythm of fit) and 10 practices that set Toyota apart from its competitors. Katherine Radeka reviewed the work, writing that, “Rather than copy Toyota’s activities, May seems to ask his readers to internalize the underlying thoughts and then to develop their own activities.” [4]

In Pursuit of Elegance

In 2009, May followed up his first book with the work In Pursuit of Elegance: Why the Best Ideas Have Something Missing. This work distills “elegance” as the chief goal and principle that should be sought in business operations. May further distills elegance down to the sub-principles of Symmetry, Seduction, Subtraction, and Sustainability. [5] The book focuses on a business audience, seeking to address business solutions specifically with his principles. Oliver Ho reviewed the work, writing that in the book May had, “an interesting sense of synthesis and ability to find connections across various fields, from pop culture to fine arts, science to sports.” [6]

The Shibumi Strategy

In 2010, May published the book The Shibumi Strategy: A Powerful Way to Create Meaningful Change. In May’s book, writes of zen principles such as kanso and koko, and how they help Japanese business executives to arrive at simpler and more elegant solutions than many of their Western counterparts. [7] The book advocates the implementation of Japanese aesthetics into Western life, and the seeking of an even-minded and peaceful response to work stress. The title of the book comes from an untranslatable Japanese concept shibui, referring to something approximately “the height of personal excellence and total clarity”. May separates the steps to approaching this strategy as: commitment, preparation, struggle, breakthrough and transformation. [8]

The Laws of Subtraction

In 2012, May published the book The Laws of Subtraction: 6 Simple Rules for Winning in the Age of Excess Everything. [1] Max Nisen described the book as, “May and a series of business executives, creatives, and thought leaders” focusing on the “ability to simplify and remove complexity, rather than just adding more.” May’s six laws break down the concept into a methodology to be used in management or development environments. [9] The book is an extension of the principle of Subtraction as found in his book In Pursuit of Elegance. [10]

Winning the Brain Game

In 2016, May published the book Winning the Brain Game: Fixing the 7 Fatal Flaws of Thinking. The book is based on May’s fieldwork over a 10-year period in which he gave over 100,000 business professionals a simple thought exercise, based on a real case far less complex that their routine business problems. Less than 5% arrived at the solution. May not only catalogues his observations into seven primary cognition patterns he calls “flaws," but also calls on modern neuropsychology to explain the brain functions causing the flaws. He then enlists the guidance of renowned thinkers to offer practical techniques to neutralize the flaws. [1]

What a Unicorn Knows

In 2023, May published the book What a Unicorn Knows: How Leading Entrepreneurs Use Lean Principles to Drive, co-authored with Pablo Dominguez. The book is based on over five years of successful corporate performance optimization by May and Dominguez achieved as operational advisors working with high-growth technology companies classified as a unicorn in the investment portfolio of Insight Partners, a New York City-headquartered private equity and venture capital firm. May and Dominguez offer a strategic operating model derived from, and consistent with, Toyota-based lean thinking. Five principles comprise the model: Strategic Speed, Constant Experimentation, Accelerated Value, Lean Process, and Esprit de Corps. The model is best remembered using the mnemonic acronym SCALE. [11]

Other work

May is a contributor to a number of newspapers, reviews, and magazines. [12] He is a winner of the New Yorker Magazine Cartoon Caption Contest. [13]

Related Research Articles

A startup or start-up is a company or project undertaken by an entrepreneur to seek, develop, and validate a scalable business model. While entrepreneurship includes all new businesses including self-employment and businesses that do not intend to go public, startups are new businesses that intend to grow large beyond the solo-founder. During the beginning, startups face high uncertainty and have high rates of failure, but a minority of them do go on to become successful and influential, such as unicorns.

New product development (NPD) or product development in business and engineering covers the complete process of launching a new product to the market. Product development also includes the renewal of an existing product and introducing a product into a new market. A central aspect of NPD is product design. New product development is the realization of a market opportunity by making a product available for purchase. The products developed by an commercial organisation provide the means to generate income.

<span class="mw-page-title-main">Lean manufacturing</span> Methodology used to improve production

Lean manufacturing is a method of manufacturing goods aimed primarily at reducing times within the production system as well as response times from suppliers and customers. It is closely related to another concept called just-in-time manufacturing. Just-in-time manufacturing tries to match production to demand by only supplying goods that have been ordered and focus on efficiency, productivity, and reduction of "wastes" for the producer and supplier of goods. Lean manufacturing adopts the just-in-time approach and additionally focuses on reducing cycle, flow, and throughput times by further eliminating activities that do not add any value for the customer. Lean manufacturing also involves people who work outside of the manufacturing process, such as in marketing and customer service.

The Toyota Production System (TPS) is an integrated socio-technical system, developed by Toyota, that comprises its management philosophy and practices. The TPS is a management system that organizes manufacturing and logistics for the automobile manufacturer, including interaction with suppliers and customers. The system is a major precursor of the more generic "lean manufacturing". Taiichi Ohno and Eiji Toyoda, Japanese industrial engineers, developed the system between 1948 and 1975.

Lean software development is a translation of lean manufacturing principles and practices to the software development domain. Adapted from the Toyota Production System, it is emerging with the support of a pro-lean subculture within the agile community. Lean offers a solid conceptual framework, values and principles, as well as good practices, derived from experience, that support agile organizations.

<i>Blue Ocean Strategy</i> Marketing theory book

Blue Ocean Strategy is a book published in 2005 written by W. Chan Kim and Renée Mauborgne, professors at INSEAD, and the name of the marketing theory detailed on the book.

Shibui (渋い) (adjective), shibumi (渋み), or shibusa (渋さ) are Japanese words that refer to a particular aesthetic of simple, subtle, and unobtrusive beauty. Like other Japanese aesthetics terms, such as iki and wabi-sabi, shibui can apply to a wide variety of subjects, not just art or fashion.

The Toyota Way is a set of principles defining the organizational culture of Toyota Motor Corporation. The company formalized the Toyota Way in 2001, after decades of academic research into the Toyota Production System and its implications for lean manufacturing as a methodology that other organizations could adopt. The two pillars of the Toyota Way are respect for people and continuous improvement. Jeffrey K. Liker popularized the philosophy in his 2004 book, The Toyota Way: 14 Management Principles from the World's Greatest Manufacturer. Subsequent research has explored the extent to which the Toyota Way can be applied in other contexts.

Change management (CM) is a discipline that focuses on managing changes within an organization. Change management involves implementing approaches to prepare and support individuals, teams, and leaders in making organizational change. Change management is useful when organizations are considering major changes such as restructure, redirecting or redefining resources, updating or refining business process and systems, or introducing or updating digital technology.

Lean dynamics is a business management practice that emphasizes the same primary outcome as lean manufacturing or lean production of eliminating wasteful expenditure of resources. However, it is distinguished by its different focus of creating a structure for accommodating the dynamic business conditions that cause these wastes to accumulate in the first place.

Lean IT is the extension of lean manufacturing and lean services principles to the development and management of information technology (IT) products and services. Its central concern, applied in the context of IT, is the elimination of waste, where waste is work that adds no value to a product or service.

A minimum viable product (MVP) is a version of a product with just enough features to be usable by early customers who can then provide feedback for future product development.

Lean startup is a methodology for developing businesses and products that aims to shorten product development cycles and rapidly discover if a proposed business model is viable; this is achieved by adopting a combination of business-hypothesis-driven experimentation, iterative product releases, and validated learning. Lean startup emphasizes customer feedback over intuition and flexibility over planning. This methodology enables recovery from failures more often than traditional ways of product development.

Lean integration is a management system that emphasizes creating value for customers, continuous improvement, and eliminating waste as a sustainable data integration and system integration practice. Lean integration has parallels with other lean disciplines such as lean manufacturing, lean IT, and lean software development. It is a specialized collection of tools and techniques that address the unique challenges associated with seamlessly combining information and processes from systems that were independently developed, are based on incompatible data models, and remain independently managed, to achieve a cohesive holistic operation.

<span class="mw-page-title-main">Kanban (development)</span> Workflow management method

Kanban is a lean method to manage and improve work across human systems. This approach aims to manage work by balancing demands with available capacity, and by improving the handling of system-level bottlenecks.

<i>Toyota Kata</i>

Toyota Kata is a management book by Mike Rother. The book explains the Improvement Kata and Coaching Kata, which are a means for making the continual improvement process as observed at the Toyota Production System teachable.

Lean product development (LPD) is an approach to product development that specializes in minimizing waste. Other core principles include putting people over the product and creating new values in services and physical products. This method of product development has been adopted by companies such as Toyota

Design for lean manufacturing is a process for applying lean concepts to the design phase of a system, such as a complex product or process. The term describes methods of design in lean manufacturing companies as part of the study of Japanese industry by the Massachusetts Institute of Technology. At the time of the study, the Japanese automakers were outperforming the American counterparts in speed, resources used in design, and design quality. Conventional mass-production design focuses primarily on product functions and manufacturing costs; however, design for lean manufacturing systematically widens the design equation to include all factors that will determine a product's success across its entire value stream and life-cycle. One goal is to reduce waste and maximize value, and other goals include improving the quality of the design and the reducing the time to achieve the final solution. The method has been used in architecture, healthcare, product development, processes design, information technology systems, and even to create lean business models. It relies on the definition and optimization of values coupled with the prevention of wastes before they enter the system. Design for lean manufacturing is system design.

Obeya is a team spirit improvement tool at an administrative level, originating from a long history of learning & improving. It is considered a component of lean manufacturing. Obeya objectives are rapid decision-making, reduction in rework and reconsiderations, and reduction in unnecessary discussions. The Obeya Association enumerates 11 Obeya Principles that define Obeya and guide its improvement.

<span class="mw-page-title-main">Systematic Inventive Thinking (company)</span>

S.I.T Systematic Inventive Thinking LTD. is a privately owned innovation company. Founded in Tel Aviv, Israel in 1995, it now has offices/affiliates in the UK, Australia, Chile, China, and Colombia.

References

  1. 1 2 3 May, Matthew E. (23 April 2016). "Achieving Mindfulness at Work, No Meditation Cushion Required". New York Times.
  2. "The Less-Is-Best Approach to Innovation". Harvard Business Review . 23 October 2012.
  3. "The 1-Day Strategy Sprint: Framework, Process, and Tools". 13 April 2023.
  4. "PDMA - Product Development and Management Association : Blogs : Book Review: The Elegant Solution: Toyota's Formula for Mastering Innovation". pdma.org.
  5. "Review: In Pursuit of Elegance". Inc.com.
  6. "In Pursuit of Elegance by Matthew E. May". PopMatters.
  7. "What Zen Taught Silicon Valley (And Steve Jobs) About Innovation". Co.Design.
  8. "learning-and-the-pursuit-of-shibumi". clomedia.com.
  9. "Laws Of Subtraction Matthew May - Business Insider". Business Insider. 14 December 2012.
  10. "How to Be an Elegant Leader". Inc.com.
  11. "Break Through with These 5 Lean Principles from Unicorn Companies". Insight Partners. 9 February 2023.
  12. May, Matthew E. (19 January 2013). "The Art of Adding by Taking Away (Published 2013)". The New York Times. Retrieved 7 November 2020.
  13. "The Laws of Subtraction: An Interview With Matthew May". The Huffington Post. 16 October 2012.