Roblox is an online game platform and game creation system developed by Roblox Corporation that allows users to program and play games created by themselves or other users. Created by David Baszucki and Erik Cassel in 2004 and released in 2006, the platform hosts user-created games of multiple genres coded in the programming language Lua. Early in Roblox's history, it was relatively small, both as a platform and as a company. Roblox began to grow rapidly in the second half of the 2010s, and this growth was accelerated by the COVID-19 pandemic.
Roblox Corporation is an American video game developer based in San Mateo, California. Founded in 2004 by David Baszucki and Erik Cassel, the company is the developer of Roblox, which was released in 2006. As of December 31, 2023, the company employs over 2,400 people.
A Let's Play (LP) is a video documenting the playthrough of a video game, often including commentary and/or a camera view of the gamer's face. A Let's Play differs from a video game walkthrough or strategy guide by focusing on an individual's subjective experience with the game, often with humorous, irreverent, or critical commentary from the player, rather than being an objective source of information on how to progress through the game. While Let's Plays and live streaming of game playthroughs are related, Let's Plays tend to be curated experiences that include editing and narration, and can be scripted, while streaming is often an unedited experience performed on the fly.
John Patrick Douglass, better known as jacksfilms, is an American YouTuber, videographer, and sketch comedian, best known for his series Yesterday I Asked You and Your Grammar Sucks, in which he commentates on content sent by fans.
Disney Digital Network was an American multi-channel network located in Culver City, California. It was originally the successor to Maker Studios, co-founded by Lisa Donovan, Danny Zappin, Scott Katz, Kassem Gharaibeh, Shay Carl, Rawn Erickson II, Ben Donovan, Philip DeFranco, Glasgow Phillips, Michael Gallagher, Matthew Clawson, and Paul Ballon in 2009. Maker Studios was originally conceived as an incubator for YouTube talent through the use of Super Channels like The Station. Maker Studios adopted the multi-channel network (MCN) model after the initial model failed to take root. Maker Studios was acquired by The Walt Disney Company in 2014 for $500 million, and was absorbed into the newly formed Disney Digital Network in 2017.
Felix Arvid Ulf Kjellberg, better known as PewDiePie, is a Swedish YouTuber known for his comedic videos. Kjellberg's popularity on YouTube and extensive media coverage has made him one of the most noted online personalities and content creators. He has been portrayed in media as a figurehead for YouTube, especially in the genre of gaming.
Jordan Maron, known online as CaptainSparklez, is an American YouTuber and Twitch streamer mainly known for his Minecraft videos. As of January 2024, his main YouTube channel has over 11.4 million subscribers.
Joseph Mark Garrett, better known as Stampylonghead, Stampylongnose, Stampy Cat, or simply Stampy, is an English YouTuber, actor and author best known for his Minecraft video game commentaries as the character of Stampy Cat. He is well-known for his child-friendly demeanour and incorporating storytelling and education into the Let's Play format. In 2014, he was one of the ten most-watched YouTube channels in the world.
Evan Fong, known online as VanossGaming, is a Canadian YouTuber, music producer, and DJ. As one of the most popular gaming personalities on YouTube, his videography consists of montage-style videos of him and other creators playing various video games, such as Grand Theft Auto V, Garry's Mod, and various titles from the Call of Duty franchise. Born in Toronto, Fong dropped out of his Economics degree at the University of Pennsylvania to focus on his YouTube channel. On September 15, 2011, Fong registered his gaming channel "VanossGaming", where he would later find sustained success. Signing with multi-channel network (MCN) Machinima early in his career to monetize content, Fong was regularly the most viewed Machinima channel during his time with the MCM; "VanossGaming" was also one of the most subscribed channels on YouTube during the 2010s. Fong has since developed into a central figure in the video game commentary subculture.
Daniel Robert Middleton, better known as DanTDM, is a British YouTuber, gamer, and author. He is primarily known for his Let's Play videos, particularly those featuring Minecraft, Roblox, Pokémon and Five Nights at Freddy's. Middleton's YouTube channel, which he started in 2012, has amassed over 29 million subscribers and 19 billion views as of 2024, making him one of the most popular content creators on the platform.
Ryan's World is a children's YouTube channel for children aged 2–6 featuring Ryan Kaji along with his mother, father, and twin sisters.
Rachell "Rae" Marie Hofstetter, better known as Valkyrae, is an American online streamer and YouTuber. She is a co-owner of the gaming organization 100 Thieves and founder, co-owner, and CEO of media company Hihi Studios. She has been YouTube's most-watched female streamer since 2020.
Jason Gastrow, known online as videogamedunkey or simply dunkey, is an American YouTuber known for his YouTube skits and video essays that blend humor with video game criticism. As of March 2023, his YouTube channel has seven million subscribers and he has accumulated over three billion views.
Rebecca Lynn Zamolo is an American YouTuber known for her Game Master Network YouTube series and franchise. She is also known for her presence on TikTok, with over 18.1 million followers as of September 2024.
Kayla Marie Sims, also known by her YouTube handle lilsimsie, was an American YouTuber and Twitch streamer. Sims was best known for playing The Sims 4, her collaborations with EA on projects such as The Sims 4: Snowy Escape and The Sims 4: Growing Together, and her charity work for St. Jude Children's Research Hospital.
Nicholas Perry, better known as Nikocado Avocado, is a Ukrainian-born American internet celebrity and YouTuber known for his mukbang videos. As of September 2024, he has accumulated more than 9.9 million subscribers and approximately 2.67 billion total views across six YouTube channels. His online persona is known for his comedic and theatrical performances, gaining excess weight on camera, and generating over 10 billion views on TikTok.
Christopher Luke O'Neill, also known by his Internet pseudonym Oney or OneyNG, is an Irish YouTuber, animator, cartoonist, video game designer, musician, and voice actor. He is known for his Flash animations and being the founder and host of the YouTube Let's Play web series OneyPlays. He is also the owner of the video game production company OneyWare.
People Make Games (PMG) is a British investigative video game journalism YouTube channel. The channel focuses on the developers and people who make video games. People Make Games has reported on topics such as video game crunch, outsourcing, and worker exploitation.
Krew is a group of YouTubers from Canada, best known for their gaming videos. The group consists of Kat La (Funneh), Betty La (Rainbow), Kimberly "Kim" La (Gold), Wenny La (Lunar), and Allen La (Draco), all of whom are siblings. They have a total of 7 YouTube channels, with ItsFunneh being the main channel. Although the channel ItsFunneh is named after Funneh, it is a group channel for all of Krew.
