Mipsterz, stylized as #MIPSTERZ (short for Muslim Hipsters [1] ), are an international group of primarily hipster Muslims (loosely defined, and not limited to Millennials) who have evolving views on religion, identity, community, politics, and culture. [2] [3] [4] [5] Prior to 2012, the term "#MIPSTERZ" did not exist, though the application of "Muslim Hipsters" had been used. [6] Abbas Rattani is credited as the creator of the formal #MIPSTERZ movement, culture, community, and identity [7] [8] [9] [10] Other known #MIPSTERZ include tech entrepreneur Layla Shaikley, [11] , author & artist Sara Alfageeh, [12] [13] Riz Ahmed, Ibtihaj Muhmmad, Hasan Minhaj, Linda Sarsour, Reza Aslan, Nas Daily, Amina Wadud, Omid Safi, Rabia of Basra, and Jalal al-din Rumi. CNN described Mipsterz as “a space for Muslim hipsters,” highlighting how the group combined humor, identity, and cultural critique while building visibility for young Muslim creatives. [14]
Mipsterz have been self-described on their Google Groups community page as:
"The 'Mipsterz' first began as a satirical, thought-generating jab at corporate culture and evolved into a limitless collective that empowers individuals to find coolness in themselves and share their God-given gifts with all. You see, hipster rule number 1: never self-identify as a hipster—namely, because these labels are a social constructed means of typecasting limitless beings. But let’s be honest, (and this is where the tongue-in-cheek ethos of Mipsterz enters), you are a hipster." [15]
The group has published various videos, including a controversial music video for Jay-Z's "Somewhere in America," [16] [17] [18] [19] as well as original programming [20] such as Hot Sauce x White Sauce, [21] the concert series SUNDAYS/cool, [22] [23] an online magazine: The Field Between, [24] and the fashion-activism project BOY/BYE. [25] [26] [27] Coverage in mainstream outlets such as The Atlantic emphasized both the backlash and the broader cultural questions raised by the project. [28]
As of 2017, the group currently functions as a non-profit arts and culture collective with a focus on presenting and producing original content by Muslim creatives in the domains of film, music, and illustration. [1] A marketplace was opened in early 2018 which features their work. [29]
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