Ninja Kiwi

Last updated

Ninja Kiwi
Company type Subsidiary
Industry Video games
Founded2006
FounderChris Harris
Stephen Harris
Headquarters
Auckland
,
New Zealand
Products Bloons
Number of employees
70 (2021)
Parent Modern Times Group
Subsidiaries Digital Goldfish
Website ninjakiwi.com

Ninja Kiwi, previously known as Kaiparasoft Ltd, is a mobile and online video game developer founded in Auckland, New Zealand, in 2006 by brothers Chris and Stephen Harris. [1] Ninja Kiwi's first game was a browser based game called Cash Sprint, developed on the Adobe Flash Platform. [2] Since then, they have produced more than 60 games across platforms including Adobe Flash, Android, iOS, PlayStation Portable, Nintendo DS, and more recently, Steam. Their most well-known titles are the Bloons and Bloons Tower Defense games. In 2012, Ninja Kiwi purchased Digital Goldfish, a Dundee, Scotland-based developer, for an undisclosed sum. [3] [4] [5]

Contents

Ninja Kiwi has a virtual currency known as NK Coins; purchases of games and in-game purchases can be transacted using NK Coins. About eighteen months before its dissolution by its parent company, Mochi Media (another major gaming website) discontinued its virtual currency (Mochi Coins) and replaced it with Ninja Kiwi's virtual currency. [6]

Ninja Kiwi was acquired by Modern Times Group on 24 March 2021. [7] [8]

History

Ninja Kiwi Games was founded by Chris and Stephen Harris in 2006. The decision to develop games was brought about by Stephen upon completion of a game design course at the Auckland Media Design School. He had previously graduated at the University of Auckland with a degree in geophysics. [9] The first game that the brothers created was the now-defunct Cash Sprint, a browser-based game where players raced a ghost car and the player with the fastest time each week was rewarded a cash prize. [2] However, they were unable to draw in advertisers to finance the project and were forced to scrap it after 14 weeks of operation. Next, they launched their own web portal that pooled to get developer, Digital Goldfish, who wanted to team up to release Bloons as an iPhone application, where it reached the number two position in the US app store. [10] The relationship between Ninja Kiwi and Digital Goldfish continued long after this, with several members of the Digital Goldfish staff being completely devoted to the mobile development of Ninja Kiwi games.

In 2012, Ninja Kiwi purchased Digital Goldfish. The previous titles that the two companies created together had racked up millions of downloads. Due to the already close relationship between the two companies, the merger was described by Digital Goldfish co-founder, Barry Petrie, as a "natural progressive step in the relationship between the two companies". Digital Goldfish was renamed Ninja Kiwi Europe. [11] The merger increased the total number of Ninja Kiwi employees to 35. [5] By 2021, the total number of employees had increased to 70. [12] [13]

On March 24, 2021, Ninja Kiwi was acquired by Modern Times Group for around 1.6 billion Swedish crowns ($186 million USD), to "broaden its gaming portfolio", [14] [15] with expressed intent to expand into the tower defense genre whilst still maintaining the high quality standards that it strives for. [16] [17] The negotiations with MTG began on January 14, 2021, starting with an initial sum of between $130 and $150 million USD. [15] [17] Maria Redlin, MTG's group president and CEO, expressed her interest for acquiring Ninja Kiwi because of how they have created a "successful combination of paid and in-app purchase models in its pricing structure", which she argues is a major factor in Ninja Kiwi's success at creating quality games. [18] [16] The founders of Ninja Kiwi have responded that they are "genuinely excited to join MTG", [18] with intent to join them on creating future business opportunities together. [19] Ninja Kiwi had also announced their plans with MTG over the next year, including releasing Bloons TD Battles 2, the sequel to the multiplayer tower defense game Bloons TD Battles. [16]

Subsidiaries

Games

Bloons Games

Bloons was a major breakthrough for Ninja Kiwi. The idea came from developer Stephen Harris' wife, who suggested they make a game similar to the carnival game where people throw darts at balloons. [22] The original Bloons was released in April 2007 under the Kaiparasoft Ltd. label and has spawned many sequels and spinoffs, including the also-successful Bloons TD , Bloons Monkey City and sub-series such as Bloons Super Monkey.

Bloons Pop! is a spin-off mobile game of the main Bloons series that incorporates elements of the Bloons TD series with puzzle gameplay. [23]

Bloons TD Games

Following the release of Bloons in 2007, the Bloons Tower Defense series also saw its first release in the same year with the game of the same name. [24] Unlike the "aim and shoot" gameplay of Bloons, the Tower Defense games focused on building towers to stop balloons from reaching the exit of the track, with different towers offering different styles of attack. This game was followed by several sequels.

Bloons TD Battles is a multiplayer-oriented version of Bloons TD 5 where the aim of the game is to make the opposing player lose all their lives by sending bloons onto their track, while simultaneously defending your own track against bloons sent by that opposing player. The first person to make the opponent lose all 200 lives wins and gets a battle score/medallions for winning. [25]

Bloons Monkey City is the city-builder version of Bloons TD 5, whereby the player partakes in mini-games of defending against waves of Bloons to capture land and gather additional resources for the city. Players can upgrade their city with new buildings to add extra units that joing the battle, unlock upgrades for existing units, or generate harmful Bloons to attack other cities.

Bloons TD 6 is the currently newest installment of the Bloons TD series, and the aim of the game remains mostly similar to other games of the Bloons TD series, [26] but with additional features that earlier games of the series lack.

Bloons TD Battles 2 is a multiplayer-oriented version of Bloons TD 6, as well as a sequel to Bloons TD Battles. It hosts all the new towers from the latest installment of the Bloons TD series, remaining with the same objective as its predecessor in the Battles series.

Bloons Super Monkey

Bloons Super Monkey is the first game in the Bloons Super Monkey series and centers around arcade gameplay. Also having a mobile port with the only difference being the ability to load and create saves.

Gameplay of Bloons Super Monkey

The player must move around a monkey in superhero clothing (hence, Super Monkey) with their mouse to pop oncoming Bloons in increasingly difficult levels. Winning a level earns the player the in-game currency "Power Blops" which enable the player to upgrade their Super Monkey's abilities.

After every round the player is graded Gold, Silver or Bronze, depending on how many Bloons have been popped. If the player fails to pop enough bloons for a Bronze grading, the level is not passed and must be repeated to advance.

Ninja Kiwi Archive

The Ninja Kiwi Archive was released July 8, 2020 as a way for NinjaKiwi to preserve their original Flash games after its end-of-life announcement by Adobe as a free Steam app. This allows 67 of their flash games, with the exception of Who Wants To Be A Bloonionaire? and Bloons TD 5 Deluxe to be played after Flash's end-of-life, however it still requires an internet connection for the games to be played. 12 January 2021, NinjaKiwi officially removed its flash games from the playable section of the website, and simultaneously announced that because of the end-of-life deadline, the archive will remain indefinitely unplayable. However, the app was fixed again in February 2021 [27] and in March of the same year was released as an independent launcher that does not require Steam. [28]

SAS Zombie Assault 3

SAS Zombie Assault was another Ninja Kiwi game released on March 24, 2011, for the closed beta and fully released on June 6, 2011, for the open beta. The iOS version was released on December 20, 2011.

The game begins with members of the elite Special Air Service (SAS) being sent into a rural area after reports of zombie attacks. The mission is to investigate these incidents as well as get rid of any evidence, but while staging an operation in a farmhouse, the SAS become under attack by a horde. After shooting down the zombies and surviving the attack, the members of the SAS investigate and eliminate the source of the new strain of zombies. [29]

SAS Zombie Assault 4

SAS Zombie Assault 4 was released back on May 11, 2014 (open beta) which was a top-down shooter game with game modes such as Single-player and Multi-player.

Red Reign

Red Reign is a real-time strategy video game released by Ninja Kiwi as a launch titles for Apple Arcade in September 2019. [30] In the game, players try to conquer the enemy's castle by deploying units, in the vein of StarCraft and Warcraft 's multiplayer modes. [31]

Awesome Points

Awesome Points were used to keep track of a player's achievements and medals they earn within Ninja Kiwi games. Depending on how much Awesome Points a player has, they may level up.

Leveling up entails a newly earned title with the highest being rewarded at Level 59 being called "Sky Spirit", and a spin of the wheel of fate, and a new avatar as a reward. Awesome Points can also go to a Clan's total awesome, pushing their clan up the rankings. Another reward that comes with leveling up is either differently colored profile stars to the value of one's votes on the forum being multiplied.

Related Research Articles

A multiplayer video game is a video game in which more than one person can play in the same game environment at the same time, either locally on the same computing system, on different computing systems via a local area network, or via a wide area network, most commonly the Internet. Multiplayer games usually require players to share a single game system or use networking technology to play together over a greater distance; players may compete against one or more human contestants, work cooperatively with a human partner to achieve a common goal, or supervise other players' activity. Due to multiplayer games allowing players to interact with other individuals, they provide an element of social communication absent from single-player games.

<span class="mw-page-title-main">Browser game</span> Video game played in a web browser

A browser game is a video game that is played via the internet using a web browser. They are mostly free-to-play and can be single-player or multiplayer. Alternative names for the browser game genre reference their software platform used, with common examples being Flash games, and HTML5 games.

<span class="mw-page-title-main">Modern Times Group</span> Digital entertainment company

Modern Times Group (MTG) is a digital entertainment company based in Stockholm, Sweden. It formed from the media holdings of investment company Kinnevik, which in 1997 was distributed to the company stockholders. It is a strategic and operational investment holding company, managing a portfolio including gaming companies InnoGames, Ninja Kiwi and Kongregate, and digital network company Zoomin.TV.

<span class="mw-page-title-main">PopCap Games</span> American video game developer

PopCap Games, Inc. is an American video game developer based in Seattle, and a subsidiary of Electronic Arts. The company was founded in 2000 by John Vechey, Brian Fiete and Jason Kapalka.

Kongregate is an American web gaming portal and video game publisher. Its website features over 124,000 online games and 30+ mobile games available to the public. The company also publishes games for PC, mobile, and home consoles. It was purchased by GameStop Corporation in 2010 before being acquired by Modern Times Group MT AB in 2017.

Tower defense (TD) is a subgenre of strategy games where the goal is to defend a player's territories or possessions by obstructing the enemy attackers or by stopping enemies from reaching the exits, usually achieved by placing defensive structures on or along their path of attack. This typically means building a variety of different structures that serve to automatically block, impede, attack or destroy enemies. Tower defense is seen as a subgenre of real-time strategy video games, due to its real-time origins, even though many modern tower defense games include aspects of turn-based strategy. Strategic choice and positioning of defensive elements is an essential strategy of the genre.

<span class="mw-page-title-main">Nitrome</span> English video game developer

Nitrome Games Limited is a British independent video game developer based in London. The company formerly developed Unity-based games for Web browsers, but now publishes and develops games across multiple platforms including mobile, Nintendo Switch, and PS4, with a few releases on Steam.

Ronimo Games was a Dutch video game developer founded in 2007 by former students of the Utrecht School of the Arts.

<i>Bloons Tower Defense</i> Video game series by Ninja Kiwi

Bloons Tower Defense is a series of tower defense games under the Bloons series created and produced by Ninja Kiwi. The game was initially developed as a browser game, built upon the Adobe Flash platform and released in mid 2007. Later games in the series expanded to support various mobile platforms, including Android, iOS, Windows Phone, PlayStation Portable, Nintendo DSi, Windows, Linux and MacOS. Games in the Bloons series older than Bloons TD 6 are available through the Ninja Kiwi Archive on Steam.

<span class="mw-page-title-main">OpenFeint</span> Social platform for mobile games

OpenFeint was a social platform for mobile games for devices running on Android or iOS. It was developed by Aurora Feint, a company named after a video game by the same developers. The platform consisted of an SDK for use by games, allowing its various social networking features to be integrated into the game's functionality. OpenFeint was discontinued at the end of 2012.

<i>Bloons</i> Video game series

Bloons is a video game franchise developed by Ninja Kiwi. The games involve players using monkeys, armed with various tools, to pop as many "bloons" (balloons) as possible. They include the Bloons series, the Bloons Tower Defense series, and several other spin-offs. Most of the earlier Bloons games are browser-based games that use Adobe Flash Player, although some are available on other platforms. Mobile games based on the Bloons series are distributed through the App Store, Google Play, and some through Steam. Games made by Ninja Kiwi older than Bloons TD 6 are available through the Ninja Kiwi Archive on Steam.

In New Zealand, 67% of the population plays video games, 46% of video game players are female and the average age of a video game player is 34. New Zealanders spend an average of 88 minutes a day playing video games.

Com2uS (Korean: 컴투스) is a South Korean mobile and online game development/publishing company established in 1998. Com2uS develops games for Android, iOS, and other platforms. The company's corporate offices are located in the United States, Korea, Japan, and China.

Kixeye is a video game company founded in July 2007 and headquartered in Victoria, British Columbia, Canada. The company creates, develops and publishes massively multiplayer online real-time strategy games (MMORTS) for PC and mobile devices. Kixeye gained popularity as a pioneer in midcore action games featuring real-time combat on the social networking website Facebook. Following their initial launch, Kixeye's games generated twenty times more revenue per daily active user than other social games, retaining active users five times longer on average.

<i>TowerFall</i> 2013 action video game

TowerFall is an action indie video game created by Maddy Thorson through her company Maddy Makes Games. In the game, players control up to four archers in a multiplayer platform fighter. It was released on the Ouya microconsole in June 2013 and was later ported to PlayStation 4, Xbox One, Linux, OS X, and Windows as TowerFall Ascension and to the Nintendo Switch under its original title of TowerFall.

<i>Teenage Mutant Ninja Turtles</i> (arcade game) 1989 video game

Teenage Mutant Ninja Turtles, released in Japan as Teenage Mutant Ninja Turtles: Super Kame Ninja and in Europe as Teenage Mutant Hero Turtles, is a 1989 beat 'em up game developed and published by Konami for arcades. It is based on the Teenage Mutant Ninja Turtles franchise, including the first animated series that began airing two years earlier. In the game, up to four players control the titular Ninja Turtles, fighting through various levels to defeat the turtles' enemies, including the Shredder, Krang and the Foot Clan. Released during a high point in popularity for the Teenage Mutant Ninja Turtles franchise, the arcade game was a worldwide hit, becoming the highest-grossing dedicated arcade game of 1990 in the United States and Konami's highest-grossing arcade game. Versions for various home systems soon followed, including the Nintendo Entertainment System. A sequel, Teenage Mutant Ninja Turtles: Turtles in Time, was released in 1991.

<i>Call of Duty: Mobile</i> 2019 video game

Call of Duty: Mobile is a 2019 first-person shooter video game developed by TiMi Studio Group and published by Activision for Android and iOS. Released as a free-to-play title, it was one of the largest mobile game launches in history, generating over US$480 million with 270 million downloads within a year. Call of Duty: Mobile was published in other regions by Garena, Tencent Games, VNG Corporation and TiMi Studio Group.

<span class="mw-page-title-main">Adult Swim Games</span> Video game publishing division of Adult Swim

Adult Swim Games is the video game publishing division of Adult Swim, a brand of The Cartoon Network, Inc..

<i>Plants vs. Zombies</i> Video game franchise

Plants vs. Zombies is a video game franchise developed by PopCap Games, a subsidiary of Electronic Arts (EA). The series follows the affiliates of David "Crazy Dave" Blazing as they use his plants to defend against a zombie invasion, led by Dr. Edgar George Zomboss. The first game, Plants vs. Zombies (2009), was developed and released by PopCap before its acquisition by EA. After PopCap Games's acquisition, EA expanded the game into a franchise with games on many different platforms.

<i>Bloons TD 6</i> 2018 tower defense video game

Bloons TD 6 is a 2018 tower defense game developed and published by Ninja Kiwi, where various monkeys pop "bloons". The sixth and final entry in the Bloons Tower Defense series, it first released on June 13, 2018, for iOS and Android. It was later released on Microsoft Windows in December 2018, and macOS in March 2020 via Steam. It was later released in Epic Games Store on June 19, 2022. In February 2022, Bloons TD 6+ was released for Apple Arcade. On June 12, 2023, Bloons TD 6Netflix was released on iOS and Android for Netflix members only. On September 5, 2023, it was released on Xbox One and Xbox Series X, and on July 31, 2024 on PlayStation 4 and 5.

References

  1. ↑ South, Gill (February 6, 2012). "Your Business: Monkey business leads to games success". The New Zealand Herald. Retrieved February 11, 2014.
  2. 1 2 Irwin, Mary Jane (July 5, 2008). "Blowing Up Bloons". Forbes. Retrieved February 13, 2014.
  3. ↑ "Ninja Kiwi buys Digital Goldfish". BBC News. November 2, 2012. Retrieved February 11, 2014.
  4. ↑ Williams, Mike (November 2, 2012). "Ninja Kiwi acquires Digital Goldfish". Gamesindustry.biz. Retrieved January 1, 2014.
  5. 1 2 Rose, Mike (November 2012). "Bloons studio acquires iOS partner Digital Goldfish". Gamastrua. UBM Tech. Retrieved January 2, 2014.
  6. ↑ "Mochicoins Announcement". Us1.campaign-archive2.com. Retrieved May 23, 2022.
  7. ↑ "MTG acquires Bloons studio Ninja Kiwi". GamesIndustry.biz. March 24, 2021.
  8. ↑ "Ninja Kiwi Special Announcement | Ninja Kiwi Blog". Ninjakiwi.com. Retrieved March 25, 2021.
  9. ↑ [ dead link ]
  10. ↑ Chapman-Smith. Ben (November 21, 2012). "Auckland company's latest game making it big in US". The Aucklander. APN New Zealand Limited. Retrieved April 3, 2014.
  11. ↑ Lee, Aaron (September 6, 2013). "Ninja Kiwi Europe begins ambitious expansion plan". Develop-Online. Internet Media. Archived from the original on April 22, 2014. Retrieved April 21, 2014.
  12. ↑ "Game developer Ninja Kiwi snapped up for $203m". Stuff. March 25, 2021.
  13. ↑ "The Detail: The threat hanging over our potentially 'multi-billion dollar' thriving gaming industry". Stuff.co.nz. May 20, 2021.
  14. ↑ "Sweden's MTG to buy New Zealand-based Ninja Kiwi for up to $186 mln". Financial Post. March 24, 2021. Retrieved March 24, 2021.
  15. 1 2 "Sweden's MTG to buy New Zealand-based Ninja Kiwi". Business Insider.
  16. 1 2 3 McIntosh, Kirsty. "Dundee game studio Ninja Kiwi acquired by MTG in £135 million deal". The Courier.
  17. 1 2 "MTG acquires leading tower defence gaming studio and publisher Ninja Kiwi". Privateequitywire.co.uk. March 25, 2021.
  18. 1 2 "MTG acquires Ninja Kiwi, the studio behind Bloons". Pocketgamer.biz. March 24, 2021.
  19. 1 2 "Why Ninja Kiwi co-founders Chris and Stephen Harris felt now was the right time to sell". May 6, 2021.
  20. ↑ "MTG-owned Ninja Kiwi acquires Legion TD 2 developer AutoAttack Games". April 16, 2024.
  21. ↑ "Ninja Kiwi acquires AutoAttack, the team behind Legion TD 2". April 16, 2024.
  22. ↑ Bardinelli, John (April 20, 2007). "In the Flash:Bloons". Joystiq.com. Retrieved February 19, 2014.
  23. ↑ "Bloons Pop Beginner Strategy Guide – the 5 Best Hints, Tips and Cheats". Gamezebo.com. June 19, 2021.
  24. ↑ "Game of Fame: Bloons Tower Defense | DailyTekk". January 1, 2014. Archived from the original on January 1, 2014. Retrieved September 28, 2021.
  25. ↑ Nichols, Scott. "Mobile reviews: 'Pac-Man Dash', 'Sky Gamblers: Cold War', more". Digital Spy. Archived from the original on January 2, 2014. Retrieved January 1, 2014.
  26. ↑ Slater, Harry (June 14, 2018). "Bloons TD 6 review - A tower defence series that's starting to show its age". Pocketgamer.com.
  27. ↑ "What's Up At Ninja Kiwi? - 26th February, 2021 | Ninja Kiwi Blog". Ninjakiwi.com. Retrieved September 28, 2021.
  28. ↑ "What's Up At Ninja Kiwi? - 12th March, 2021 | Ninja Kiwi Blog". Ninjakiwi.com. Retrieved September 28, 2021.
  29. ↑ "SAS Zombie Assault 4 Mobile - Ninja Kiwi". Ninjakiwi.com. Retrieved November 18, 2021.
  30. ↑ Khan, Imran (September 19, 2019). "A Comprehensive List Of Apple Arcade Launch Games". IGN. Retrieved September 16, 2024.
  31. ↑ Woodward, Tyler (September 30, 2019). "Apple Arcade: 'Red Reign' Review – Simple RTS on the Outside, Complex Strategies on the Inside – TouchArcade" . Retrieved September 16, 2024.
This page is based on this Wikipedia article
Text is available under the CC BY-SA 4.0 license; additional terms may apply.
Images, videos and audio are available under their respective licenses.