Noel Leeming

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Noel Leeming
FormerlyNoel Leeming Television
Company typeSubsidiary
Founded1973;51 years ago (1973) in Christchurch
FounderNoel Leeming
Number of locations
68 stores (2022) [2]
Parent The Warehouse Group
Website noelleeming.co.nz

Noel Leeming is a retail electronics chain that specializes in selling a wide range of products, including computers, household appliances, TVs, and audio equipment. With 66 stores, including 20 in Auckland, [3] Noel Leeming offers a larger selection of higher-value electronic goods compared to other chains under The Warehouse Group. [4]

In addition to its retail operations, Noel Leeming operates Tech Solutions, a service that provides support, installation, and learning assistance for technology users. This service caters to both in-store and in-home customers, offering comprehensive electronics and whiteware support. [5]

History

The brand was originally established as "Noel Leeming Television" in 1973, named after its founder. [6] The first Noel Leeming branch opened in Barrington Park Mall in Christchurch. [6] [7] Over time, the brand expanded throughout the South Island and opened its first North Island branch in Auckland in 1986. In mid-1992, the brand's founder, Noel Leeming, retired as managing director. The North Island expansion continued rapidly throughout 1993. [6]

In September 1996, Noel Leeming merged with Bond & Bond under the trading group "Pacific Retail Group." At that time, the group operated approximately 90 branches nationwide, consisting of both brands. [6]

In 2004, Gresham Private Equity acquired Pacific Retail Group and renamed it "Noel Leeming Group." [8]

The Warehouse Group purchased Noel Leeming Group from Gresham Private Equity for NZ$65 million, and the acquisition became effective on 10 December 2012. [9] In December 2013, Noel Leeming Group further expanded its services by acquiring Maclean Technology, a team specializing in delivering professional IT services to New Zealand companies. [10]

In 2019, Noel Leeming enabled notorious padeophile Ronald Thompson to sexually abuse and harass a 17-year-old staff member working at their Blenheim store. Police recommended that Thompson be trespassed from the store, but Noel Leeming declined, saying Thompson, " deserves the right to be able to have a second chance". To date Noel Leeming hasn't admitted fault or compensated their victim. [11]

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References

  1. ↑ Wright, Heather. "Noel Leeming aims to build '100-year business' with company rebrand". channellife.co.nz. Archived from the original on 17 February 2024. Retrieved 20 May 2020.
  2. ↑ "The Warehouse Group :: 2022 Annual Report" (PDF). Retrieved 2 July 2023.
  3. ↑ "Noel Leeming". noelleeming.co.nz. The Warehouse Group. Archived from the original on 17 February 2024. Retrieved 17 February 2024.
  4. ↑ "Red shed shoppers boost profit". Stuff.co.nz. 18 September 2015. Archived from the original on 11 November 2016. Retrieved 14 August 2016.
  5. ↑ "Services". Noel Leeming. Retrieved 20 May 2020.
  6. 1 2 3 4 "About Us". 10 October 2003. Archived from the original on 10 October 2003. Retrieved 20 May 2020.
  7. ↑ "About Us". Noel Leeming. Archived from the original on 23 September 2021. Retrieved 20 May 2020.
  8. ↑ "Convergence closes Big Byte stores". Reseller News. Archived from the original on 17 February 2024. Retrieved 20 May 2020.
  9. ↑ "Warehouse buys Noel Leeming chain for $65m". The New Zealand Herald . 10 December 2012. ISSN   1170-0777. Archived from the original on 3 January 2013. Retrieved 14 August 2016.
  10. ↑ "About Us". Noel Leeming Group. Archived from the original on 27 August 2016. Retrieved 28 April 2018.
  11. ↑ "Worker claims Noel Leeming did nothing about mans inappropriate advances". Stuff.co.nz . 15 August 2024. Archived from the original on 15 August 2024. Retrieved 15 August 2024.
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