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Company type | Private |
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Industry | Movie Theatres, Foodservice & Retail |
Founded | Caldwell, Idaho [1] (1961) |
Headquarters | Reno, Nevada |
Products | Butter, vegetable fats and oils |
Website | www.popntop.com |
Odell's is a supplier of popcorn topping and popping products to the concession industry in the Americas. The company's concession product line includes a Real butter topping, a margarine topping and a variety of popping oils. The company's non-concession product line includes a variety of butters that extends beyond concession products to include a product line called Chef's Butter sold to restaurants and retailers.
The company was started by Virgil Odell, [2] who owned several theaters in Idaho in the 1960s. At the time, theaters were using creamery butter, or stick butter as we know it today, to put on top of popcorn. The problem with creamery butter is that it needs to be refrigerated and when melted it separates into water, milk solids and butterfat so it had to be constantly stirred before being put on the popcorn. Virgil discovered a process used by the military to remove water and milk solids from butter. This process enabled butter to be shipped overseas without refrigeration or special handling. This process led to the introduction of Odell's Anhydrous Butterfat for use on theater popcorn, [3] it was an immediate success with theatres. [4] On January 31, 1961, Odell Concession Specialty Co., Inc., was formed.
On October 27, 1979, Virgil Odell died and Arthur R. Anderson assumed the duties of the president [5] with 51% ownership in Odell Concession Specialty Co., Inc. The other 49% was split between three other individuals.
At the time, Odell Concession Specialty Co., Inc., consisted of five theatres and what is commonly referred to as ‘the Butter Company’. Within five years of Virgil's death, the company was split up and the three share holders chose to own and operate the theatres. Art Anderson became sole proprietor of what is now called Odell's, ‘the Butter Company.’
In 2001, Art Anderson sold Odell's to his son Arthur M. Anderson [5] and his wife Vikki B. Anderson.
Cream is a dairy product composed of the higher-fat layer skimmed from the top of milk before homogenization. In un-homogenized milk, the fat, which is less dense, eventually rises to the top. In the industrial production of cream, this process is accelerated by using centrifuges called "separators". In many countries, it is sold in several grades depending on the total butterfat content. It can be dried to a powder for shipment to distant markets, and contains high levels of saturated fat.
Butter is a dairy product made from the fat and protein components of churned cream. It is a semi-solid emulsion at room temperature, consisting of approximately 80% butterfat. It is used at room temperature as a spread, melted as a condiment, and used as a fat in baking, sauce-making, pan frying, and other cooking procedures.
Caramel is an orange-brown confectionery product made by heating a range of sugars. It is used as a flavoring in puddings and desserts, as a filling in bonbons or candy bars, or as a topping for ice cream and custard.
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Popcorn is a variety of corn kernel which expands and puffs up when heated; the same names also refer to the foodstuff produced by the expansion.
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Popcorn seasoning is any ingredient used to add flavor to popcorn. In the United States, popcorn seasoning is mass-produced by several companies for commercial and consumer use. Popcorn seasonings may be used to enhance the flavor of popcorn, and some are used to add a buttery flavor to popcorn. Significant amounts are often used to ensure the adequate flavoring of popcorn, due to popcorn's low density. It is also sometimes utilized to add coloring to popcorn. Some popcorn seasoning may contain monosodium glutamate. Some specialty products exist in unique flavors, such as chocolate and bubble gum. Some popcorn seasoning products may be referred to as popcorn salt.
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