Industry | Sports analytics |
---|---|
Founded | 1996 |
Headquarters | Paddington, London, United Kingdom |
Number of employees | 400+ (2012) |
Parent | Stats Perform |
Website | statsperform.com/opta |
Opta Sports, formerly Opta Sportsdata and more commonly known as Opta, is a British sports analytics company. Opta provides data for more than 30 sports in over 70 countries, with clients ranging from leagues and federations to broadcasters and betting websites. [1] The company was founded in 1996, and acquired by Perform Group in 2013. In turn, Perform Group was acquired by Vista Equity Partners in 2019, merging it with STATS LLC to form Opta's current parent company, Stats Perform.
Opta Index Limited was founded in 1996 to analyze Premier League football matches and was contracted by Sky Sports for their television broadcasts of the 1996–97 season. The following season, Opta became the official statistics provider for the league itself and became sponsored by Carling. [2] [3] In June 1999, Opta was acquired by internet betting service Sports Internet Group for £3.9 million. [3] [4] Sky Group acquired the Sports Internet Group in 2000 [5] [6] and sold Opta to Sportingstatz Limited, a data service co-founded by Aidan Cooney.
Opta debuted its current real-time data collection process for football matches in 2006, leading to an expansion in new data offerings across different sports. [7] In 2011, the company entered the US market when it opened an office in New York and partnered with Major League Soccer. [8]
Opta is headquartered in London, with additional offices in Europe located in Limerick, Aveiro, Munich, Bassano del Grappa, Milan, Paris, Madrid and Amsterdam. The company opened offices in New York City and Sydney in 2011. [9] [10] [11]
Sky Group Limited is a British media and telecommunications conglomerate, which is a division of the American conglomerate Comcast, and headquartered in Isleworth. It has operations in the United Kingdom, Ireland, Germany, Austria, Switzerland and Italy. Sky is Europe's largest media company and pay-TV broadcaster by revenue, with 23 million subscribers and more than 31,000 employees as of 2019. The company is primarily involved in satellite television, producing and broadcasting. The current CEO is Dana Strong.
NTL Incorporated, branded as ntl:, was a United States-listed British company founded in 1992, which provided cable television, cable internet and fixed-line cable telephone services. While NTL had its headquarters in New York City, the company's activities focused heavily on the United Kingdom, with operational headquarters in Hook, Hampshire.
Granada plc was a British conglomerate best known as the parent from 1954 to 2004 of the Manchester-based Granada Television.
Sky UK Limited is a British broadcaster and telecommunications company that provides television and broadband Internet services, fixed line and mobile telephone services to consumers and businesses in the United Kingdom. It is a subsidiary of Sky Group and, from 2018 onwards, part of Comcast. It is the UK's largest pay-TV broadcaster, with 12.7 million customers as of the end of 2019 for its digital satellite TV platform. Sky's flagship products are Sky Q and the internet-based Sky Glass, and its flagship channels are Sky Showcase, Sky Max, and Sky Atlantic.
Ladbrokes Coral is a British gambling company founded in 1886. Its product offering includes sports betting, online casino, online poker, and online bingo. The Ladbrokes portion of the group was established in 1886, and Coral in 1926. In November 2016, the companies merged to create Ladbrokes Coral Group. Since March 2018, it has been owned by Entain. Prior to its sale, Ladbrokes Coral was listed on the London Stock Exchange, and was a member of the FTSE 250 Index.
William Hill is a British gambling company founded in 1934. Its product offering includes sports betting, online casino, online poker, and online bingo. Business operations are led from its headquarters in London. The company was previously listed on the London Stock Exchange until it was acquired by Caesars Entertainment in April 2021. In July 2022, William Hill was subsequently acquired by 888 Holdings for £2.2 billion.
Telecity Group plc, was a European carrier-neutral datacentre and colocation centre provider. It specialised in the design, build and management of datacentre space. It was listed on the London Stock Exchange until it was acquired by Equinix in January 2016.
Playtech plc is a gambling software development company founded in 1999. The company provides software for online casinos, online poker rooms, online bingo games, online sports betting, scratch games, mobile gaming, live dealer games and fixed-odds arcade games online. It is listed on the London Stock Exchange and is a constituent of the FTSE 250 Index.
IG Group Holdings plc, trading as IG Group, is a United Kingdom-based online trading provider, offering access to spread betting and CFD trading, which allow traders to bet on the direction of equities, bonds and currencies without owning the underlying assets.
Frasers Group plc is a British retail, sport and intellectual property group, named after its ownership of the department store chain House of Fraser. The company is best known for trading predominantly under the Sports Direct brand which operates both physical outlets and online. Other retailers owned by the company include Jack Wills, GAME, Flannels, USC, Lillywhites, Evans Cycles and Matches Fashion. The company owns numerous intellectual property, including the brands Everlast, Lonsdale, Slazenger and No Fear. The group also expanded into operating fitness clubs, launching the Everlast Fitness Club chain in 2020.
365 Media Group is a now dormant sports media company that once employed over 100 people in Leeds, England and Cape Town, South Africa.
Stats Perform is a sports data and analytics company formed through the combination of Stats and Perform.
EnServe Group Limited is a support services company headquartered in Macclesfield, United Kingdom which provides infrastructure services to the utility sector. Formerly listed on the London Stock Exchange and a constituent of the FTSE 250 Index, it was wholly owned by the private equity company Cinven between 2010 and 2016, when it was bought by Rubicon.
Sky Betting & Gaming is a British-based gambling company, owned by Flutter Entertainment, with headquarters in Leeds, West Yorkshire and offices in Sheffield & Solihull. Sky Betting & Gaming consists of five core brands: Sky Bet, Sky Vegas, Sky Casino, Sky Poker and Sky Bingo.
CMC Markets is a UK-based financial services company that offers online trading in shares, spread betting, contracts for difference (CFDs) and foreign exchange across world markets. CMC is headquartered in London, with hubs in Sydney and Singapore. It is listed on the London Stock Exchange.
Sporting Index is a British-based company specialising in sports spread betting. It claims an estimated UK market share of over 70%. The company is best known for spread betting; offering a wide variety of sports, politics and showbiz events, as well as a portfolio of unique virtual games. The betting firm also provides a Fixed Odds service. Business-to-business trading and risk management services are also offered to international betting and gaming operators under the Sporting Solutions brand.
Entain plc, formerly GVC Holdings, is an international sports betting and gambling company. It is listed on the London Stock Exchange and is a constituent of the FTSE 100 Index. It owns brands such as bwin, Coral, Ladbrokes, PartyPoker and Sportingbet.
Kambi Group Plc is a B2B provider of sports betting services to licensed B2C gambling operators. The company provides a software platform with front end user interface, odds compiling, customer intelligence and risk management.
Sports analytics are a collection of relevant, historical, statistics that can provide a competitive advantage to a team or individual. Through the collection and analysis of these data, sports analytics inform players, coaches and other staff in order to facilitate decision making both during and prior to sporting events. The term "sports analytics" was popularized in mainstream sports culture following the release of the 2011 film, Moneyball, in which Oakland Athletics General Manager Billy Beane relies heavily on the use of baseball analytics, building upon and extending the established practice of Sabermetrics, to build a competitive team on a minimal budget.