The Toronto Transit Commission (TTC) is the public transport agency that operates bus, subway, streetcar, and paratransit services in Toronto, Ontario, Canada, some of which run into the Peel Region and York Region. It is the oldest and largest of the urban transit service providers in the Greater Toronto Area, with numerous connections to systems serving its surrounding municipalities.
Citytv is a Canadian television network owned by the Rogers Sports & Media subsidiary of Rogers Communications. The network consists of six owned-and-operated (O&O) television stations located in the metropolitan areas of Toronto, Montreal, Winnipeg, Calgary, Edmonton, and Vancouver, a cable-only service that serves the province of Saskatchewan, and three independently owned affiliates serving smaller cities in Alberta and British Columbia.
A billboard is a large outdoor advertising structure, typically found in high-traffic areas such as alongside busy roads. Billboards present large advertisements to passing pedestrians and drivers. Typically brands use billboards to build their brands or to push for their new products.
Out-of-home (OOH) advertising, also called outdoor advertising, outdoor media, and out-of-home media, is advertising experienced outside of the home. This includes billboards, wallscapes, and posters seen while "on the go". It also includes place-based media seen in places such as convenience stores, medical centers, salons, and other brick-and-mortar venues. OOH advertising formats fall into four main categories: billboards, street furniture, transit, and alternative.
JCDecaux Group is a multinational corporation based in Neuilly-sur-Seine, near Paris, France, known for its bus-stop advertising systems, billboards, public bicycle rental systems, and street furniture. It is the largest outdoor advertising corporation in the world.
Air BC was a Canadian regional airline headquartered in Richmond, British Columbia, Canada. It later became part of Air Canada Jazz. This regional airline primarily flew turboprop aircraft but also operated jets as well as an Air Canada Connector carrier on behalf of Air Canada via a code share feeder agreement.
The Toronto Transit Commission (TTC) uses buses and other vehicles for public transportation. In 2018, the TTC bus system had 159 bus routes carrying over 264 million riders over 6,686 kilometres (4,154 mi) of routes with buses travelling 143 million kilometres in the year. As of 2021, the TTC has 192 bus routes in operation, including 28 night bus routes. In 2023, the system had a ridership of 362,041,400, or about 1,222,800 per weekday as of the fourth quarter of 2023.
The Jim Pattison Group is a Canadian conglomerate based in Vancouver. In a recent survey by the Financial Post, the firm was ranked as Canada's 62nd largest company. Jim Pattison, a Vancouver-based entrepreneur, is the chairman, CEO, and sole owner of the company. The Jim Pattison Group, Canada's second largest privately held company, has more than 45,000 employees worldwide, and annual sales of $10.1 billion based on investments in Canada, the U.S., Mexico, Europe, Asia and Australia. The Group is active in 25 divisions, according to Forbes, including packaging, food, forestry products.
CFJC-TV is a television station in Kamloops, British Columbia, Canada, affiliated with Citytv. Owned by the Jim Pattison Broadcast Group, the station has studios on Pemberton Terrace and Columbia Street West in Kamloops, and its transmitter is located near Southern Yellowhead Highway/Highway 5, southeast of Kamloops Airport.
Outfront Media, Inc. is one of the largest outdoor media companies. It operates in markets including the United States and Canada. The Americas division is led by chief executive officer Jeremy Male. Outfront Media operates both billboards and transit displays.
A mobile billboard, also known as a "digital billboard truck", is a device used for advertising on the sides of a truck or trailer that is typically mobile. Mobile billboards are a form of transit media; static billboards, and mall/airport advertising fall into this same category. Using a mobile billboard for advertising is an advertising niche called mobile outdoor advertising.
Digital signage is a segment of electronic signage. Digital displays use technologies such as LCD, LED, projection and e-paper to display digital images, video, web pages, weather data, restaurant menus, or text. They can be found in public spaces, transportation systems, museums, stadiums, retail stores, hotels, restaurants and corporate buildings etc., to provide wayfinding, exhibitions, marketing and outdoor advertising. They are used as a network of electronic displays that are centrally managed and individually addressable for the display of text, animated or video messages for advertising, information, entertainment and merchandising to targeted audiences.
Clear Channel Outdoor Americas, Inc. (CCOA) is an out-of-home (OOH) advertising company based in San Antonio, Texas with operations throughout the U.S. and the Caribbean. CCOA is one of two separate business units operating as part of Clear Channel Outdoor Holdings, Inc. (CCOH). The other business unit, Clear Channel International (CCI), includes Europe, Singapore and Latin America. Globally, both CCOA and CCI employ 5,800 people.
CHAT-TV is a television station in Medicine Hat, Alberta, Canada, affiliated with Citytv. Owned by the Jim Pattison Broadcast Group, the station has studios at 10 Boundary Road SE in the nearby town of Redcliff, and its transmitter is located near the Trans-Canada Highway and Range Road 80, northwest of Redcliff.
Artkraft Strauss is a sign design and consulting company headquartered in Manhattan, New York. Throughout the 20th century, the company was the preeminent designer and creator of Times Square's iconic signs and displays. These included the “smoking” Camel sign, which wafted giant smoke rings over the Square; the Bond Clothing Stores display, a block-long extravaganza with a perpetual waterfall; and the high-neon north-Square “spectaculars” created for Canadian Club and Admiral Television. For almost a century, Artkraft Strauss was also responsible for the annual midnight ball drop that signaled the new year’s arrival.
Transport in Edmonton is fairly typical for a Canadian city of its size, involving air, rail, road and public transit. With very few natural barriers to growth and largely flat to gently rolling terrain bisected by a deep river valley, the city of Edmonton has expanded to cover an area of nearly 768 km2 (297 sq mi), of which only two-thirds is built-up, while the metropolitan area covers around 9,430 km2 (3,640 sq mi).
News Outdoor Group was at the largest outdoor advertising company in Eastern Europe, a subsidiary of News Corp. NewsCorp entered the OOH advertising market in 1999 and NOG has since become the leading emerging market OOH advertising company in the world. NOG has more than 4,500 employees and operates approximately 60,000 advertising displays in more than 300 cities spread across 13 time zones. Its biggest city - and company headquarters - was Moscow, Russia.
Lamar Advertising is an outdoor advertising company which operates billboards, logo signs, and transit displays in the United States and Canada. The company was founded in 1902 by Charles W. Lamar and J.M. Coe, and is headquartered in Baton Rouge, Louisiana. The company has over 200 locations in the United States and Canada. They have reportedly more than 325,000 displays across the USA. Lamar Advertising Company became a real estate investment trust in 2014.
Captivate is a digital media company with a network of 20,755 high-resolution, flat-panel elevator and lobby displays in 7,155 premier office buildings across North America. Published in two countries and two languages, the network spans over 31 metro areas or Designated Market Areas across the United States and Canada with a combined unique audience of 11.3 million viewers each month.
DSF Europe is a European trade association founded in November 2008. It is an independent affiliate of the US-based Digital Signage Federation (DSF). It seeks to unify digital signage industry advocacy and was founded to promote digital out-of-home communication as an advertising medium. DSF Europe administration offices are based in Munich, Germany.
