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| Company type | Private |
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| Industry | Clothing |
| Founded | 2005 |
| Founder |
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| Headquarters | , |
Key people |
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| Website | psychobunny |
Psycho Bunny is a privately held men's, women's, and children's clothing company founded in 2005. [1] Its headquarters are in Montreal and it has an office in New York City, where it was founded. [1]
In 2005, Robert Godley founded men's contemporary label Psycho Bunny with friend and business partner Robert Goldman. [2] Handmade from English silk, Psycho Bunny neckwear featured designs like tiny spades and Donnie Darko-style rabbit skulls, the latter inspiring the label's name. [ citation needed ] Godley once stated: "When I showed that tie to a buyer, she said, look at the psycho bunny! The name stuck". [2] Since the launch of the initial neckwear collection, the brand has expanded into other categories including polo shirts and t-shirts, bottoms, cashmere scarves and socks, and a golf collection. [3]
Alen Brandman, CEO of Thread Collective, took ownership of the company in 2021. [4] [5]
In 2022, Psycho Bunny opened stores in Kenwood Towne Centre, Ross Park Mall, and Easton Town Center. [6] In Fall 2023, Psycho Bunny opened a location in West Edmonton Mall. [7]
In 2024, Psycho Bunny signed a multi-year contract to be a silver-tier sponsor of the National Bank Open (NBO) tennis tournaments in Montreal and Toronto until 2027. [8] They are the official athletic apparel sponsor for Tennis Canada for the NBO, as well as the Davis Cup and Billie Jean King Cup. [8] They also supply outfits for all volunteers and put up merchandise stands for exclusive clothing at both tournaments. [8] [9]