In Italian design, the Radical period took place in the late 1960s, with a shift in style among the avant-garde. Probably the most notable result of this avant-garde period is the installation called "Superarchitettura", made in Pistoia in 1966. Another important exhibition dedicated to radical design in Italy was held at MoMA in 1972 ("Italy: The New Domestic Landscape"). [1]
The radical design movement included many artists, designers and architects from Florence, Turin, Naples, Milan, etc: [2]
Another important studio was located in Milan and called "STUDIODADA". Members of STUDIODADA included: Ada Alberti, Dario Ferrari, Maurizio Maggi, Patrizio Corno, Marco Piva and Paolo Francesco Piva. Other professionals of that period were: David Palterer, Tomo Ara, Battista Luraschi, Bepi Maggiori, Alberto Benelli, Pino Calzana, etc.
Radical Design influenced Studio Alchimia and the Memphis group. [3]
In addition, a movement called "Postmodernism" or "Neomodernism" was led by Alessandro Mendini, director of reviews like "Casabella", "Modo" and "Domus" from 1980 to 1985. Mendini's postmodernism inspired exhibitions like "L'interno oltre la forma dell'utile" (Interior space beyond the form of usefulness) held at the Triennale di Milano in 1980.
Aldo Rossi was an Italian architect and designer who achieved international recognition in four distinct areas: architectural theory, drawing and design and also product design. He was one of the leading proponents of the postmodern movement.
Postmodern art is a body of art movements that sought to contradict some aspects of modernism or some aspects that emerged or developed in its aftermath. In general, movements such as intermedia, installation art, conceptual art and multimedia, particularly involving video are described as postmodern.
Arte Povera was an art movement that took place between the end of the 1960s and the beginning of the 1970s in major cities throughout Italy and above all in Turin. Other cities where the movement was also important are Milan, Rome, Genoa, Venice, Naples and Bologna. The term was coined by Italian art critic Germano Celant in 1967 and introduced in Italy during the period of upheaval at the end of the 1960s, when artists were taking a radical stance. Artists began attacking the values of established institutions of government, industry, and culture.
Superstudio was an architectural firm, founded in 1966 in Florence, Italy by Adolfo Natalini and Cristiano Toraldo di Francia. Gian Piero Frassinelli, Alessandro, and Roberto Magris, Alessandro Poli later joined.
Alessandro Mendini was an Italian designer and architect. He played an important part in the development of Italian, Postmodern, and Radical design. He also worked, aside from his artistic career, for Casabella, Modo and Domus magazines.
Giuseppe Pagano was an Italian architect, notable for his involvement in the movement of rationalist architecture in Italy up to the end of the Second World War. He designed exhibitions, furniture and interiors and was an amateur photographer. He was also a long-time editor of the magazine Casabella.
Marco Piva, Italian architect, interior designer and product designer, born on February 15, 1952, in Milan.
Superarchitettura is a theoretical & conceptual framework, whose physical definition has been given at the homonymous 1966 exhibition, held at Jolly2, an art gallery of Pistoia, Italy.
Italian modern and contemporary architecture refers to architecture in Italy during the 20th and 21st centuries.
STUDIODADA was an Italian architectural and design office which started in 1977 during Italy's radical period. It completed interior design and architecture projects in Italy and abroad. It ceased to operate in 1988.
Luigi Veronesi was an Italian photographer, painter, scenographer and film director born in Milan.
Gufram is an Italian furniture manufacturer known for avant-garde, conceptual, witty, and Pop-art influenced designs; the unconventional use of industrial materials; collaborations with well known architects and designers; and the contribution its products made to the aesthetics of the 1960s Radical period of Italian design.
Giuseppe Riccardo "Beppe" Devalle was an Italian painter and collagist, acknowledged as one of the most interesting and highly appreciated artists of the last few decades of Italian painting. He always refuted the prevailing trends of the day so as to create and distinguish his own individual style: this may explain why Devalle has often been overlooked and placed as something of an outsider. He has been known as a master of photomontage and defined as a creator of the 'New Epic Italian style'.
Paola Navone is an Italian architect and designer. She was born 1950 in Turin, Italy.
Patrizia Vicinelli was an Italian poet, writer, artist and actress.
Studio Alchimia was a post-radical avant-garde group founded in Milan in 1976 by Alessandro Guerriero and his sister Adriana with the stated mission of "materializing a non-existent thing into being."
Zanotta is an Italian furniture company particularly known for the iconic pieces of Italian design it produced in the 1960s, 70s, and 80s. These include the "Sacco" bean bag chair and "Blow", the first mass-produced inflatable chair. The company was founded in 1954 and has its main plant in Nova Milanese. In 1984 Zanotta established its experimental division, Zabro, headed by Alessandro Guerriero, with Alessandro Mendini and Stefano Casciani. Since the death of its founder, Aurelio Zanotta, in 1991, it has been run by members of his family. Zanotta's products were awarded the Compasso d'Oro in 1967, 1979, 1987 and 2020.
Studio 65 (Studiosessanta5) is an Italian architecture studio. It was founded in 1965 in Turin as an avant-garde experimental collective of architects, designers, poets and artists. Its founders were Franco Audrito, Roberta Garosci, Enzo Bertone, Paolo Morello, and Paolo Rondelli.
Adolfo Natalini was an Italian architect.
Maria Cristina Didero is an Italian curator, historian, author, and design scholar. She is curatorial director for Design Miami. Didero is quoted as saying that, "design is all about people, not about chairs."