Rhapsody (magazine)

Last updated

Rhapsody
Rhapsody magazine text logo.png
Categories Inflight [1] [2]
FrequencyMonthly [3]
Circulation 2 million [4] [5]
First issueNovember 2013 (2013-11) [1]
Final issueJune 2018 (2018-06)
Company Ink (for United Airlines) [1] [6]
Based inBrooklyn, New York [1] [2]
LanguageEnglish
Website www.unitedmags.com

Rhapsody was one of United Airlines' monthly in-flight magazines, along with Hemispheres. It was directed toward luxury consumers, being available in United's lounges and first- and business-class cabins. [1] [3] [4] [2] [7] The magazine was published by Ink and headquartered in Brooklyn, New York. [1] [2]

Contents

Rhapsody began publishing in November 2013 and was a self-proclaimed "luxury lifestyle and literary magazine." [1] [8] As of 2016, its readers' average net worth was $2,775,000 and household income was $380,700. [9] Typical issues of the magazine contained profiles of celebrities (the main cover feature); coverage of the facets of a luxury lifestyle, such as fine dining, fashion, and hotels; and travel essays and other features, often written by notable writers such as Joyce Carol Oates, Anthony Doerr, Rick Moody, Amy Bloom, and Emma Straub. [3] [4] [2] [8] [7] Monthly readership was about 2 million. [4] [5]

United ceased publication [10] of Rhapsody in June 2018, with the last issue bearing a Summer 2018 date. [11] The airline stated that it planned to incorporate the most popular elements of Rhapsody into its regular inflight magazine Hemispheres. [10]

Awards

References

  1. 1 2 3 4 5 6 7 "About Us". United Airlines Magazines. March 29, 2010. Retrieved January 3, 2018.
  2. 1 2 3 4 5 Alter, Alexandra (May 3, 2015). "Rhapsody, a Lofty Literary Journal, Perused at 39,000 Feet". The New York Times. ISSN   0362-4331 . Retrieved January 3, 2018.
  3. 1 2 3 "Rhapsody — Ink eMagazines". ink-live.com. Retrieved January 3, 2018.
  4. 1 2 3 4 "How United Airlines' Uses 'Rhapsody' to Entice First-Class Passengers - Quietly Blog". Quietly Blog. December 18, 2015. Retrieved January 3, 2018.
  5. 1 2 "Ink - Rhapsody Media Kit - Page 3". view.publitas.com. Retrieved January 3, 2018.
  6. 1 2 "The Content Council Pearl Award Winners 2015" (PDF). Pearl Award Winners: 3. 2015.
  7. 1 2 Mangan, Lucy (May 4, 2015). "The in-flight magazine with serious literary aspirations". The Guardian. ISSN   0261-3077 . Retrieved January 3, 2018.
  8. 1 2 "United's Rhapsody Magazine Takes Content Marketing to New Heights". The Content Strategist. May 7, 2015. Retrieved January 3, 2018.
  9. "Ink - Rhapsody Media Kit - Page 5". view.publitas.com. Retrieved January 3, 2018.
  10. 1 2 Cerchiai, Alyssa (June 22, 2018). "United Axes First-Class In-Flight Magazine, Rhapsody". The Points Guy . Retrieved January 6, 2019.
  11. "Rhapsody".
  12. 1 2 3 4 "Ink - Rhapsody Media Kit - Page 7". view.publitas.com. Retrieved January 3, 2018.
  13. "The SPD 50 Gold and Silver Medal Winners". SPD.ORG: Grids. Retrieved January 3, 2018.
  14. "Content Marketing Awards 2014 Winners List" (PDF). Content Marketing Awards Winner List: 19, 22. 2014.
  15. "2016 Folio: Ozzie Awards Winners - Page 3 of 12 - Folio". Folio. Retrieved January 3, 2018.
  16. "2016 Folio: Ozzie Awards Winners - Page 9 of 12 - Folio". Folio. Retrieved January 3, 2018.
  17. "2016 Folio: Eddie Award Winners - Folio". Folio. Retrieved January 3, 2018.