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Roberto Pezzetta (born 1946, Treviso) is an Italian artist and industrial designer.
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Roberto Pezzetta (born 1946, Treviso) is an Italian artist and industrial designer.
Pezzetta began his product design career in 1969 at Zoppas Elettrodomestici, helping to establish its industrial design team. In the late 1970s, after a brief role as chief of design at Nordica, he returned to Zanussi, where he led the Industrial Design Center from 1982. After Zanussi merged with Electrolux in 1984, the Zanussi center became one of Electrolux’s three global design hubs.
Pezzetta became creative director for Electrolux in 2002, holding the title of Vice President of Design. He retired in 2005 and has since served as an industrial design consultant. In 2016, he was awarded the Compasso d'Oro Career Award. [1] [2]
In 2003, the exhibition "La Fabbrica e...i Sogni" (The Factory and...the Dreams) was dedicated to his work in Oderzo, showcasing his designs for Zanussi Electrolux and other companies.
Pezzetta’s design philosophy emphasizes a multidisciplinary approach, incorporating elements of art, engineering, psychology, sociology, and communication.[ citation needed ]
Zanussi is an Italian producer of home appliances that was bought by Electrolux in 1984. Zanussi has been exporting products from Italy since 1946.
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