Ross Honeywill

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Ross Honeywill is an Australian social scientist. [1] His books have been published in the US, China, Australia and New Zealand. [2]

Contents

An Adjunct Associate Professor in business and economics, [1] Honeywill is Chairman of the Social Intelligence Lab, [3] based in Melbourne Australia. He has a PhD from the University of Tasmania. [1]

He developed the NEO typology - a population classification revealing a measure of high-value consumption - for North America, Australia and Asia. [4]

He lives in Melbourne, Australia with conceptual artist and writer, Greer Honeywill. [4]

Career

In 1997 professional services firm KPMG bought his Values Bank Research Centre and renamed it the Centre for Consumer Behaviour and appointed Honeywill director. Prior to KPMG Honeywill was a research director and management consultant. [5] Before that, he worked as a retail manager and in arts administration.

Books

Honeywill is the author of and contributor to business and social science books, as well as author of a number of mainstream books, including NEO Power, Lamarck's Evolution and Wasted. Lamarck's Evolution was launched by Nobel Laureate Professor Peter Doherty and John Long at the 2008 Melbourne Writers Festival. [6] In 2011, Wasted was shortlisted in Australia for the Ned Kelly Award for true crime writing and is under development as a motion picture. The business/management book, One Hundred Thirteen Million Markets of One, is published in North America.

Journals and papers

Achievements

Related Research Articles

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References

  1. 1 2 3 "Ross Honeywill - Profiles - University of Tasmania, Australia". Utas.edu.au. 28 June 2016. Retrieved 8 August 2016.
  2. "ross honeywill: Books". Amazon.com. Retrieved 8 August 2016.
  3. . 27 November 2023 http://socialintelligencelab.com . Retrieved 27 November 2023.{{cite web}}: Missing or empty |title= (help)
  4. 1 2 "Data scientist and NEO creator Ross Honeywill now confronts The Man Problem". Afr.com. 30 January 2016. Retrieved 8 August 2016.
  5. "Archived copy". www.scribepublications.com.au. Archived from the original on 27 November 2006. Retrieved 17 January 2022.{{cite web}}: CS1 maint: archived copy as title (link)
  6. "Penguin Books Australia". Penguin.com.au. 20 May 2016. Retrieved 8 August 2016.