Roy Spence

Last updated

Roy Spence (born October 10, 1948) is the chairman and co-founder [1] of the advertising agency GSD&M, and an author.

Contents

Spence (l) LBJ Foundation DSC 1712 (25233121336).jpg
Spence (l)

Early life

Spence was born in Brownwood, Texas, to Roy Milam Spence Sr. and Ruth Griffin. He attended Brownwood High School, where he was a member of the 1965 Class 3A state championship football team. He then went on to enroll at the University of Texas at Austin, and went on to found GSD&M in 1971. [2]

Awards

In 2004, Roy Spence received the Distinguished Alumnus Award from the University of Texas. [3]

Publications

In 2006, the University of Texas Press published Spence's book The Amazing Faith of Texas. [4]

In 2009, Spence, along with Haley Rushing, authored It's Not What You Sell, It's What You Stand For, a book about purpose-based brand management. [5]

Bibliography

Related Research Articles

Andrew Stuart Fastow is an American convicted felon and former financier who was the chief financial officer of Enron Corporation, an energy trading company based in Houston, Texas, until he was fired shortly before the company declared bankruptcy. Fastow was one of the key figures behind the complex web of off-balance-sheet special purpose entities used to conceal Enron's massive losses in their quarterly balance sheets. By unlawfully maintaining personal stakes in these ostensibly independent ghost-entities, he was able to defraud Enron out of tens of millions of dollars.

<span class="mw-page-title-main">Sam Houston</span> American general and statesman (1793–1863)

Samuel Houston was an American general and statesman who played a prominent role in the Texas Revolution. He served as the first and third president of the Republic of Texas and was one of the first two individuals to represent Texas in the United States Senate. He also served as the sixth governor of Tennessee and the seventh governor of Texas, the only individual to be elected governor of two different states in the United States.

<span class="mw-page-title-main">Brownwood, Texas</span> City in Texas, United States

Brownwood is a city in and the county seat of Brown County, Texas, United States. The population was 18,862 as of the 2020 census. Brownwood is in the Texas Hill Country and is home to Howard Payne University, which was founded in 1889.

<span class="mw-page-title-main">Guy Kawasaki</span> American businessman and author (born 1954)

Guy Takeo Kawasaki is an American marketing specialist, author, and Silicon Valley venture capitalist. He was one of the Apple employees originally responsible for marketing their Macintosh computer line in 1984. He popularized the word evangelist in marketing the Macintosh as an "Apple evangelist" and the concepts of evangelism marketing and technology evangelism/platform evangelism in general.

<span class="mw-page-title-main">Don't Mess with Texas</span> Slogan

"Don't Mess with Texas" is a slogan for a campaign aimed at reducing littering on Texas roadways by the Texas Department of Transportation (TxDOT). The phrase "Don't Mess with Texas" is prominently shown on road signs on major highways, television, radio and in print advertisements. The campaign is credited with reducing litter on Texas highways roughly 72% between 1987 and 1990. The campaign's target market was 18- to 35-year-old males, which was statistically shown to be the most likely to litter. While the slogan was not originally intended to become a statewide cultural phenomenon, it eventually did become one.

<span class="mw-page-title-main">Seth Godin</span> American author and dot com business executive

Seth W. Godin, also known as "F. X. Nine", is an American author and a former dot-com business executive.

<span class="mw-page-title-main">Margaret Lea Houston</span> First Lady of the Republic of Texas (1819–1867)

Margaret Lea Houston was First Lady of the Republic of Texas during her husband Sam Houston's second term as President of the Republic of Texas. They met following the first of his two non-consecutive terms as the Republic's president, and married when he was a representative in the Congress of the Republic of Texas. She was his third wife, remaining with him until his death.

<span class="mw-page-title-main">Don Tapscott</span>

Don Tapscott is a Canadian business executive, author, consultant and speaker, who specializes in business strategy, organizational transformation and the role of technology in business and society. He is the CEO of the Tapscott Group and the co-founder and Executive Chairman of the Blockchain Research Institute.

<span class="mw-page-title-main">Bethany McLean</span> American journalist (born 1970)

Bethany Lee McLean is an American journalist and contributing editor for Vanity Fair magazine. She is known for her writing on the Enron scandal and the 2008 financial crisis. Previous assignments include editor-at-large, columnist for Fortune, and a contributor to Slate.

<span class="mw-page-title-main">John F. Haught</span> American theologian

John F. Haught is an American theologian. He is a Distinguished Research Professor at Georgetown University. He specializes in Roman Catholic systematic theology, with a particular interest in issues pertaining to physical cosmology, evolutionary biology, geology, and Christianity.

<span class="mw-page-title-main">GSD&M</span> Advertising agency

GSD&M is an American advertising agency headquartered in Austin, Texas. It was founded in 1971 by graduates of University of Texas at Austin – Roy Spence, Judy Trabulsi, Tim McClure and Steve Gurasich, and others, as AdVantage Associates. After the 1972 political campaign for former Texas Senator Ralph Yarborough, it re-organized with the four principals, as GSD&M. Since 1998, GSD&M has been part of the Omnicom Group. A satellite office is located in Chicago, Illinois.

Gary Weiss is an American investigative journalist, columnist and author of books that examine the ethics of Wall Street. He was also a contributing editor for Condé Nast Portfolio. His Businessweek articles exposed organized crime on Wall Street and the Salomon Brothers bond trading scandal in the 1990s, and he covered the 2008 financial crisis and its aftermath. Weiss is co-founder of The Mideast Reporter.

<span class="mw-page-title-main">Michael S. Malone</span> American novelist

Michael Shawn Malone is an American author, columnist, editor, investor, businessman, television producer, and has been the host of several shows on PBS. As of 2009, Malone is a columnist for ABC News, an op-ed contributor for The Wall Street Journal, a contributing editor to Wired, and the editor-in-chief of Edgelings.com, a website focused on business and technology news in Silicon Valley.

<span class="mw-page-title-main">Harvey Mackay</span> American businessman and author

Harvey Mackay is an American businessman, author and syndicated columnist with Universal Uclick. His weekly column gives career and inspirational advice and is featured in over 100 newspapers. Mackay has authored seven New York Times bestselling books, including three number one bestsellers. He is also a member of the National Speakers Association Council of Peers Award for Excellence Hall of Fame.

Brownwood High School is a public high school located in Brownwood, Texas, United States. It is part of the Brownwood Independent School District located in central Brown County, and is classified as a 4A school by the UIL. For the 2021-2022 school year, the school was given a "B" by the Texas Education Agency.

<span class="mw-page-title-main">James D. Hornfischer</span> American naval historian (1965–2021)

James D. Hornfischer was an American literary agent, author, and naval historian.

<i>The Autobiography of Malcolm X</i> Autobiography of African-American Muslim minister and human rights activist

The Autobiography of Malcolm X is an autobiography written by American minister Malcolm X, who collaborated with American journalist Alex Haley. It was released posthumously on October 29, 1965, nine months after his assassination. Haley coauthored the autobiography based on a series of in-depth interviews he conducted between 1963 and 1965. The Autobiography is a spiritual conversion narrative that outlines Malcolm X's philosophy of black pride, black nationalism, and pan-Africanism. After the leader was killed, Haley wrote the book's epilogue. He described their collaborative process and the events at the end of Malcolm X's life.

Randal Ford is an American photographer and portraitist notable for his work The Animal Kingdom, as well as his photography for Texas Monthly. Based in Austin, his work has been featured in TIME Magazine, Texas Monthly, and Communication Arts. In contrast to other photographers and institutions that capture images of animals, Randal Ford's work seeks to photograph animals in studio to give the impression that "the animals are introducing themselves."

<span class="mw-page-title-main">Sam Houston and Native American relations</span> Sam Houstons relationships with Native Americans

Sam Houston had a diverse relationship with Native Americans, particularly the Cherokee from Tennessee. He was an adopted son, and he was a negotiator, strategist, and creator of fair public policy for Native Americans as a legislator, governor and president of the Republic of Texas. He left his widowed mother's home around 1808 and was taken in by John Jolly, a leader of the Cherokee. Houston lived in Jolly's village for three years. He adopted Cherokee customs and traditions, which stressed the importance of being honest and fair, and he learned to speak the Cherokee language. He felt that Cherokees and other indigenous people had been short-changed during negotiation of treaties with United States government, the realization influenced his decisions as a military officer, treaty negotiator, and in his roles as governor of the states of Tennessee and Texas, and president of the Republic of Texas.

Business purpose refers to the wider, long-term goals of a commercial enterprise. It expresses the corporate's reason for existing, its particular commitment with respect to the surrounding world. A business purpose statement serves as an affirmative reminder of the company's core identity to employees, customers, and other stakeholders; a common ground hopefully enabling them to focus on their particular tasks while feeling what they do is part of a wider, socially valued endeavor. Alongside established normative, purpose is a fundamental component of business ethics and is closely related to corporate statements such as vision, mission, and values. A simplifying, although debatable view, contends that business purpose may exist in one of two forms: current purpose, or mission; and future purpose, or vision. The term has gained wide media attention in recent times.

References

  1. Swiatecki, Chad. "Roy Spence focused on life with purpose in post-GSD&M career". Austin Business Journal. Retrieved 22 April 2015.
  2. GSD&M Idea City LLC Company profile Hoover’s executive summary
  3. P. Kelly Smith (September 28, 2004). "Eyes of Texas Grads Are Upon Spence". Adweek . Archived from the original on 2009-12-01.
  4. The Amazing Faith of Texas; Common Ground on Higher Ground University of Texas Press, 2006
  5. Spence Jr, Roy M; Rushing, Haley (2009). It's Not What You Sell, It's What You Stand For: Why Every Extraordinary Business Is Driven by Purpose . Portfolio Hardcover. ISBN   978-1-59184-241-5.