Simple Energy (software company)

Simple Energy

Company type	Private
Industry	Software
Founded	2010;16 years ago (2010) in Boulder, Colorado
Founder	Yoav Lurie Justin Segall
Headquarters	Boulder, Colorado, U.S.
Area served	Worldwide
Key people	Yoav Lurie (CEO) Justin Segall (President)
Products	Customer Engagement Platform Software as a Service Social Energy Competition Portal Mobile Applications
Number of employees	~50 (May 2015)
Website	simpleenergysoftware.com

Simple Energy is a privately held software-as-a-service (SaaS) company headquartered in Boulder, Colorado.

History

Simple Energy was founded in 2010 by longtime friends Yoav Lurie and Justin Segall, classmates at Duke University. ^[1] The two had met on a backpacking trip in Pisgah National Forest in 2000. ^[2]

Green Button

In September 2011, then-US CTO Aneesh Chopra challenged the energy industry to model a Green Button, off the successful Blue Button, where energy providers would give energy users their consumption data in an easy to read and use format at the click of the button. ^[3] In January 2012, Simple Energy became the first third-party application developer to implement the Green Button standard to deploy publicly available applications. ^[4]

Awards and lists

• In July 2012, Simple Energy Founders Yoav Lurie and Justin Segall were named to Inc. Magazine's "30 Under 30" list of the top 30 entrepreneurs under 30 years old. ^[2]
• In June 2012, Simple Energy was named to Bloomberg Businessweek list of "America's Most Promising Social Entrepreneurs". ^[5]
• In August 2011, Simple Energy was named one of "Eight Startups Changing the World" by Mashable. ^[6]

See also

• Energy management software
• Smart grid
• Clean technology

References

1. Jaffe, Mark (2011-11-03). "Colorado energy users compete for power and prizes". The Denver Post. Retrieved 2024-05-21.
2. Saving Energy is Just a Game Inc. Magazine
3. Aneesh Chopra (2011-09-15). "Modeling a Green Energy Challenge after a Blue Button | The White House". whitehouse.gov . Retrieved 2012-04-19– via National Archives.
4. "Green Button — About". Greenbuttondata.org. Archived from the original on 2012-08-02.
5. America's Most Promising Social Entrepreneurs 2012 Bloomberg BusinessWeek
6. Diamond, Jennifer (August 19, 2011). "8 Startups That Are Changing the World". Mashable.