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 The first issue of Slam, featuring cover athlete Larry Johnson. | |
| Categories | Sports |
|---|---|
| Frequency | Bimonthly (6 per year) |
| Total circulation (December 2017) | 110,000 |
| Founder | Dennis Page |
| Year founded | 1994 |
| Company | Slam Media Inc. |
| Country | United States |
| Based in | New York City |
| Language | English |
| Website | www |
| ISSN | 1072-625X |
Slam is an American basketball magazine in circulation since 1994.
Slam was launched in 1994 [1] as a basketball magazine that combined the sport with hip hop culture at a time when the genre was becoming increasingly popular. It was founded by publisher Dennis Page at Harris Publications, and he hired Cory Johnson to be the first Editor in Chief. Its first issue had a cover story on Larry Johnson of the Charlotte Hornets (written by future Fortune editor Andrew Serwer) and a feature on University of California freshman Jason Kidd. Many of the magazine's lasting features, such as In Your Face, Slam-a-da-month, and Last Shot all began with that first issue.
Slam's ownership has changed several times. Peterson Publishing bought Slam in 1998. The next year, Peterson was acquired by British publisher EMAP. In 2001, EMAP sold its US division to Primedia. When Primedia left the magazine business in 2007, Source Interlink acquired a majority of the company, including Slam, In August 2017. Slam was then acquired by an investment group led by Dennis Page (Founder and Publisher) and David Schnur (Executive Publisher). The new holding company is Slam Media Inc. based in New York City.
The magazine carries advertising for basketball related products, street-wear clothing and hip hop music, and has been credited with helping to market hip hop culture and basketball as one.
Slam has published over 200 issues in its history, and has featured the biggest names in basketball on its cover, in articles, and on its famous SLAMups posters. To date, only two female athletes has ever appeared on the Slam cover – Chamique Holdsclaw in October 1998 and Maya Moore in the September/October 2018 issue. Kobe Bryant and LeBron James have appeared on a record seventeen covers. "A Basketball On Fire" was the 1st Slam magazine cover without a player in February 2012.
The magazine is now available to international (non-US) NBA fans, with special editions printed in some territories (see below), and the addition of Slam to digital stores, such as iTunes (the remoteness/distance from the US of the subscriber has become a recurring theme in the letters section). [2]
Editors for Slam Magazine have included:
| Other notable Slam writers have been:
|
As of SLAM 228:
As of SLAM 228:
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