Sneakerasers (stylized as SneakERASERS), formerly called Sole Rubbers, is an American manufacturer of sneaker-cleaning products. [1]
Created by Ohio University alumni Chris Pavlica and Kevin Consolo, [2] [3] the product was designed to cheaply maintain the white color of rubber soles on sneakers. [4] [5] During an appearance on the twelfth season of Shark Tank , Pavlica and Consolo made a deal with Lori Greiner and Alex Rodriguez for a 20% stake in their company. [6] [7] It was announced in December 2023 that the company had partnered with Skechers to manufacture SkechERASERS for the brand worldwide. [8]