![]() | This article contains promotional content .(April 2024) |
Company type | Public |
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Industry | Internet |
Founded | 2010 |
Founders |
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Headquarters | Chicago, Illinois, U.S. |
Area served | Worldwide |
Key people | Justyn Howard (CEO) Aaron Rankin (CTO) Gil Lara (CCO) Scott Morris (CMO) |
Products | Social media management Social media marketing Social media customer service Social media analytics |
Number of employees | 1,383 (December 2023) |
Website | sproutsocial |
Sprout Social, Inc. is a social media management platform [1] founded in 2010 by Justyn Howard, Aaron Rankin, Gil Lara, and Peter Soung. Sprout is a public company headquartered in Chicago, IL. [2]
Sprout Social, Inc. was founded in April 2010. The company has raised a total of $60 million, including a $1 million initial funding round in 2010 led by Lightbank, $10 million in Series B funding from New Enterprise Associates (NEA) in February 2011, and $42 million in Series C funding from Goldman Sachs Investment Partners and NEA. [3] [4]
In November 2011, Sprout released S2, the second generation of the platform that is the basis of the current model. This release included customizable dashboards tailored to each user's social media responsibilities, support for multiple users, iPhone functionality, various options for strategic partner integrations, and more. [5] [6]
In April 2015, Sprout released Spanish and Portuguese language support. [7]
In August 2015, Sprout launched Bambu by Sprout Social, an employee advocacy platform. Bambu enables organizations to curate selected content for employees to read and share using their personal LinkedIn, Twitter, and Facebook profiles. [1]
In March 2016, Sprout launched Landscape by Sprout Social, a free tool that resizes images for seven social networks and custom sizes. [8]
Sprout Social partnerships include:
In November 2015, Sprout partnered with Twitter to relive Twitter's Official Partner Program and worked with Twitter to pursue further solutions for social customer care. [17] [18]
In addition, Sprout Social integrates with: