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Cola is a carbonated soft drink flavored with vanilla, cinnamon, citrus oils and other flavorings. Cola became popular worldwide after pharmacist John Pemberton invented Coca-Cola, a trademarked brand, in 1886, which was later imitated by other manufacturers. Most colas contain caffeine, which was originally sourced from the kola nut, leading to the drink's name, though other sources are now also used. The original cola drink by Pemberton contained cocaine from coca leaves as well. His non-alcoholic recipe was inspired by the coca wine of pharmacist Angelo Mariani, created in 1863.
Pepsi is a carbonated soft drink manufactured by PepsiCo. Originally created and developed in 1893 by Caleb Bradham and introduced as Brad's Drink, it was renamed as Pepsi-Cola in 1898, and then shortened to Pepsi in 1961.
Mountain Dew is a carbonated soft drink brand produced and owned by PepsiCo. The original formula was invented in 1940 by Tennessee beverage bottlers Barney and Ally Hartman. A revised formula was created by Bill Bridgforth in 1958. The rights to this formula were obtained by the Tip Corporation of Marion, Virginia. William H. "Bill" Jones of the Tip Corporation further refined the formula, launching that version of Mountain Dew in 1961. In August 1964, the Mountain Dew brand and production rights were acquired from Tip by the Pepsi-Cola company, and the distribution expanded across the United States and Canada.
Aquafina is an American brand of purified bottled water that is produced by PepsiCo, consisting of both unflavored and flavored water. The Aquafina brand name is also licensed for use on multiple skin care products, including lip balm and wrinkle cream. It was first distributed in Wichita, Kansas in 1994, before becoming more widely sold across the United States, Canada, Spain, Peru, Lebanon, Turkey, the GCC countries, Iran, Egypt, Morocco, Vietnam, Pakistan, and India to compete with The Coca-Cola Company's Dasani and Dr. Pepper Snapple's Deja Blue. As of 2009, Aquafina represented 13.4 percent of domestic bottled water sales in the United States, making it the number one bottled water brand as measured by retail sales.
Fuze Beverage, commercially referred to as simply Fuze, is a manufacturer of teas and non-carbonated fruit drinks enriched with vitamins. Currently the brand consists of five vitamin-infused lines: Slenderize, Refresh, Tea, Defensify, Magdalotopuss, and Vitalize. The use of vitamins, amino acids, and herbs, and alternative sweeteners such as crystalline fructose places Fuze products in what is known in the industry as the new age beverage category.
Crystal Pepsi is a soft drink made by PepsiCo. It was first sold in Europe in the early 1990s. The United States and Canada received it from 1992 to 1994, with brief re-releases throughout the mid-2010s. It was briefly sold in the United Kingdom and Australia. The product's original market life was admittedly sabotaged by competitor Coca-Cola, in a "kamikaze" plan to create and market the diet soda Tab Clear as its competitor to Crystal Pepsi, in an attempt to mislead the public into believing that Crystal Pepsi was a diet soda. Crystal Pepsi is notable for a fanatical revival by the public decades later, leading to a corporate response with these re-releases. Its flavor is greatly similar to standard Pepsi, with the absence of caramel color allegedly making the drink less "acidic" tasting.
SoBe is an American brand of teas, fruit-juice blends and enhanced water beverages owned by PepsiCo. The name SoBe is an abbreviation of South Beach, named after the upscale area located in Miami Beach, Florida. In the past, the SoBe name has also been licensed for gum and chocolate products. SoBe switched from glass bottles to plastic bottles for all of its beverages in 2010.
Jones Soda Co. is a beverage company based in Seattle, WA. It bottles and distributes soft drinks, non-carbonated beverages, energy drinks, and candy. Jones Cane Sugar Soda is a carbonated soft drink that has many unusual flavors that are not offered by other soft drink makers. The company also includes monochrome photos on the labels of their products.
Dr. Enuf is a brand of soft drink bottled by Tri-City Beverage in Johnson City, Tennessee. It is a lemon-lime flavored drink, and is fortified with several water-soluble vitamins. Its marketing slogan is "Enuf is Enough!"
Powerade is a sports drink created, manufactured and marketed by The Coca-Cola Company. Its primary competitor is Gatorade, made by PepsiCo.
PepsiCo, Inc. is an American multinational food, snack, and beverage corporation headquartered in Harrison, New York, in the hamlet of Purchase. PepsiCo's business encompasses all aspects of the food and beverage market. It oversees the manufacturing, distribution, and marketing of its products. PepsiCo was formed in 1965 with the merger of the Pepsi-Cola Company and Frito-Lay, Inc. PepsiCo has since expanded from its namesake product Pepsi Cola to an immensely diversified range of food and beverage brands. The largest and most recent acquisition was Tropicana Products in 1998 and the Quaker Oats Company in 2001, which added the Gatorade brand to the Pepsi portfolio.
Ambev, formally Companhia de Bebidas das Américas, is a Brazilian brewing company now merged into Anheuser-Busch InBev. It was created on July 1, 1999, with the merger of two breweries, Brahma and Antarctica. The merger was approved by the board of directors of the Brazilian Administrative Council for Economic Defense (CADE) on March 30, 2000. The headquarters are in São Paulo, Brazil. It is one of the largest companies by market capitalization in Brazil and in the Southern hemisphere.
Sierra Mist is a lemon-lime flavored soft drink line. Originally introduced by PepsiCo in 1999, it was eventually made available in all United States markets by 2003. The drink was rebranded as "Mist Twst" in 2016, although it reverted to Sierra Mist in 2018. The brand is aimed at competing with The Coca-Cola Company's Sprite brand and Keurig Dr Pepper's 7 Up.
Mountain Dew Amp is an energy drink brand produced by PepsiCo. At the time of its introduction in 2001, Amp Energy was initially distributed under the Mountain Dew soft drink brand. Beginning in 2009, it was produced and labeled under its own stand-alone trademark name, but in 2018, reverted to using Mountain Dew branding. The beverage is packaged in both 16-ounce and 24-ounce cans, and is sold in the United States, Canada, the United Kingdom and Lebanon. As of 2009, Amp Energy was the number four energy drink brand in the U.S. in terms of overall retail sales.
Energy Brands, also doing business as Glacéau, is a privately owned subsidiary of The Coca-Cola Company based in Whitestone, Queens, New York, that manufactures and distributes various lines of sugary drinks marked as enhanced water. Founded in May 1996 by J. Darius Bikoff with an electrolyte enhanced line of water called Smartwater, Energy Brands initially distributed its products to health food stores and independent retailers in the New York area. Adding Fruitwater and VitaminWater to its line in 1998 and 2000, respectively, the company expanded to nationwide distribution in the early 2000s.
Propel Water is a brand of flavored bottled water that is advertised for having antioxidants and vitamins. It is a beverage product of Gatorade and is marketed by PepsiCo.
Since its invention by John Stith Pemberton in 1886, criticisms of Coca-Cola as a product, and of the business practices of The Coca-Cola Company have been significant. The Coca-Cola Company is the largest soft drink company in the world, distributing over 500 different products. Since the early 2000s, the criticism of the use of Coca-Cola products, as well as the company itself, escalated, with criticism leveled at the company over health effects, environmental issues, animal testing, economic business practices and employee issues. The Coca-Cola Company has been faced with multiple lawsuits concerning the various criticisms.
Enhanced water is a category of beverages that are marketed as water with added ingredients, such as natural or artificial flavors, sugar, sweeteners, vitamins and minerals. Most enhanced waters are lower in calories than non-diet soft drinks.
Nutrisoda was the brand name of a nutrient-enhanced soda sold in the United States by the Ardea Beverage Company. Nutrisoda contained zero sugar, zero sodium, zero aspartame, and zero to ten calories. It was sweetened with Sucralose, an artificial sweetener made by chlorinating sucrose.
A tava is a large disc-shaped frying pan.
References
- ↑ "Tantillo’s Branding Bite: Pepsi Goes Online (Exclusively)" Archived 2010-06-11 at the Wayback Machine Marketing Doctor Blog. March 20, 2008.
- ↑ "New pitch for soda: It's good for you", Andrew Martin, International Herald Tribune, March 7, 2007
- ↑ "Cola companies face a tough road ahead", Zac Bissonnette, BloggingStocks, December 15, 2007
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