Taxan

Last updated
Taxan
TAXAN
Company typeBrand
Industry Computer hardware, video games
Founded1981
United Kingdom
Defunct1991 (1991)
Headquarters Bracknell, United Kingdom
Products Product list to 1985
List of games
Parent Kaga Electronics Co. Ltd

TAXAN was [1] a brand of Kaga Electronics Co. Ltd, Tokyo, Japan. It was founded in July 1981. [2] In the late 1980s and early 1990s, the US division published several video games on the NES and Game Boy. [3] [4] The company shut down in 1991 according to former employee Ken Lobb. [5]

Contents

Taxan (UK) Ltd and Taxan (Europe) Ltd

On 12 December 1985, Kaga Electronic Company Ltd opened a UK office in Bracknell, Berkshire. [6]

Taxan (UK) Ltd initially sold a range of monochrome and colour monitors for IBM, IBM-compatible and Apple personal computers as well the highly successful KP810 and KP910 dot matrix printers with NLQ printing technology.

The company appointed Northamber plc and P&P Micro Distributors followed by Bytech Peripherals Ltd to sell Taxan products to computer resellers. In addition, Taxan appointed approximately 50 leading resellers who purchased directly from Taxan and were chosen specifically to build the brand in the UK. Taxan also supplied a number of system integrators and OEM customers either under the Taxan brand or original brand. This included Dell Computer Corporation who set up their first UK office in the building next door to Taxan.

Despite considerable success in the dot matrix printer market, Taxan (UK) Ltd made a decision in 1987 to focus on monitors and thus the KP815 and KP915 were the last printers sold in the UK.

By 1987, Taxan became the market leader in the UK and as a result of this position Kaga Electronics decided to transfer all activities for Europe to the UK office, renaming the Company Taxan (Europe) Ltd.

Taxan (Europe) Ltd expanded operations in Europe rapidly, which included opening subsidiary companies and offices in Germany, France, and Sweden. Distributors were appointed throughout Europe and the company enjoyed considerable growth.

In addition to selling computer monitors, the company also sold a range of graphics cards under Taxan brand. This included products designed and manufactured in Japan as well as a highly successful relationship with Paradise System Inc.

In 1987, Taxan added the ATI EGA Wonder Graphics adaptor (under the ATI brand) to its product range establishing a strong relationship with the founder of ATI Technologies in Toronto, Canada. This led to Taxan eventually working with ATI on an exclusive basis selling graphics adapters under the Taxan brand and eventually under the ATI brand only.

At its peak, Taxan (Europe) Ltd revenues exceeded $80 million per year.[ citation needed ]

Product list to 1985

List of games

TitleDatePlatform
Star Soldier January 1989 NES
Fist of the North Star April 1989 NES
Mappy-Land April 1989 NES
Mystery Quest April 1989 NES
8 Eyes January 1990 NES
Burai Fighter March 1990 NES
Magician March 1990 NES
Low G Man: The Low Gravity Man September 1990 NES
Serpent November 1990 Game Boy
Burai Fighter Deluxe January 1991 Game Boy
G.I. Joe January 1991 NES
Putt MasterNR NES

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References

  1. Archived at Ghostarchive and the Wayback Machine : Ken Lobb - Interview ( circa 2007 ) - Courtesy of IGN.com - Part . 1 of 3. YouTube .
  2. Inc, Ziff Davis (September 25, 1990). "PC Mag". Ziff Davis, Inc. via Google Books.{{cite web}}: |last= has generic name (help)
  3. "NESguide.com | The Original 8-Bit Nintendo NES Gameplay Archive". nesguide.com.
  4. "Burai Fighter". IGN.
  5. Archived at Ghostarchive and the Wayback Machine : Ken Lobb - Interview ( circa 2007 ) - Courtesy of IGN.com - Part . 1 of 3. YouTube .
  6. "Corporate History". www.taxan.co.jp. Archived from the original on 2018-03-21.