Tieghan Gerard

Last updated

Tieghan Gerard
Born
Tieghan Elizabeth Gerard

(1993-09-15) September 15, 1993 (age 31)
Occupations
  • Social media personality
  • food blogger
Years active2012–present
Relatives
Instagram information
Page
Genre(s)Food blogging, fashion
Followers5.5 million
TikTok information
Page
Followers803 thousand
Likes10.7 million
Last updated: 31 October 2023
Website halfbakedharvest.com

Tieghan Elizabeth Gerard (born September 15, 1993) is an American food blogger and social media influencer. She created Half Baked Harvest in 2012, a food blog that she has since expanded into several popular social media accounts, a daily newsletter, and three cookbooks.

Contents

Early and personal life

Tieghan Elizabeth Gerard was born on September 15, 1993. [1] [2] [3] Gerard grew up in Cleveland, Ohio before moving to Silverthorne, Colorado when she was a teenager. Gerard stated in an interview on the podcast Radio Cherry Bombe that she graduated from high school early with an associate degree by taking additional classes at a local Colorado community college. She then briefly attended fashion school in Los Angeles for approximately three months before returning to Silverthorne due to homesickness. [3] [4]

Gerard lives near her family and has seven siblings ranging in age from 3 to 38, as of November 2023. One of her brothers is Olympic snowboarder Red Gerard. [3] [5] [6] [7] [8]

Half Baked Harvest

Gerard created her food blog Half Baked Harvest in 2012 on WordPress when she was nineteen years old. She originally focused on documenting the meals she would cook for her family. She has stated that she had already been cooking for her family for many years, as her father, who was in charge of cooking dinner, would often not have the food ready until late in the evening. [4] [3] Gerard has posted a recipe to Half Baked Harvest nearly every day since its inception. [3]

Gerard has written three cookbooks. Her first was titled Half Baked Harvest Cookbook and was released in September 2017. Fashion and lifestyle retailer Anthropologie sold her first cookbook in their stores, a significant moment for Gerard's popularity. [9] [3] This was followed up by Half Baked Harvest Super Simple in October 2019 and Half Baked Harvest Every Day in March 2022. Her second and third cookbooks both became New York Times Best Sellers. [10] [11] Gerard also has a daily newsletter with 700,000 subscribers. [3]

Gerard began selling a line of branded candles in October 2022. [3] [12] In September 2023, Gerard partnered with meal kit delivery service Home Chef. [13]

In 2023, The New York Times described Gerard as an "unwilling lightning rod for controversy, entangled in issues that have galvanized the food world in the last decade: cultural appropriation, intellectual property, body shaming, privilege and racism." In 2021, Gerard faced significant backlash when she posted a recipe she called "pho", but that was largely unrelated to the soup considered Vietnam's national dish. She has been the subject of accusations of recipe plagiarism and speculation about her mental health. [3] [14] [15] [16] [17] Gerard has four full-time and two part-time employees, one of whose duties include deleting negative comments across her social media accounts. [3] Gerard's mother Jen runs the business side of Half Baked Harvest, with her brother Malachi and father Conrad also contributing. [3] [18] Gerard produces the content from a studio next to her house. [3]

In April 2024, Gerard began a pop-up collaboration with Fig Restaurant in the Fairmont Miramar Hotel & Bungalows in Santa Monica, California. [19]

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References

  1. ↑ Gerard, Tieghan (24 April 2022). "Nine Favorite Things". Half Baked Harvest. Archived from the original on 31 October 2023. Retrieved 31 October 2023.
  2. ↑ Gerard, Tieghan (15 September 2016). "Skinny Cajun Sweet Potato Fries with Garlic Cheese Sauce". Half Baked Harvest. Archived from the original on 31 October 2023. Retrieved 31 October 2023.
  3. 1 2 3 4 5 6 7 8 9 10 11 12 Moskin, Julia (30 October 2023). "The Star of Half Baked Harvest Inspires Loyalty — and Controversy". The New York Times. Archived from the original on 30 October 2023. Retrieved 31 October 2023.
  4. 1 2 Alison Roman and Kerry Diamond. "TIEGHAN GERARD OF HALF BAKED HARVEST". Radio Cherry Bombe (Podcast). Cherry Bombe. Archived from the original on 30 August 2022. Retrieved 31 October 2023.
  5. ↑ Alvarez, Alayna (7 September 2023). "Half Baked Harvest's Tieghan Gerard is bringing her recipes directly to doorsteps". Axios. Archived from the original on 31 October 2023. Retrieved 31 October 2023.
  6. ↑ Weiss, Sabrina (13 July 2023). "Half Baked Harvest's Tieghan Gerard Responds to 'Negative Comments' About Her Weight". Peoplemag. Archived from the original on 31 October 2023. Retrieved 31 October 2023.
  7. ↑ "Half Baked Harvest Cookbook - The Crown Publishing Group". The Crown Publishing Group. Archived from the original on 31 October 2023. Retrieved 31 October 2023.
  8. ↑ Renoux, Matt (8 February 2018). "Teen Olympian sometimes outshined by his six siblings". 12news.com. Archived from the original on 16 June 2023. Retrieved 31 October 2023.
  9. ↑ Gerard, Tieghan (12 September 2017). Half Baked Harvest Cookbook: Recipes from My Barn in the Mountains. Clarkson Potter. ISBN   978-0-553-49639-0.
  10. ↑ Gerard, Tieghan (March 2023). Half Baked Harvest Every Day: Recipes for Balanced, Flexible, Feel-Good Meals. Clarkson Potter. ISBN   978-0593232552.
  11. ↑ Gerard, Tieghan (29 October 2019). Half Baked Harvest Super Simple: More Than 125 Recipes for Instant, Overnight, Meal-Prepped, and Easy Comfort Foods: A Cookbook. Clarkson Potter. ISBN   978-0-525-57707-2.
  12. ↑ America, Good Morning (20 October 2022). "Half Baked Harvest's Tieghan Gerard launches a yummy pumpkin candle with Snif". Good Morning America. Archived from the original on 31 October 2023. Retrieved 31 October 2023.
  13. ↑ Kasko, Brittany (5 September 2023). "Home Chef announces partnership with social media star, cookbook author Half Baked Harvest". FOXBusiness. Archived from the original on 31 October 2023. Retrieved 31 October 2023.
  14. ↑ Kaur, Brahmjot (10 March 2023). "Food influencer Half Baked Harvest accused of disregarding, appropriating Vietnamese culture". NBC News. Archived from the original on 31 October 2023. Retrieved 31 October 2023.
  15. ↑ Chen, Tanya (23 February 2021). "A Popular Food Blogger Whitewashed Pho. Asian Americans Are Now Demanding More Than Damage Control From Her". BuzzFeed News. Archived from the original on 31 October 2023. Retrieved 31 October 2023.
  16. ↑ Dejmanee, Tisha (26 December 2022). Postfeminism, Postrace and Digital Politics in Asian American Food Blogs. Taylor & Francis. ISBN   9781032298313 . Retrieved 31 October 2023.
  17. ↑ Kubota, Samantha (2 March 2021). "White food blogger faces backlash for misnaming noodle soup recipe 'pho'". TODAY.com. Archived from the original on 31 October 2023. Retrieved 31 October 2023.
  18. ↑ "It's Harvest time for food blogger Tieghan Gerard". The Arizona Republic. 19 February 2018. Archived from the original on 31 October 2023. Retrieved 31 October 2023.
  19. ↑ Roland, Rebecca (8 April 2024). "Half Baked Harvest Blogger Is Bringing Her Half-Baked Recipes to a Santa Monica Pop-Up". Eater LA. Retrieved 9 April 2024.
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