"Today" | ||||
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Single by Brad Paisley | ||||
from the album Love and War | ||||
Released | October 6, 2016 | |||
Genre | Country | |||
Length | 3:49 | |||
Label | Arista Nashville | |||
Songwriter(s) |
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Producer(s) |
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Brad Paisley singles chronology | ||||
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Music video | ||||
"Today" on YouTube |
"Today" is a song recorded by American country music artist Brad Paisley. It was released on October 6, 2016, by Arista Nashville as the first single from his eleventh studio album, Love and War . [1] Paisley co-wrote the song with Chris DuBois and Ashley Gorley, and co-produced it with Luke Wooten.
"Today" gave Paisley his first number one on the Billboard Country Digital Song sales chart. It accumulated 41,000 downloads in its debut week and after its first full week, jumped from number 49 to 12 on the Hot Country Songs chart, with 1.1 million first-week streams and an airplay audience of 3.9 million. [2] The song has sold 151,000 copies as of March 2017. [3]
The song was featured in Comedy Central animated series South Park episode "Buddha Box".
The music video was directed by Paisley and Jim Shea and premiered in October 2016. The emotional video quickly went viral after its release and has been viewed over 25 million times during the first week with over ½ million shares on Facebook. [2]
The video focuses on the song's central idea of a happy memory being enough to sustain one through the hard times. [4]
Weekly charts
| Year-end charts
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Region | Certification | Certified units/sales |
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Canada (Music Canada) [13] | Gold | 40,000‡ |
‡ Sales+streaming figures based on certification alone. |
Bradley Douglas Paisley is an American country music singer, songwriter, and guitarist. Starting with his 1999 debut album Who Needs Pictures, he has released twelve studio albums and a Christmas compilation on the Arista Nashville label, with all of his albums certified Gold or higher by the RIAA. He has scored 35 Top 10 singles on the US Billboard Country Airplay chart, 20 of which have reached number one. He set a new record in 2009 for the most consecutive singles (10) reaching the top spot on that chart.
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