Toke Makinwa (born 3 November 1984) is a Nigerian radio personality, television host, vlogger, lifestyle entrepreneur, actress and author fashion influencer.[4][5][6][7][8][9] Makinwa is known for hosting The Late Morning Show on Rhythm 93.7 FM and for her YouTube vlog series Toke Moments.[10][11] She released her book On Becoming in November 2016, and is one of the top five African female show hosts.[12]
Ebuka and Toke Makinwa presenting at the 2020 AMVCA
In 2010, Makinwa made her major media debut on Rhythm 93.7 FM's The Morning Drive show as a co-host.[14] In 2012, she made a television appearance as host of the Most Beautiful Girl in Nigeria (MBGN) beauty pageant, which was broadcast live across Nigeria.[15] She co-hosted Flytime TV's 3 Live Chicks, along with Tosyn Bucknor and Oreka Godis. The show debuted as a web series before expanding to terrestrial television in late 2012. Makinwa did not renew her contract with Flytime TV for the show's second season and was subsequently replaced by her radio colleague Omalicha.[16] In 2012, Makinwa launched her YouTube vlog series Toke Moments.[17] In 2013, she won the Nigeria Broadcasters Award for Outstanding Female Presenter of the Year,[18] and was nominated for Radio OAP of the Year at the Nigeria Entertainment Awards. That same year, she became an ambassador for the United Africa Company of Nigeria.[19]
In January 2014, Hip Hop World Magazine announced Makinwa as the host of its talk show Trending.[20][21] She also secured a spot on EbonyLife TV as a co-host of its flagship show Moments.[22] Makinwa has hosted numerous notable events, including the 2013 The Future Awards Africa and the 2014 Headies Awards.[23][24] In March 2021, Makinwa co-hosted the third season of The Voice Nigeria with actress Nancy Isime.[25] In October 2021, she hosted Season 12 of Gulder Ultimate Search.[26] In November 2021, she premiered her talk show, Talk With Toke Makinwa, on MultiChoice.[27][28] In 2022, Makinwa played the character Louise in the 2022 film Glamour Girls, which was directed by Bunmi Adesoye and Abimbola Craig.
On Becoming and handbag line
In November 2016, Makinwa released her memoir On Becoming, which addresses her personal struggles and the betrayal of her ex-husband Maje Ayida.[29][30] Makinwa went on a book tour to promote the book; the tour included stops in Nigeria, the U.K, South Africa, the U.S, and parts of East Africa.[31][32][33][34]
In 2017, Makinwa launched a handbag line under her eponymous label, Toke Makinwa Luxury.[35][36] She also launched a skincare product called Glow by TM in 2018.[37]
Endorsements
In 2013, Makinwa became an ambassador for the United Africa Company of Nigeria, along with Osas Ighodaro, Dare Art Alade and Dan Foster.[38] She signed a multi-million naira contract with Nestlé Nigeria and became the face of its brand Maggi.[39] In 2016, she was awarded the brand ambassadorial role at Mecran Cosmetics, and became an ambassador for Payporte and Ciroc.[40][41][42] In November 2019, Makinwa signed an endorsement deal with Oppo Mobile.[43] In 2021, she hosted season 6 of The Buzz, a show that airs on Showmax Naija.[44]
Personal life
Makinwa lost both of her parents in a gas explosion when she was 8 years old.[45] On 15 January 2014, she married Maje Ayida, whom she had been involved with for eight years prior to their wedding.[46][47] In 2015, she separated from Ayida after finding out that he had gotten his ex-girlfriend pregnant.[48] On 5 October 2017, Makinwa's marriage to Ayida was dissolved by a Lagos High Court on the grounds that Ayida committed adultery. Makinwa disclosed that she lost her older sister when Big Brother Naija season 6 ended.[49][50][51]
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