| |
| Industry | Musical instrument amplification |
|---|---|
| Founded | 1963 in Toronto, Ontario, Canada |
| Founder | Peter Traynor |
| Headquarters | , Canada |
| Products | Amplifiers, speaker cabinets |
| Owner | Yorkville Sound |
| Website | https://traynoramps.com/ |
Traynor is a brand of bass amplifiers and guitar amplifiers, the first brand formed by Yorkville Sound. The Traynor brand, named for founder Peter Traynor, began in 1963 with the Dynabass bass amplifier, a rental product. [1] [2] Traynor first became popular in Canada by providing less expensive versions of the circuits used in Marshall and Fender amplifiers of the time. [3] The revived brand now produces a wide range of electric, acoustic, and bass guitar amps.
In 1963, Traynor amps were designed by Peter Traynor, a music shop repairman who had been customizing amplifiers as a way to save costs for the business. Through experimentation and experience, Traynor developed a bass guitar amplifier that he called the Traynor Dynabass. By the end of 1963, Traynor was selling the Dynabass amps along with matching 15-inch speaker cabinets, as well as Traynor portable columnar public address (PA) speakers [1] [4] based on a reference book of 1930s RCA commercial loudspeaker designs. [2] Soon a business partnership to sell these amps had formed between Traynor and Jack Long, the man who owned the music store that Traynor worked at. [1] The company was named Yorkville Sound. [5]
In 1964, the Dynabass became the "Bass Master", model "YBA-1", [6] and its associated 15-inch speaker cabinet became the "YS-15". The YBA-1 "Bass Master" circuit is very similar to the Fender Bassman, which in turn inspired the classic Marshall 1959 "Plexi" amplifier. [7] The column loudspeakers were designated "YSC-1" and two additional models were created: the "YSC-2" with fewer, larger drivers to obtain more low-frequency bass extension and the "YSC-3" which was a cut-down version of the YSC-1 for customers who needed a smaller loudspeaker. [2]
Starting in 1965 with the Traynor Hi-Tone, a 2x12 test guitar amp (of which only two were ever made), Pete Traynor began experimenting with guitar amp designs. The YGA-1 (a 45 watt amp head) and the YGM-1 (a 1x12 20 watt tube combo) were the first products of this research. Full production of these amps began in 1966, and the release of new models continued until the 70s. [8]
In 1970, Traynor introduced the new Traynor logo (in the shape of a parallelogram) that was less prone to having the initial 'T' and final 'r' break off to become "rayno". [2] In 1976, Peter Traynor left Yorkville Sound, suffering from a bad back. The Traynor brand would be slowly phased out over the next 17 years until its reintroduction in 2000. [2]
As of 2011, Traynor products are manufactured in Pickering, Ontario. [9]
In 2000, Yorkville Sound reintroduced the Traynor brand with the YCV40 (Custom Valve) model. [10] The brand has a wide product range, including DynaGain solid state guitar amplifiers, International amplifiers, Bass Master bass amplifiers, keyboard amplifiers, and an acoustic guitar amplifier line.