Tuko.co.ke

Last updated
TUKO
TOKO-logo-1000x1000px.jpg
Type of site
News, entertainment and political website
Available inEnglish, Swahili
Founded2015;9 years ago (2015)
Headquarters,
Industry Online newspaper
Employees20+
URL https://www.tuko.co.ke
RegistrationNone
Launched2015;9 years ago (2015)
Current statusActive

TUKO.co.ke is a Kenyan news website owned by Legit. Established in 2015, Tuko covers celebrity, entertainment, and political news "with a light touch" in both English and Swahili. According to data from Semrush, it was the 44th most-visited website in Kenya in February 2024; it is one of the most popular dedicated to news.

Contents

History

Tuko was established by Genesis Media Emerging Markets (GMEM) in 2015. [1] It is headquartered in Nairobi, Kenya. [2] The Reuters Institute for the Study of Journalism described Tuko's content as a "mix of celebrity, entertainment, and political news with a light touch", which has proven successful, [3] whileGMEM, which was renamed Legit in April 2023, also owns news websites such as Legit.ng in Nigeria, Yen.com.gh in Ghana, and Briefly News in South Africa. [1]

In January 2017, Tuko was the third-most visited website in Kenya, according to Alexa. As of October 2017, Tuko has more than 1.7 million website users. [4] [5] A May 2023 survey of millennial and Generation Z Kenyans ranked Tuko as the most popular news website. [6] According to data from Semrush, it was the 44th most-visited website in Kenya in February 2024. [7]

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References

  1. 1 2 "Legit's timeline". Legit. Retrieved 6 April 2024.
  2. "About TUKO.co.ke". TUKO.co.ke. Retrieved 6 April 2024.
  3. Gicheru, Catherine; Nyabuga, George (14 June 2024). "Kenya". Reuters Institute for the Study of Journalism . Retrieved 12 February 2024.
  4. "Tuko.co.ke #1 in Kenya". businesstoday.co.ke. 16 January 2017. Retrieved 2017-10-18.
  5. "Tuko.co.ke beats Nation and Standard". COFEK. Retrieved 2017-11-15.
  6. "AKU-Youth-Survey-Kenya-Final" (PDF). Retrieved 2024-01-10.
  7. "Top websites in Kenya (All Industries)". Semrush . February 2024. Retrieved 6 April 2024.