Letrero publicitario de Valdivieso ℕ | |
Sight of the Valdivieso advertising sign from Bustamante Park | |
Location | 93 General Bustamante Streer, Santiago, Santiago Metropolitan Region |
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Material | Neon lighting |
Decree N.º 219 on May 31, 2010 |
The Valdivieso advertising sign (Spanish: letrero publicitario de Valdivieso) [1] is a rooftop outdoor advertisement at 93 General Bustamante Street, Santiago, Chile. Erected around 1954, it was declared a National Monument of Chile on May 31, 2010. [2] [3] [4] [5] [6] [7]
The neon sign turns on at 9:00 PM during the summer and at 6:00 PM during the winter. [6]
The Valdivieso advertising sign was built in 1955 by the Luminosos Parragué company. [6] General manager Claudio Parragué stated:
"The companies wanted their products to portray a sort of 'magic.' That's why we used a mechanical electromagnetic system that, in time, ended up transforming the champagne bottle into a classic icon."
The University of Chile is a public university in Santiago, Chile. It was founded on November 19, 1842 and inaugurated on September 17, 1843. It is the oldest and the most prestigious in the country. It was established as the continuation of the former colonial Royal University of San Felipe (1738), and has a rich history in academic, scientific and social outreach. The university seeks to solve national and regional issues and to contribute to the development of Chile. It is recognized as one of the best universities Latin America for its leadership and innovation in science, technology, social sciences, and arts through the functions of creation, extension, teaching, and research.
Mercedes Valdivieso was a Chilean writer, known since her earliest writings for the subversive nature of her texts. She was born in Santiago, Chile. She first wrote La Brecha (Breakthrough) in 1961, which is considered to be a landmark feminist Latin-American novel. This novel caused dismay from the reactionary segment of society and loud applause from the critics and is considered a revolutionary departure from the traditional treatment of the feminine role in marriage. Breakthrough is a novel that ends with the heroine's awareness that she didn't really need to depend upon a man in order to lead a fulfilling life. The book enjoyed an unexpected publishing success and went through five consecutive editions. Mercedes Valdivieso had the extreme audacity to become an innovator; she bridged the gap between romantic and domestic fiction in a society where women have been viewed as a sexless gender, icons of virtue, and depending on men to meet the necessities of life. Valdivieso also was founder and director of Adan, a men's magazine, and Breakthrough, a feminist publication, she published articles in newspapers and magazines and she gave many lectures and speeches. She taught literature at the University of Peking, at the University of Houston, at Stephen F. Austin State University in Nacogdoches,at University of St. Thomas in Houston and she was a Professor Emeritus at Rice University.
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Parroquia de Santa Filomena is a church located in the Patronato District of the Recoleta Municipality in the city of Santiago Chile. This church is named after Santa Filomena, a saint and a martyr.
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The National Monuments Council is a Chilean government agency dedicated to the preservation and upkeep of special natural and cultural sites in Chile. The National Monuments Council was created in 1925 by law Nº 17.288.
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The Church of Santa María de Loreto de Achao is a Roman Catholic church located in Quinchao Island's largest town, Achao. Often referred to as «Church of Achao» —Spanish: Iglesia de Achao—, is within the Diocese of Ancud, and was built around 1740 when Chiloé Archipelago was still a part of the Spanish Crown possessions.
The Church of San Juan Bautista de San Juan de Coquihuil is a Roman Catholic church located in the Chilean hamlet of San Juan, commune of Dalcahue in Chiloé Island. Commonly referred to as «Church of San Juan» —Spanish: Iglesia de San Juan—, is within the Diocese of Ancud; its construction was finished around 1887.
Bustamante Park is an urban park in Providencia, Santiago de Chile. It is built on the former site of Pirque railroad station and adjacent classification yard. The park is bounded by Providencia Avenue on the north, just south of Plaza Baquedano, and Marín Street on the south.
Chilote School of Religious Imagery —Spanish: Escuela chilota de Imaginería Religiosa—, is an artistic and cultural manifestation that was developed during the 17th century on the basis of the circular movement of evangelizing established by the Jesuit missionaries, and reaches its climax in the late 19th century.
The Monarch advertising sign is a neon billboard located on the roof of a building at 51 Rancagua Street, in the Santiago Metropolitan Region of Santiago, Chile.
Achao is a town on the Chiloé Archipelago, in the south of Chile. The town is the capital of Quinchao commune on the island of the same name.
The MonumentalLighthouse of La Serena is a Chilean lighthouse located at the Avenida del Mar of La Serena. The structure is one of the most representative of the city and one of the most popular tourist attractions in the area.
The Cathedral of St. Philip, also San Felipe Cathedral, is a parish of the Roman Catholic Church in San Felipe, Valparaíso, Chile which serves as the cathedral church of the Diocese of San Felipe de Aconcagua.
The Our Lady of the Rosary Cathedral Also Copiapó Cathedral Is the catholic cathedral of the Diocese of Copiapó in Chile. It is the largest temple in the city, and is located on the west side of Plaza Prat, at the intersection of Chacabuco and O'Higgins streets.
The Hospital del Salvador is a hospital in central Santiago, Chile. The hospital is located in the commune of Providencia.
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