Vital Farms

Last updated
Vital Farms
Founded2007;18 years ago (2007)
FounderMatt O'Hayer
Headquarters,
Key people
Russell Diez-Canseco (CEO)
Website vitalfarms.com

Vital Farms is an American egg and butter brand founded by Matt O'Hayer. [1] [2] It is a public-benefit corporation. [3]

Contents

History

Vital Farms was initially founded in 2007 by self-proclaimed entrepreneur Matt O’Hayer in Austin, Texas. O'Hayer built the company with 20 hens in a 27-acre farm based on the philosophy of Conscious Capitalism. [1] [4] On July 31, 2020, the company went public on NASDAQ under the ticker symbol VITL. [5]

Vital Farms specializes in providing ethically sourced eggs and butter by partnering directly with a network of family-owned farms. [6] [4]

References

  1. 1 2 Sullivan, Paul (May 28, 2021). "How to Tell if a Company's Claim of Ethical Practices Is True" via NYTimes.com.
  2. Strom, Stephanie (November 23, 2015). "Putting the Chicken Before the Egg" via NYTimes.com.
  3. https://www.wsj.com/finance/investing/esg-public-benefit-corporation-invest-8fc67117
  4. 1 2 "68-year-old started 'about 50 businesses,' then 'stopped trying to get rich'—and built a $450 million egg company". CNBC. 2023-10-04.
  5. "Pasture-raised egg producer Vital Farms sets terms for $125 million IPO".
  6. "Vital Farms: Leading the Way in Ethical Food Production". Conscious Capitalism, Inc. Retrieved 2025-03-31.

Official website