Founded | 2007 |
---|---|
Founder | Matt O'Hayer |
Headquarters | , |
Key people | Russell Diez-Canseco (CEO) |
Website | vitalfarms |
Vital Farms is an American egg and butter brand founded by Matt O'Hayer. [1] [2] It is a public-benefit corporation. [3]
Vital Farms was initially founded in 2007 by self-proclaimed entrepreneur Matt O’Hayer in Austin, Texas. O'Hayer built the company with 20 hens in a 27-acre farm based on the philosophy of Conscious Capitalism. [1] [4] On July 31, 2020, the company went public on NASDAQ under the ticker symbol VITL. [5]
Vital Farms specializes in providing ethically sourced eggs and butter by partnering directly with a network of family-owned farms. [6] [4]