WARD (AM)

Last updated
WARD
City Petoskey, Michigan
Frequency 750 kHz
BrandingMemories FM
Programming
Format Easy Listening
Ownership
OwnerSuzanne Henderson [1]
(N Content Marketing, LLC)
History
First air date
June 2000 [2] [3]
Former call signs
WWKK (2000-2007) [4]
WLDR (2007-2008) [4]
Call sign meaning
Named after owner Roy Henderson's son [5]
Technical information
Facility ID 79338
Class B
Power 1,000 watts day
330 watts night
Transmitter coordinates
 45°20′06″N84°55′34″W / 45.335°N 84.926°W / 45.335; -84.926 Coordinates: 45°20′06″N84°55′34″W / 45.335°N 84.926°W / 45.335; -84.926

WARD (750 AM) is a radio station licensed to Petoskey, Michigan, and owned by Suzanne Henderson through N Content Marketing. [1]

Contents

History

The station began broadcasting in June 2000, holding the call sign WWKK, and aired an oldies format with programming from Westwood One. [2] [3] [6] The station was branded "Kool 750". [7] The station was owned by Stone Communications. [2] In 2002, the station's weekday programming was changed to talk. [3] [8] The station retained the "Kool 750" branding. [8] In 2007, Stone Communications exchanged the station for 1210 WLDR in Kingsley, Michigan, with Roy Henderson's Fort Bend Broadcasting taking ownership of 750 WWKK and a payment of $244,000 in cash. [3] [9] In April 2007, the station's format was changed to country music, simulcasting WLDR-FM. [3] [10] In May 2007, the station's call sign was changed to WLDR. [4] In 2008, the station's call sign was changed to WARD. [4] In 2014, WARD and its simulcast partner WLDR-FM adopted an adult contemporary format. [4]

In mid-October 2019 WARD went silent (off the air). [11]

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References

  1. 1 2 Jacobson, Adam. "Roy Henderson Keeps An AM In The Family", Radio & Television Business Report. January 25, 2018. Retrieved August 15, 2018.
  2. 1 2 3 Broadcasting & Cable Yearbook 2002-2003 , Broadcasting & Cable, 2002-2003. p. D-231. Retrieved August 15, 2018.
  3. 1 2 3 4 5 WARD AM 750 Petoskey, Michiguide.com. Retrieved August 15, 2018.
  4. 1 2 3 4 5 Call Sign History, fcc.gov. Retrieved August 15, 2018.
  5. ↑ "WDLR's Bold Move Into HD Radio", Northern Express. January 18, 2009. Retrieved August 15, 2018.
  6. ↑ "Format Changes & Updates", The M Street Journal. Vol. 17 No. 9. March 1, 2000. p. 1. Retrieved August 15, 2018.
  7. ↑ "Kool 750 Good Times & Great Oldies". WWKK. Archived from the original on January 24, 2001. Retrieved August 15, 2018.
  8. 1 2 "Now... Double the Talk!". WWKK. Archived from the original on March 28, 2002. Retrieved August 15, 2018.
  9. ↑ Station Exchange Agreement, fcc.gov. February 7, 2007. Retrieved August 15, 2018.
  10. ↑ Devine, Cathy (2007-2008). The Radio Book 2007-2008 . p. 317. Retrieved August 15, 2018.
  11. ↑ Blarney Stone Broadcasting Launches North-FM In Traverse City After LMA Collapse Radioinsight - November 6, 2019
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