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Broadcast area | Bradenton, Florida |
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Frequency | 1420 kHz |
Branding | "Radio Lider 1420.AM" |
Programming | |
Format | Regional Mexican |
Ownership | |
Owner | Birach Broadcasting Corporation |
History | |
First air date | 1958 |
Call sign meaning | Bradenton |
Technical information [1] | |
Licensing authority | FCC |
Facility ID | 63985 |
Class | B |
Power |
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Transmitter coordinates | 27°32′42″N82°34′28″W / 27.54500°N 82.57444°W |
Links | |
Public license information | |
Webcast | Listen Live |
WBRD (1420 AM) is a radio station broadcasting a Regional Mexican format. Licensed to Palmetto, Florida, United States, the station serves the Bradenton area. The station is owned by Birach Broadcasting Corporation.
The FCC first licensed this station to begin operations on July 31, 1958, using callsign WBRD. [2] [3]
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