WCB Wasafi

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Wasafi Classic Baby (WCB) [1] [2] [3] is a Tanzania-based record label founded by musician Diamond Platnumz. [4] its commercial roster includes Diamond Platnumz, Mbosso, Zuchu, Lava Lava, Queen Darleen and D Voice. The label is headquartered at Mbezi Beach, Dar Es Salaam. [5] The label's Vice President is Rj The Dj who is also Diamond Platnumz's official DJ while the official producer of the label is Lizer Classic. [6] [7] In 2017, the WCB Wasafi artists released a joint project titled Zilipendwa [8] and in 2020 they released their second single titled Quarantine. [9] In 2021 WCB Wasafi signed a publishing and distribution deal with Ziiki and Warner Music Group. [10] [11] [12]

Contents

WCB Wasafi
Founded2015
Founder Diamond Platnumz
StatusActive
Distributor(s)Ziiki Media Warner Music
Genre Bongo Flava Amapiano Afrobeats Singeli Baibuda
Country of originTanzania
LocationMbezi Beach Dar Es Salaam
Official websitewcbwasafi.com
SloganWe Love Music

Artists

WCB Wasafi has signed six Tanzanian artists, most of whom have had commercial success in Africa. Achievements include nominations for BET Awards, [13] MTV Africa Music Awards, Tanzanian Music Awards and AFRIMMA Awards. [14] [15]

The label started in 2014 with the signing of Harmonize in 2015 who left the label in 2019 to start his own label called Konde Music Worldwide. [16]

Rayvanny joined in 2016 and left in 2022 to pursue his career in his newly founded label, Next Level Music. [17] [18] This followed several statements in 2020 regarding Rayvanny starting his own label and how - at the time - he planned to remain with Wasafi regardless of how many of his own labels he created. [19]

In April 2020, Zuchu was signed as the new and the second female member or the label. [20]

In mid 2023, Diamond Platnumz announced that he had signed a new artist to the label. [21] On 16 November 2023, Diamond Platnumz named D Voice as the new member of the WCB Wasafi label in a ceremony at the Superdome Arena in Dar Es Salaam. [22] [23] [24] [25]

WCB Wasafi signed artists and managers
Artist nameYear signedSongs released
Harmonize [26] 2015–2019Aiyola, Matatizo, Nishachoka, Bado, happy Birthday, Niambie, Shulala, Sina, Atarudi, Paranawe, Kainama (with Diamond Platnumz & Burna Boy),
Queen Darleen 2016Touch,Ntakufilisi, Kijuso
Rayvanny 2016–2022Give You All, Sugu, Natafuta Kiki, Siri, Zezeta, Kwetu, Mbeleko, Chuma Ulete, Unaibiwa, Makulusa
Lava Lava 2017Tuachane, Kilio, Dede, Utatulia, Teja
Mbosso 2017Nimekuzoea, Watakubali, Alele, Shida, Hodari, Tamu, Maajabu, Nadekezwa, Sonona, Ate, Amepotea, Sele
Zuchu 2020Hakuna Kulala, Nisamehe, Kwaru, Wana, Raha, Ashua, Mauzauza, cheche, litawachoma, sukari, honey,nani

Related Research Articles

Bongo Flava is a nickname for Tanzanian music. The genre developed in the 1990s, mainly as a derivative of American hip hop and traditional Tanzanian styles such as taarab and dansi, with additional influences from reggae, R&B, and afrobeats, to form a unique style of music. Lyrics are usually in Swahili or English, although increasingly from mid 2000s there has been limited use of words from Sub-Saharan African music traditions due to the influence of Afrobeats and Kwaito with their dynamics usage of West African Pidgin English, Nigerian Pidgin or other Creole language.

<span class="mw-page-title-main">Diamond Platnumz</span> Tanzanian singer, dancer, philanthropist and businessman

Naseeb Abdul Juma Issack, professionally known as Diamond Platnumz, is a Tanzanian bongo flava recording artist, dancer, philanthropist and businessman. He is the founder and CEO of WCB Wasafi Record Label, Wasafi Bet and Wasafi Media. Diamond has gained a massive following in East and Central Africa. He became the first Africa-based artist to reach 900 million views on YouTube.

<span class="mw-page-title-main">Ali Kiba</span> Tanzanian musician and songwriter

Ali Saleh Kiba, best known as Ali Kiba or occasionally as King Kiba, is a Tanzanian musician and songwriter. He is from Kigoma and the owner of Kings Music label. With hit songs such as Mwana, Aje, Chekecha Cheketua, Cinderella, Nakshi Mrembo, Usiniseme, Dushelele, Single Boy with Lady Jaydee, Mapenzi Yana Run Dunia and Macmuga. Ali Kiba is usually regarded as one of the most successful Bongo Flava stars usually associated with close rivalry with Diamond Platnumz.

Rajab Abdul Kahali, also known by his stage name Harmonize, is a Tanzanian Bongo Flava recording artist, and entrepreneur.

Raymond Shaban, better known by his stage name Rayvanny, is a Tanzanian musician, songwriter and recording artist who was signed under WCB Wasafi record label until July 2022. He was born and raised in Nzovwe ward of Mbeya city, located in Mbeya Region. He is the most successful bongo flava musician in Tanzania from Mbeya region. He is the founder and CEO of Next Level Music. Rayvanny is best known by his song "Kwetu", which introduced him to the world. Rayvanny was mentioned by MTV Base among "Acts To Look Out For" in 2017.

<i>A Boy from Tandale</i> 2018 studio album by Diamond Platnumz

A Boy from Tandale is the third studio album by Tanzanian singer Diamond Platnumz - following Kamwambie (2010) and Lala Salama (2012). It was released on March 14, 2018, by Universal Music Group. After joining Universal Music Group in 2017, Diamond began working on the songs which would be used on the album. Musically, A Boy from Tandale is an afro-pop, Bongo Flava album that displays influences of music from West of Africa - especially Nigeria.

Hamisi Shaban Taletale, also known as Babu Tale, is a Tanzanian talent manager and politician presently serving as the Chama Cha Mapinduzi's Member of Parliament for Morogoro South constituency since November 2020. He is the co-founder of the WCB Wasafi music label.

Zuhura Othman Soud better known by her stage name Zuchu,born is a Tanzanian singer and songwriter born in Zanzibar. She is based in Dar es Salaam and signed to WCB Wasafi record label. She was awarded the Silver Plaque Button by YouTube for hitting 100,000 subscribers within a week. She became the first East African female artist to reach that milestone within a week. She also became the first East African female artist to reach 1 million subscribers on YouTube 11 months later. In 2020, Zuchu was named by AFRIMMA as the Emerging Artist Award winner.

Mbwana Yusuf Kilungi, better known by his stage name Mbosso Khan is a Tanzanian singer and songwriter born in Kibiti, Pwani Region, he is currently based in Dar es Salaam and signed under WCB Wasafi record label. Mbosso is known for his songs "Nadekezwa" and "Hodari" which won Video of the Year at HiPipo Awards 2019. Mbosso released his debut studio album, Definition of Love, in March 2021.

Juma Mussa Mkambala, popularly known by his stage name Jux is a Tanzanian artist and songwriter.

Richard Martin Lusinga, known professionally as Rich Mavoko, is a Tanzanian singer and songwriter. He was initially signed to 'King Kaka Records' in 2016, a record label founded by Kenyan rapper King Kaka, and later to WCB Wasafi. Some of his most widely known songs include 'Kokoro' featuring Diamond Platnumz, 'Rudi' featuring Patoranking, 'Show Me' featuring Harmonize, and 'Bad Boy' featuring A.Y. In 2020 he released his first E.P, 'MiniTape' as an independent artist.

<span class="mw-page-title-main">S2Kizzy</span> Tanzanian Record Producer (born 1995)

Salmin Kasimu Maengo, popularly known by his producer-artist name S2KIZZY, is a Tanzanian record producer and songwriter. He is best known for producing Bongo Flava songs "Amaboko" by Rayvanny ft Diamond Platnumz, and "Tetema" by Rayvanny ft Diamond platnumz. He has produced albums for and overseen the careers of Diamond Platnumz, Rayvanny, Bill Nass and Vanessa Mdee. He is credited as a 'super-producer' in contemporary Bongo-Flava, Bongo-Trap, Afrobeats and Afro-pop.

<span class="mw-page-title-main">Warner Music Africa</span> Music company

Warner Music Africa is a music corporation of the global record label Warner Music Group, founded on 5 December 2013. with its South Africa arm managing artist development, marketing, and distribution for Warner Music artists in Africa, with its corporate headquarters located in 1 Saxon Rd, Hyde Park, Sandton, 2196, Johannesburg, South Africa.

<span class="mw-page-title-main">Director Kenny</span> Tanzanian cinematographer

Kenned David Sanga, also known by his pseudonym "Director Kenny", Tanzanian music video director, cinematographer and film director from Dar es salaam, Tanzania.

Angel Nyigu is a Tanzanian dancer and choreographer. She has extensively worked with recording artist Diamond Platnumz appearing in his music videos and is the founder of Tanzania Dance. Her dance routines mainly consist of Afro dance, Hip hop and Dancehall.

Omary Ally Mwanga, known professionally as Marioo, is a Tanzanian singer, songwriter, and music producer. He is known for his hits such as Bia Tamu, Mama Amina, Dear Ex, Raha, Mi Amor and Naogopa, songs that have made him a household name in Tanzania.

<span class="mw-page-title-main">Barnaba Classic</span> Tanzanian singer-songwriter

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<span class="mw-page-title-main">Lava Lava (singer)</span> Tanzanian singer

Abdul Juma Idd better known by his stage name Lava Lava is a Tanzanian singer signed under WCB Wasafi record label. His hit songs such as Saula, Nga'ring'ari, Habibi, Tuna Kikao and Tajiri have made a household in Tanzania. He is known for his signature Bongo Flava sound and Baibuda music style.

<span class="mw-page-title-main">RJ The DJ</span> Tanzanian DJ

Romeo George alias RJ The DJ and Romy Jon(e)s is a Tanzanian DJ, record producer and television actor.

Mwanahawa Abdul Juma better known by her stage name Queen Darleen is a Tanzanian singer signed under WCB Wasafi.

References

  1. ↑ "Tanzania: Wasafi Classic Donates to Support Quality Education" . Tanzania Daily News (Dar es Salaam). 8 June 2016. Retrieved 24 March 2018.
  2. ↑ "VIDEO: Vigezo vya kujiunga na record label ya WCB ya Diamond Platnumz – Millardayo.com". Millard AYO (in Swahili). 5 August 2016. Archived from the original on 22 April 2023. Retrieved 24 March 2018.{{cite news}}: CS1 maint: unfit URL (link)
  3. ↑ Mosongo, Josephine (11 November 2017). "SHOWBUZZ: Diamond Platnumz' brother reveals WCB label weakness". Daily Nation (Kenya Edition). Retrieved 24 March 2018.
  4. ↑ Ndila, Janet (8 June 2017). "Why diamond Platinumz only signs musicians from poor background". Pulselive Kenya. Retrieved 5 January 2024.
  5. ↑ Ilado, Lucy (21 February 2018). "Wasafi Classic Baby". Music In Africa. Retrieved 5 January 2024.
  6. ↑ "Lizer, the man behind WCB chat topping hits". The Citizen. 2 April 2021. Retrieved 2 January 2024.
  7. ↑ Gesare, Tracy (22 March 2019). "Meet Lizer Classic, the magical hands behind Wasafi Records hits". The Standard (Kenya). Retrieved 5 January 2024.
  8. ↑ Platnumz, Diamond (2017). "Zilipendwa". Spotify . Retrieved 5 January 2023.
  9. ↑ Platnumz, Diamond (2020). "Quarantine". Spotify . Retrieved 5 January 2024.
  10. ↑ "Warner Music seals partnership with Diamond Platnumz and his WCB-Wasafi label". www.musicweek.com. 18 May 2021. Retrieved 2 January 2024.
  11. ↑ "Warner Music Announces Partnership with Diamond Platnumz and WCB-Wasafi". Warner Music Group. 18 May 2021. Retrieved 5 January 2024.
  12. ↑ Muli, Francis (18 May 2021). "Diamond Platnumz and His WCB-Wasafi Label Sign Deal to Join Warner Music". KahawaTungu. Retrieved 5 January 2024.
  13. ↑ "BET Awards 2017 | Best International Viewers' Choice | Nominees". BET.com. Archived from the original on 11 October 2017. Retrieved 5 January 2024.
  14. ↑ "Must Read! Diamond Platnumz's Emotional Congratulatory Message To Wasafi Singer Harmonize". Kiss FM. 17 October 2016. Archived from the original on 2 July 2018. Retrieved 24 March 2018.
  15. ↑ Ben, Benjamin (30 April 2023). "TMA decorates Kikwete as Zuchu grabs five awards - Daily News". Daily News (Tanzania). Retrieved 26 December 2023.
  16. ↑ "Harmonize wants out of Diamond's WCB label as the cradle rocks". The Citizen (Tanzania). 10 April 2021. Retrieved 26 December 2023.
  17. ↑ "Rayvanny Finally Leaves Wasafi After Long Tussle, Diamond Congratulates Him". Soundcity. 14 July 2022. Retrieved 26 December 2023.
  18. ↑ Wambua, Janet (12 July 2022). "Rayvanny officially announces exit from Diamond's WCB Wasafi label". Citizen Digital. Retrieved 5 January 2024.
  19. ↑ Ngina, Fay (12 July 2022). "Rayvanny officially leaves WCB Wasafi". The Standard (Kenya). Retrieved 5 January 2024.
  20. ↑ A., Paul (13 April 2020). "Who was Zuchu before Joining Diamond's Wasafi?". mdundo.com. Retrieved 26 December 2023.
  21. ↑ Maganga, Charles (2 February 2023). "Diamond Platnumz Signs A New Artist To WCB Wasafi". Notjustok East Africa. Retrieved 29 July 2023.
  22. ↑ Maganga, Charles (17 November 2023). "D Voice unveiled as the new WCB Wasafi signee | Notjustok". Notjustok East Africa. Retrieved 26 December 2023.
  23. ↑ Ngigi, Elizabeth (16 November 2023). "Diamond Platnumz to unveil new signee for WCB record label". Nairobi News. Retrieved 5 January 2024.
  24. ↑ Ngigi, Elizabeth (18 November 2023). "Diamond Platnumz stresses respect for Wasafi rules amid D Voice entry". Nairobi News. Retrieved 5 January 2024.
  25. ↑ Ngigi, Elizabeth (20 November 2023). "Rayvanny on his success and the artiste who replaced him at Wasafi Records". Nairobi News. Retrieved 5 January 2024.
  26. ↑ "Hofu ya kupotezwa na WCB ilivyomtesa Harmonize | East Africa Television". East African Television Limited (in Swahili). 22 March 2017. Retrieved 24 March 2018.
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