Rex David Thomas was an American businessman, philanthropist, and fast-food tycoon. Thomas was the founder and chief executive officer of Wendy's, a fast-food restaurant chain specializing in hamburgers. In this role, Thomas appeared in more than 800 commercial advertisements for the chain from 1989 to 2002, more than any other company founder in television history.
Burger King Corporation is an American multinational chain of hamburger fast food restaurants. Headquartered in Miami-Dade County, Florida, the company was founded in 1953 as Insta-Burger King, a Jacksonville, Florida–based restaurant chain. After Insta-Burger King ran into financial difficulties, its two Miami-based franchisees David Edgerton (1927–2018) and James McLamore (1926–1996) purchased the company in 1959 and renamed it "Burger King". Over the next half-century, the company changed hands four times and its third set of owners, a partnership between TPG Capital, Bain Capital, and Goldman Sachs Capital Partners, took it public in 2002. In late 2010, 3G Capital of Brazil acquired a majority stake in the company in a deal valued at US$3.26 billion. The new owners promptly initiated a restructuring of the company to reverse its fortunes. 3G, along with its partner Berkshire Hathaway, eventually merged the company with the Canadian-based doughnut chain Tim Hortons under the auspices of a new Canadian-based parent company named Restaurant Brands International.
Hardee's Restaurants LLC is an American fast-food restaurant chain operated by CKE Restaurants Holdings, Inc. ("CKE") with locations primarily in the Southern and Midwestern United States. The company has evolved through several corporate ownerships since its establishment in 1960 in North Carolina.
Clara Peller was a Russian-born American manicurist and television personality who, already an octogenarian, starred in the 1984 "Where's the beef?" advertising campaign for the Wendy's fast food restaurant chain, created by the Dancer Fitzgerald Sample advertising agency.
"Where's the beef?" is a catchphrase in the United States and Canada, introduced as a slogan for the fast food chain Wendy's in 1984. Since then it has become an all-purpose phrase questioning the substance of an idea, event, or product.
In-N-Out Burgers, doing business as In-N-Out Burger, is an American regional chain of fast food restaurants with locations primarily in California and to a lesser extent the Southwest from Oregon to Texas. It was founded in Baldwin Park, California, in 1948 by Harry (1913–1976) and Esther Snyder (1920–2006). The chain is headquartered in Irvine, California and has expanded outside Southern California into the rest of California, as well as into Arizona, Nevada, Utah, Texas, Oregon, Colorado, and Idaho, and is planning expansions into New Mexico and Tennessee. The current owner is Lynsi Snyder, the Snyders' only grandchild.
The Whopper is the signature hamburger and an associated product line sold by the international fast food restaurant chain Burger King and its Australian franchise Hungry Jack's. Introduced in 1957, the hamburger has undergone several reformulations, including changes to portion size and bread used. The hamburger is well known in the fast food industry, with Burger King advertising itself as "the Home of the Whopper" and naming its kiosk stores the BK Whopper Bar. In response to the Whopper, Burger King's competitors have developed similar products designed to compete against it.
White Castle is an American regional hamburger restaurant chain with 345 locations across 13 states, with its greatest presence in the Midwest and New York metropolitan area. Founded on September 13, 1921, in Wichita, Kansas, it has been generally credited as the world's first fast-food hamburger chain. It is known for its small, square hamburgers referred to as "sliders". The burgers were initially priced at five cents until 1929 and remained at 10 cents until 1949. In the 1940s, White Castle periodically ran promotional ads in local newspapers which contained coupons offering five burgers for ten cents, takeout only. In 2014, Time named the White Castle slider "The Most Influential Burger of All Time".
Chili's Grill & Bar is an American casual dining restaurant chain. The company was founded by Larry Lavine in Texas in 1975 and is currently owned and operated by Brinker International.
Fast food advertising promotes fast food products and utilizes numerous aspects to reach out to the public.
BK Chicken Fries are a fried chicken product sold by the international fast-food restaurant chain Burger King. At the time of their introduction in 2005, the company had intended Chicken Fries to be one of their larger, adult-oriented products made with higher-quality ingredients than their standard menu items. Additionally, the product further targeted the snacking and convenience food markets with a specific packaging design that was intended to be easier to handle and fit into automotive cup holders. The product was part of a series of product introductions designed to expand Burger King's menu with both more sophisticated fare and present a larger, meatier product that appealed to 24- to 36-year-old males. Along with this series of larger, more complex menu products, the company intended to attract a larger, more affluent adult audience who would be willing to spend more on the better-quality products. They were discontinued in the United States in 2012, but continued to be sold in some markets, such as Italy. In August 2014, they were reintroduced for a limited-time offering (LTO) in North America, leading to their permanent re-addition to the menu in March 2015 in over 30 countries globally.
Anthony Hsieh was an American internet entrepreneur and venture capitalist. He retired as the CEO of the online shoe and clothing company Zappos in August 2020 after 21 years. Prior to joining Zappos, Hsieh co-founded the Internet advertising network LinkExchange, which he sold to Microsoft in 1998 for $265 million.
Where's Herb? was an advertising campaign for the fast food chain Burger King that ran in 1985 and 1986. The television commercials featured a fictional character named Herb, who was described as never having eaten a Whopper in his life. Advertisements called on fans to visit their local Burger King in the hope of finding Herb and winning a prize. The campaign also included an "I'm not Herb" promotion, in which customers could get a discounted Whopper by including the phrase in their order. This confused people who tried to follow the promotion because they did not know what Herb looked like. By the time his appearance was revealed, many people had already lost interest in the campaign. The promotion was poorly received and was the last campaign that the J. Walter Thompson agency designed for Burger King.
Wendy's is an American international fast food restaurant chain founded by Dave Thomas on November 15, 1969, in Columbus, Ohio. Its headquarters moved to Dublin, Ohio, on January 29, 2006. As of December 31, 2018, Wendy's was the world's third-largest hamburger fast-food chain with 6,711 locations, following Burger King and McDonald's. On September 29, 2008, the company merged with Triarc Companies Inc., the publicly traded parent company of Arby's; Wendy's headquarters remained in Dublin. Triarc then became known as Wendy's/Arby's Group, and later as the Wendy's Company following the sale of Arby's to Roark Capital Group.
The Burger wars are a series of off-and-on comparative advertising campaigns consisting of mutually-targeted advertisements that highlight the intense competition between hamburger fast food chains McDonald's, Wendy's, Burger King and others in the United States. The term first came into use during the late 1970s due to an attempt by Burger King to generate increased market and mind-share by attacking the size of bigger rival McDonald's hamburgers.
Gizem Memiç (Turkish:[ˈɡizemˈmemitʃ]; is a Turkish model and beauty pageant titleholder who won the title of Miss Turkey 2010 on 1 April 2010. She graduated from Interior Architecture & Environmental Design at Bilkent University.
Carl's Jr. Restaurants LLC is an American fast-food restaurant chain operated by CKE Restaurant Holdings, Inc., with franchisees in North and South America, Asia, Oceania, Europe, and Africa.
The fast-food restaurant chain Burger King was the first major fast food chain to introduce a grilled chicken sandwich to the marketplace, in 1990, six months before Wendy's and four years before McDonald's. Since then, Burger King, and its Australian franchise Hungry Jack's have offered a variety of grilled chicken sandwiches, as have Wendy's and McDonald's.
