On November 24, 2000, Nickelback announced "Worthy to Say" as the next single in Canada via their official website, detailing plans to shoot a music video in Toronto.[7]
Despite its promotion, "Worthy to Say" did not achieve the same commercial success as the album’s prior singles, largely due to the band's shift toward recording their next album, Silver Side Up, in early 2001.[8] Once the lead single for the new album, "How You Remind Me",[9] was released and gained significant airplay,[10]Roadrunner Records prioritized the new material, effectively ending the marketing campaign for The State.[11][12]
Music video
The music video for "Worthy to Say" was directed by Ulf Buddensiec and premiered on MTV Canada in December 2000.[13][14] It features a crime-theme narrative set in an urban environment, interspersed with footage of Nickelback performing in a dimly lit, run-down apartment. The storyline follows a young man involved in illicit activities such as drug deals, culminating in a police raid and arrest, thematically aligning with the song's lyrics.[15]
Legacy
Although the song did not achieve mainstream chart success, it remains a distinctive part of Nickelback’s early discography. "Worthy to Say" was released exclusively in Canada as a promotional single, reflecting the band's regional focus before their global breakthrough.[16] The CD single was issued in limited quantities and primarily distributed to Canadian radio stations, making surviving copies rare among collectors.[17] The music video, which aired briefly on MTV Canada, has not been re-released, surviving mainly through fan-recorded VHS copies shared online.[18]
↑ The State (media notes). Nickelback. EMI Music Canada. 2000. 7243 5 25951 2 9.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
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