Rolf Reber

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Rolf Reber
Rolfreber official2.jpg
Born (1959-05-17) 17 May 1959 (age 63)
Basel, Switzerland
Nationality Swiss
Known for Processing fluency theory of aesthetic pleasure
Scientific career
Fields Psychology
Institutions University of Oslo

Rolf Reber (born 17 May 1959) is professor of psychology at the University of Oslo.

Contents

Research

Rolf Reber is known for his research on processing fluency, especially the processing fluency theory of aesthetic pleasure he developed together with Norbert Schwarz from the University of Michigan and Piotr Winkielman from the University of California at San Diego. [1] The core assumption of the theory is that an audience draws aesthetic pleasure from the fact that an object can be processed easily, especially if a viewer remains unaware of the source of this processing ease.

Theory resolution

This theory resolves an apparent contradiction between the uniformity of musical preferences in infants and the cultural differences of musical tastes in adults. Infants prefer consonant melodies because newborns share biological mechanisms that make them process consonance in music more easily than dissonance. When children grow up, they are exposed to the music of their culture, explaining why individuals from different cultures have different musical tastes. In addition, research found that processing fluency influences both affect [2] and the judged truth of statements, [3] suggesting that ease of processing is a common underlying experience in both perceived beauty and judged truth.

Observation

This observation fits anecdotal observations that mathematicians and scientists sometimes use beauty of a theorem as an indication for its truth, an idea that has been explored in more recent work. [4] Processing fluency and its effects can help explain the "Aha"-experience. [5] [6] The processing fluency theory of aesthetic pleasure has influenced work in psychology, [7] [8] [9] philosophy, [10] marketing, [11] [12] and finance. [13] An extension of the processing fluency theory takes account of the fact that many artworks are difficult to process. Nevertheless, audiences interpret these artworks in a meaningful way and like them. [14]

Instructional technique

More recently, Rolf Reber and his collaborators have developed and explored Example Choice, an instructional technique designed to increase relevance and student interest in the learning of abstract principles in mathematics and science. Students are given examples from different topics that all address the same underlying principle, and a student has to choose the example that interests him or her most. The chosen example is then used to explain the formal principle. This technique is supposed to connect the formal principle to students' interest. Research has shown that students become more interested and spend more time learning the principle when they can choose an example than when they are given an example. [15]

Author

Rolf Reber is author of the book Critical Feeling that introduces the concept of critical feeling which extends the notion of critical thinking [16] and two popular science books in German, among them Kleine Psychologie des Alltäglichen (A brief psychology of everyday life) which has been translated into Norwegian, Korean and Chinese. [17]

Related Research Articles

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<span class="mw-page-title-main">Beauty</span> Characteristic that provides pleasure or satisfaction

Beauty is commonly described as a feature of objects that makes these objects pleasurable to perceive. Such objects include landscapes, sunsets, humans and works of art. Beauty, together with art and taste, is the main subject of aesthetics, one of the major branches of philosophy. As a positive aesthetic value, it is contrasted with ugliness as its negative counterpart.

<span class="mw-page-title-main">Wilhelm Wundt</span> German founder of psychology

Wilhelm Maximilian Wundt was a German physiologist, philosopher, and professor, known today as one of the fathers of modern psychology. Wundt, who distinguished psychology as a science from philosophy and biology, was the first person ever to call himself a psychologist. He is widely regarded as the "father of experimental psychology". In 1879, at the University of Leipzig, Wundt founded the first formal laboratory for psychological research. This marked psychology as an independent field of study. By creating this laboratory he was able to establish psychology as a separate science from other disciplines. He also established the first academic journal for psychological research, Philosophische Studien, to publish the institute's research.

<span class="mw-page-title-main">Gestalt psychology</span> Theory of perception

Gestalt psychology, gestaltism, or configurationism is a school of psychology that emerged in the early twentieth century in Austria and Germany as a theory of perception that was a rejection of basic principles of Wilhelm Wundt's and Edward Titchener's elementalist and structuralist psychology.

<span class="mw-page-title-main">Max Wertheimer</span> Austro-Hungarian psychologist (1880–1943)

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The mere-exposure effect is a psychological phenomenon by which people tend to develop a preference for things merely because they are familiar with them. In social psychology, this effect is sometimes called the familiarity principle. The effect has been demonstrated with many kinds of things, including words, Chinese characters, paintings, pictures of faces, geometric figures, and sounds. In studies of interpersonal attraction, the more often people see a person, the more pleasing and likeable they find that person.

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<span class="mw-page-title-main">Neuroesthetics</span> Sub-discipline of empirical aesthetics

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Norbert Schwarz is Provost Professor in the Department of Psychology and the USC Marshall School of Business at the University of Southern California and a co-director of the USC Dornsife Mind and Society Center.

<span class="mw-page-title-main">Mathematical beauty</span> Aesthetic value of mathematics

Mathematical beauty is the aesthetic pleasure derived from the abstractness, purity, simplicity, depth or orderliness of mathematics. Mathematicians may express this pleasure by describing mathematics as beautiful or describe mathematics as an art form, e.g., a position taken by G. H. Hardy) or, at a minimum, as a creative activity. Comparisons are made with music and poetry.

<span class="mw-page-title-main">Eureka effect</span> Human experience of suddenly understanding a previously incomprehensible problem or concept

The eureka effect refers to the common human experience of suddenly understanding a previously incomprehensible problem or concept. Some research describes the Aha! effect as a memory advantage, but conflicting results exist as to where exactly it occurs in the brain, and it is difficult to predict under what circumstances one can predict an Aha! moment.

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<span class="mw-page-title-main">Perceptual learning</span>

Perceptual learning is learning better perception skills such as differentiating two musical tones from one another or categorizations of spatial and temporal patterns relevant to real-world expertise. Examples of this may include reading, seeing relations among chess pieces, and knowing whether or not an X-ray image shows a tumor.

Processing fluency is the ease with which information is processed. Perceptual fluency is the ease of processing stimuli based on manipulations to perceptual quality. Retrieval fluency is the ease with which information can be retrieved from memory.

The processing fluency theory of aesthetic pleasure is a theory in psychological aesthetics on how people experience beauty. Processing fluency is the ease with which information is processed in the human mind.

In psychology of art, the relationship between art and emotion has newly been the subject of extensive study thanks to the intervention of esteemed art historian Alexander Nemerov. Emotional or aesthetic responses to art have previously been viewed as basic stimulus response, but new theories and research have suggested that these experiences are more complex and able to be studied experimentally. Emotional responses are often regarded as the keystone to experiencing art, and the creation of an emotional experience has been argued as the purpose of artistic expression. Research has shown that the neurological underpinnings of perceiving art differ from those used in standard object recognition. Instead, brain regions involved in the experience of emotion and goal setting show activation when viewing art.

Experimental aesthetics is a field of psychology founded by Gustav Theodor Fechner in the 19th century. According to Fechner, aesthetics is an experiential perception which is empirically comprehensible in light of the characteristics of the subject undergoing the experience and those of the object. Experimental aesthetics is the second oldest research area in psychology, psychophysics being the only field which is older. In his central work Introduction to Aesthetics Fechner describes his empirical approach extensively and in detail. Experimental aesthetics is characterized by a subject-based, inductive approach.

<span class="mw-page-title-main">Michael Kubovy</span>

Michael Kubovy is an Israeli American psychologist known for his work on the psychology of perception and psychology of art.

References

  1. Reber, R., Schwarz, N., Winkielman, P.: "Processing fluency and aesthetic pleasure: Is beauty in the perceiver's processing experience?", Personality and Social Psychology Review, 8(4):364–382.
  2. Reber, R., Winkielman, P. & Schwarz, N. (1998). Effects of perceptual fluency on affective judgments. Psychological Science, 9, 45–48.
  3. Reber, R., & Schwarz, N. (1999). Effects of perceptual fluency on judgments of truth. Consciousness and Cognition, 8, 338–342.
  4. Reber, R., Brun, M., & Mitterndorfer, K. (2008). The use of heuristics in intuitive mathematical judgment. Psychonomic Bulletin & Review, 15, 1174–1178.
  5. Topolinski, S., & Reber, R. (2010). Gaining insight into the "Aha"-experience. Current Directions in Psychological Science, 19, 402–405.
  6. Wray, H. (2011, January). Aha! The 23-Across Phenomenon. APS Observer, 24(1).
  7. Gazzaniga, M. S. (2008). Human: The Science Behind What Makes Us Unique. New York: Ecco Books, Harper Collins.
  8. Rubin, M., Paolinia, S., & Crisp, R. J. (2010). A processing fluency explanation of bias against migrants. Journal of Experimental Social Psychology, 46, 21–28.[View]
  9. Topolinski , S. (2010). Moving the eye of the beholder: Motor components in vision determine aesthetic preference. Psychological Science, 21, 1220–1224.
  10. Scharfstein, B.-A. (2009). Art without borders: A philosophical exploration of art and humanity. Chicago: Chicago University Press.
  11. Lee, A. Y., & Labroo, A. A. (2004). The Effect of Conceptual and Perceptual Fluency on Brand Evaluation. Journal of Marketing Research, 41 (2004): 151–165.
  12. Labroo, A. A., Dhar, R., & Schwarz, N. (2008). Of frogs, wines, and frowning watches: Semantic priming, perceptual fluency, and brand evaluation. Journal of Consumer Research, 34, 819–831.
  13. Alter, A. L. & Oppenheimer, D. M. (2006).

    Fluctuations

    Predicting short-term stock fluctuations by using processing fluency. Proceedings of the National Academy of Sciences, 103 (24), .
  14. Bullot, N. J., & Reber, R. (2013). The Artful Mind Meets Art History: Toward a Psycho-Historical Framework for the Science of Art Appreciation. Behavioral and Brain Sciences, 36, 123–180.
  15. Reber, R., Hetland, H., Chen, W., Norman, E., & Kobbeltvedt, T. (2009): Effects of example choice on interest, control, and learning. In: Journal of the Learning Sciences. 18 (4): 509–548.
  16. Reber, R. (2016). Critical Feeling: How to Use Feelings Strategically. Cambridge: Cambridge University Press.
  17. Reber, R. (2008). Kleine Psychologie des Alltäglichen (A brief psychology of everyday life), 2nd edition. München: C.H. Beck.