| Company type | Animation studio |
|---|---|
| Industry | Animation · Children's entertainment |
| Headquarters | United Kingdom |
| Products | Booba, Booba & Loola, Booba: Food Puzzle, The Booba Show |
| Website | 3dsparrow.com |
3D Sparrow is an independent animation studio based in the United Kingdom and serves as the in-house production company for the Dubai-based entertainment company Kedoo. [1] The studio is best known for producing the global children's animated franchise Booba and specializes in developing non-dialogue comedic content aimed primarily at preschool and family audiences.
3D Sparrow was founded in 2015 by a group of gaming and advertising executives. [1] In 2016, the company began producing its original animated television series Booba, a non-dialogue comedy that follows a small, curious creature exploring the modern world. [2] [3]
In 2018, Booba was acquired by Netflix for worldwide streaming under a two-year global licensing agreement. [4] In the same year, 3D Sparrow reached an agreement with Monster Entertainment to distribute the second season of Booba globally, excluding China. [5] [6] In 2019, the studio partnered with the children's distributor Bejuba! to premiere the third season of Booba on its broadcast network. [7] [8]
In the fourth quarter of 2020, 3D Sparrow signed several broadcasting and licensing agreements, including deals with Turner Turkey, TV 2 Norway, and TV Educa Chile, marking its first partnership in Latin America. [9] In early 2021, the studio partnered with RTL Croatia and TV Poland to broadcast Booba on their children's channels, RTL Kockica and TVP ABC. [2] In the same year, 3D Sparrow announced Netflix's renewal of Booba for a third season, along with a new short, Food Puzzle, which was set to be streamed internationally from February 2021. [2]
In 2023, 3D Sparrow announced the renewal of its agreement with Netflix to release the fourth season of Booba in 2024, along with additional streaming deals with ITVX, 9GO!, and Pro Plus, while STAR Channel acquired all four seasons for Greece. [3] [10] Along with Booba's 4th season, 3D Sparrow launched the four-part educational live-action series The Booba Show, designed to help children develop social skills. [1] [11] [12]
In September 2025, 3D Sparrow collaborated with the entertainment operator Blue Monster to launch Booba World, the first Booba-themed destination. It is scheduled to open in early 2026 at the First Avenue Mall in Jumeirah, Dubai. [13] In the same month, Warner Bros. Discovery acquired the fifth season for HBO Max (worldwide, excluding the United States), for Cartoonito in Latin America, and for POGO and Discovery Kids in India. [14] [15]
In November 2025, 3D Sparrow and Kedoo Entertainment announced a 6th season titled Booba & Loola, introducing new main characters such as Loola, the first female Booba and Tiny Booba. [16] [17] Disney+ acquired Booba and Loola for distribution in 16 European countries, with the rollout scheduled for early 2026. [16]
As of November 2025, Booba's YouTube channel had reached 22 billion views and 20 million subscribers, while the show ranked among Netflix's top 10 kids' animated titles and was the number 1 title in the comedy genre. [1]
In 2022, 3D Sparrow appointed IMG as the global licensing agency for Booba, with IMG developing a consumer-products programme including toys, apparel, fast-moving consumer goods (FMCG), events, and promotions. [18] [19] [20]