Amrita Shah

Last updated

Amrita Shah
NationalityIndian
Occupations
  • Journalist
  • writer
Academic background
Education Elphinstone College

Amrita Shah is an Indian journalist, scholar and writer. She was the first female editor of the men's magazine Debonair , and a founding editor of the Indian edition of Elle . Her work includes a pioneering series of articles on Mumbai's organised crime, a biography of the father of the Indian space program Vikram Sarabhai, a study of India's emerging politics through an urban framing in a contemporary history of the city of Ahmedabad, and a book on the impact of television in India.

Contents

Her major works have been supported by several awarded fellowships, including from the New India Foundation, Fulbright, the Nantes Institute for Advanced Study, the Homi Bhabha Fellowships Council, and the Institute for Public Knowledge at New York University.

Shah has been Contributing Editor with the Indian Express , a correspondent for Mumbai's Imprint Magazine and a Stringer for Time-Life .

Career

Amrita Shah graduated in 1983 in English literature from Elphinstone College, Mumbai. [1] She subsequently became a Stringer for the American Time magazine, and authored a series of articles on Mumbai's organised crime in the Illustrated Weekly of India and other publications. [1] [2]

She was the editor of the men's magazine Debonair at the time of the sensational campaign launching KamaSutra condoms in 1991; the magazine sold out in just a few days. [3] According to Shah, the rush to buy the issue was entirely due to the images in the adverts. [3] Unusual for its time, she was the magazine's first female editor. [4] In 1996 she became the founding editor of Elle . [1] [5]

From 1999 to 2009 Shah was a Contributing Editor and Columnist with the Indian Express. [2] She has also worked for Mumbai's Imprint Magazine. [6] Stephen H. Hess noted that journalists like Shah objected to Americentrism in publishing and aspired to writing about a wider range of topics, with an aim to reach larger audiences. [6] Referring to Orientalist expectations in the Western media, Shah writes that stories on burning brides and stampeding elephants were the kind of stories routinely expected of Indian contributors by the Western media. [6]

Fellowships

In 2008 she held a fellowship with the New India Foundation, working on her book about the Indian city of Ahmedabad. [7] Continuing with research on the city and global urbanism, in 2009 she was a Fulbright-Nehru Doctoral and Professional Research fellow. [8] From January to April 2018 she was a writing fellow at the Johannesburg Institute for Advanced Study. [9] In 2019, she was listed as resident fellow at The Nantes Institute for Advanced Study, continuing her work on a project titled "A Personal Journey Into History", in which she roams through Britain's Indian Ocean Empire following the trail of her great grandfather Mohanlal who travelled to Natal at the turn of the twentieth century. [1] She has previously received fellowships from the Homi Bhabha Fellowships Council, the Indian Culture Ministry (2012), the Indian Council for Historical Research (2013), the Stimson Center in Washington DC and the Institute for Public Knowledge at New York University. [2]

Works

Hype, Hypocrisy, and Television in Urban India

Shah's book Hype, Hypocrisy, and Television in Urban India was published in 1997. [10] It was a survey of the socio-cultural and political landscape of post liberalisation India and contained significant findings including on the expansion of the media, [11] on the dramatic transformation in the lives of Indian women, [12] [13] and on the future of journalism. [14] While researching the book she became interested in Vikram Sarabhai, the father of the Indian Space Program and a key proponent of television in India, and his city of birth, Ahmedabad. [15]

Vikram Sarabhai: A Life

She subsequently authored a biography of Vikram Sarabhai, titled Vikram Sarabhai: A Life, published in 2007. [16] [17] In it she wrote that Sarabhai "dreamed of using space technology for applications in agriculture, forestry, oceanography, geology, mineral prospecting and cartography, with a strict focus on peaceful ends". [18] She included relationship difficulties with his wife, Mrinalini Sarabhai. [19] Space historian Asif Azam Siddiqi called the work a "thoughtful examination of his life". [20] In Robert S. Anderson's Nucleus and Nation: Scientists, International Networks, and Power in India, a footnote credits the biography for being one of the best about an Indian scientist. [16]

Ahmedabad: A City in the World

Her book Ahmedabad: A City in the World was published in 2015, and described an emerging national politics through a city developmental frame. [21] Shah details the emergence of a bleak Muslim ghetto, called Bombay Hotel, [22] following Miraj, who lost his home in the attack on the Gulbarg Society. [23] [24] Shah writes that "all signs of life [at Gulbarg].. have been stamped out". [25] The book is described as well written in Thomas Blom Hansen's Saffron Republic: Hindu Nationalism and State Power in India. [26] In 2016, Ahmedabad was shortlisted for the Raymond-Crossword Book Award. [1] In 2017 SAGE awarded Shah the Tejeshwar Singh Memorial Award. [27]

Telly-Guillotined: How Television Changed India

Shah's book Telly-Guillotined: How Television Changed India, published in 2019, is a new, revised, and expanded version of Hype, Hypocrisy, and Television in Urban India (1997), continuing the story of television in India for an additional two decades. [10] [15]

Selected publications

Articles

Books

Related Research Articles

<span class="mw-page-title-main">Ahmedabad</span> Metropolis in Gujarat, India

Ahmedabad is the most populous city in the Indian state of Gujarat. It is the administrative headquarters of the Ahmedabad district and the seat of the Gujarat High Court. Ahmedabad's population of 5,570,585 makes it the fifth-most populous city in India, and the encompassing urban agglomeration population estimated at 6,357,693 is the seventh-most populous in India. Ahmedabad is located near the banks of the Sabarmati River, 25 km (16 mi) from the capital of Gujarat, Gandhinagar, also known as its twin city.

<span class="mw-page-title-main">Mallika Sarabhai</span> Indian politician

Mallika Sarabhai is an activist and Indian classical dancer and actress from Ahmedabad, Gujarat, India. Daughter of a classical dancer Mrinalini Sarabhai and space scientist Vikram Sarabhai, Mallika is an accomplished Kuchipudi and Bharatanatyam dancer and performer who has specialized in using the arts for social change and transformation.

<span class="mw-page-title-main">Indian Institute of Management Ahmedabad</span> Business school in India

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<span class="mw-page-title-main">Vikram Sarabhai</span> Indian physicist and astronomer

Vikram Ambalal Sarabhai Jain was an Indian physicist and astronomer who initiated space research and helped to develop nuclear power in India.

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<span class="mw-page-title-main">Ambalal Sarabhai</span> Indian industrialist (1890–1967)

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<span class="mw-page-title-main">Mrinalini Sarabhai</span> Indian classical dancer

Mrinalini Vikram Sarabhai was an Indian classical dancer, choreographer and instructor. She was the founder and director of the Darpana Academy of Performing Arts, an institute for imparting training in dance, drama, music and puppetry, in the city of Ahmedabad. She received Padma Bhushan in 1992 and Padma Shri in 1965. She also received many other citations in recognition of her contribution to art.

<i>Sarabhai vs Sarabhai</i> Indian sitcom

Sarabhai vs Sarabhai is an Indian Hindi-language television sitcom that aired on STAR One from 1 November 2004 to 16 April 2006 and on Disney+ Hotstar from 15 May to 17 July 2017 for two seasons in 80 episodes altogether. The show was directed by Deven Bhojani and produced by Jamnadas D. Majethia and Aatish Kapadia under the production banner of Hats Off Productions. Starring an ensemble cast of Satish Shah, Ratna Pathak Shah, Sumeet Raghavan, Rupali Ganguly and Rajesh Kumar, the show revolves around the Sarabhais, a quintessential upper-class Gujarati family living in the upmarket neighbourhood of Cuffe Parade in South Mumbai. The family members include the matriarch, Maya; her husband, Indravadan; their two sons, Sahil and Rosesh; Sahil's wife, Monisha; Indravadan and Maya's son-in-law, Dushyant; and Indravadan's brother-in-law, Madhusudan Fufa. Regarded as being ahead of its generation in terms of its concept, writing, and average viewership ratings at the time of its initial release, the show has gone on to become a cult classic.

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Darpana Academy of Performing Arts is a school for performing arts in Ahmedabad, Gujarat, established by Mrinalini Sarabhai and Vikram Sarabhai in 1949, it has been directed by their daughter Mallika Sarabhai for the last three decades. The school organises a three-day Interart, the "Vikram Sarabhai International Arts Festival" at Ahmedabad, every year. It celebrated its golden jubilee on 28 December 1998, with the announcement of the annual "Mrinalini Sarabhai Award for Classical Excellence", in the field of classical dance.

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References

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  2. 1 2 3 Chandran, Ramjee (2 February 2022). "Shakespeare, Joan Didion And Amrita Shah Walk Into A Bar. And, "No Loos In Texas". - The Literary City: Shakespeare, Joan Didion and Amrita Shawalk into a bar". Archived from the original on 22 September 2023. Retrieved 22 September 2023.
  3. 1 2 Mazzarella, William (2003). "3. Citizens have sex, consumers make love; karma Sutra I". Shoveling Smoke: Advertising and Globalization in Contemporary India. Duke University Press. p. 61-76. ISBN   978-0-8223-3145-2. Archived from the original on 9 October 2023. Retrieved 24 September 2023.
  4. Biblio: A Review of Books. Asia-Pacific Communication Associates. 1998. p. 6.
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  13. Shah’s larger argument about the rise of independent women and the role of television in India is on pp. 182-195 in the updated edition Telly-Guillotined: How Television Changed India (2019).
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