Andy Stefanovich

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Andy Stefanovich
AndyStefanovich.jpg
Occupationsconsultant, author, speaker
Known formarketing, speaking

Andy Stefanovich (born 1966) is an American speaker, bestselling author, and business consultant. [1] [2] A native of Detroit, Michigan, Stefanovich is currently the founding partner of a consulting firm called Life. Previously, he was a partner with Richmond, Virginia-based venture capital firm New Richmond Ventures LLC. [3] [4] Before that, Stefanovich was "chief curator and provocateur" at Prophet, a global business and creative consulting firm headquartered in San Francisco. [5] [6] [7]

Contents

Biography

Stefanovich graduated from Miami University in Ohio. [1] In 1990, he founded Opus Event Marketing after having worked in the sales department of Ritz-Carlton. [8] The company originally focused on event planning for corporations, but eventually shifted to product development, branding, and positioning; clients included Colgate-Palmolive, American Express, Calvin Klein, Disney, Oscar Mayer and the U.S. Olympic Committee. [1] [9] [10] In 1999, the company was renamed Play, and Stefanovich remained as founder. [11] [12]

Play was acquired in 2009 by Prophet, where Stefanovich was named senior partner. [13] As part of the acquisition, Play's Richmond location became part of the Prophet network of offices. [14] Stefanovich regularly speaks at corporations such as Coca-Cola, Disney, General Electric, and Procter & Gamble. [15]

In 2011, Stefanovich co-founded a venture capital firm called New Richmond Ventures (NRV) with Bob Mooney, Jim Ukrop, and Theodore Chandler Jr. [4] [7] NRV has made early-stage investments in MedCPU, PlanG, and Plugless Power. [16] [17] In addition to NRV, Stefanovich co-founded a second local incubator in 2012 called Men in Shirts that invests in 3 or 4 companies each year in the $50–$150,000 range. Their investments include Richmond-based men's shirtmakers, Ledbury, and a brewery named Ardent Craft Ales. In addition to capital, Stefanovich provides "marketing and strategy advice." [18] In 2013, Stefanovich organized Richmond's first TEDx event—called TEDxRVA. [19]

In 2011, Jossey-Bass, an imprint of Wiley Publishing published Stefanovich's first book Look at More: A Proven Approach to Innovation, Growth, and Change. [20] [21] Look at More was an Inc. bestseller and named one of Ad Age's "Ten Marketing Books You Should Have Read" in 2011. [22] [23] [24]

References

  1. 1 2 3 Llovio, Louis. Andy Stefanovich looks to get people and companies to think creatively. Richmond Times Dispatch. June 4, 2012.
  2. Leonard, Deanna. 7 Innovation Questions for Andy Stefanovich. innovationexcellence.com. October 10, 2011.
  3. "Andy Stefanovich: Executive Profile". Bloomberg BusinessWeek. July 14, 2023.[ dead link ]
  4. 1 2 New Richmond Ventures principal Andy Stefanovich offers ex-pat view of Detroit Archived October 21, 2014, at the Wayback Machine . "Michigan Venture Capital Association". October 9, 2014.
  5. Stainbum, Samantha (September 12, 2011). "How to make innovation a part of even the smallest firm's everyday routine". Crain's Chicago Business.
  6. McDonough-Taub, Gloria (August 5, 2011). "Business Lessons from the Beastie Boys". CNBC.
  7. 1 2 Hazard, Carol.>Firm Seeks to Liberate Entrepreneurs. Richmond Times-Dispatch. November 26, 2012.
  8. "EVENTS & PROMOTIONS: ON A ROLL: ANDREW STEFANOVICH". Ad Age. May 26, 1997.
  9. Dahle, Cheryl. Mind Games. Fast Company. December 31, 1999.
  10. Andy Stefanovich Profile. Fast Company. December 31, 1999.
  11. "Huffington Post Profile". Huffington Post.
  12. "Andy Stefanovich Innovation, Growth and Change". BoxofCrayons.biz. August 31, 2011.
  13. "Prophet acquires Play". MandMGlobal.com. January 14, 2009. Archived from the original on February 2, 2014. Retrieved April 4, 2013.
  14. Hodge, Sally Saville (January 14, 2009). "Prophet and Play Join Forces". PR Newswire.
  15. Spicer, Paul (July 18, 2011). "Dig That Gig: Andy Stefanovich, Chief Curator and Provocateur at Prophet".
  16. Move Forward in their Own Words Archived May 17, 2014, at archive.today . GRID. February 4, 2014.
  17. NRV Companies Archived May 17, 2014, at the Wayback Machine . New Richmond Ventures Website. cited May 16, 2014.
  18. Dovi, Chris (December 10, 2013). "Capital City: A panel of Richmond investors who put their minds and money behind local startups". Richmond Magazine.
  19. Erickson, Christine (March 28, 2013). "Why Small Cities Are the Lifeblood of TEDx". Mashable.
  20. Smith, Dave (April 4, 2011). "How to Institutionalize Inspiration in Your Company". Inc.
  21. Stefanovich, Andy (2011). Look at More: A Proven Approach to Innovation, Growth, and Change. Jossey-Bass. p. 208. ISBN   978-0470949771.
  22. "Washington Speakers Profile". WashingtonSpeakers.com.
  23. "33voices Interview". 33voices.
  24. "Ten Marketing Books You Should Have Read". Ad Age. December 12, 2011.