| The Berlin Commercial Festival Festival for Creators of Visual Culture | |
|---|---|
| | |
| Nickname | The Berlin Commercial Awards |
| Status | Active |
| Genre | Commercials, Music Videos, Independent Film |
| Frequency | Annually |
| Venue | St. Elisabeth, Berlin |
| Location(s) | Berlin |
| Country | Germany |
| Years active | 13 |
| Founder | Phillip Ulita |
| Previous event | 2024 Berlin Commercial Festival |
| Next event | 2025 Berlin Commercial Festival |
| Area | Global |
| Sponsors | European Union |
| Website | https://www.berlincommercial.com |
The Berlin Commercial Festival is an annual international event that recognizes achievements in visual culture, primarily focusing on commercial work, music videos, and independent film projects. [1] [2] The Berlin Commercial Festival was founded in 2012 under its former name, The Berlin Fashion Film Festival. [3] [4] The festival's founder is Philipp Ulita. [5] [6]
The festival recognizes achievements across three mediums: Commercial Work, Music Videos, and Personal Work. [6] Within each main medium, the festival includes a variety of craft categories such as Casting, Cinematography, Color Grading, Costume Styling, Direction, Editing, Idea, Production Design, Use of Sound & Music, and VFX/Animation. [7] The festival also presents a Cultural Impact award, which recognizes works that raise public awareness or promote social causes like gender equality, racial equality, or peace. [8] [9]
The festival winners are selected by a panel of industry professionals. [10] The selection process involves multiple qualification rounds: Raw Selection, Official Selection, Shortlist, and the final announcement of Winners. [11]